MBA with Professional Certificate in A/B Testing for Conversion

Thursday, 15 January 2026 07:01:30

International Students can apply

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MBA with Professional Certificate in A/B Testing for Conversion

Overview

A/B Testing for Conversion is a crucial aspect of digital marketing, and this MBA with Professional Certificate aims to equip learners with the skills to optimize website performance.


Designed for professionals and marketers, this program focuses on A/B Testing for Conversion, helping learners understand how to analyze and improve website user experience.


Through a combination of theoretical knowledge and practical applications, learners will gain expertise in conversion rate optimization and data-driven decision making.


By the end of the program, learners will be able to apply A/B Testing for Conversion principles to drive business growth and improve website performance.


Join this MBA with Professional Certificate in A/B Testing for Conversion and take the first step towards becoming a conversion rate optimization expert.

A/B Testing for Conversion is a game-changing skill that can revolutionize your career in data-driven decision making. This MBA with Professional Certificate program will equip you with the expertise to design, analyze, and implement effective A/B testing strategies, leading to significant improvements in website conversions. By mastering A/B testing, you'll gain a competitive edge in the job market, with top companies seeking professionals with this skill. The course features real-world case studies, interactive simulations, and collaborative projects to ensure hands-on experience. Upon completion, you'll be certified in A/B testing for conversion, opening doors to lucrative career opportunities in digital marketing and analytics. (5)

Entry requirements

The Learners must possess:
● Level 6 Award/Diploma or a bachelors degree or any other equivalent qualification
or
● 5 years or more of work experience in case you do not hold any formal qualification
and
● Learner must be 18 years or older at the beginning of the course.


International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

•
• Statistical Hypothesis Testing for A/B Testing
•
• Experimental Design and Methodology for Conversion Optimization
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• Data Analysis and Interpretation for A/B Testing
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• Conversion Rate Optimization Strategies and Tactics
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• A/B Testing Tools and Software Review
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• Machine Learning and Predictive Modeling for Conversion
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• User Experience (UX) and User Interface (UI) Design for Conversion
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• Web Analytics and Data Visualization for A/B Testing
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• Testing and Measuring the Impact of Design Changes on Conversion
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• Advanced A/B Testing Techniques and Best Practices

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

12 Months: GBP £7700
18 Months: GBP £6700
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

Payment plans

12 Months - GBP £7700

● Payment option (a) - GBP £770 x 10 monthly instalments
● Payment option (b) - GBP £2566 x 3 quarterly instalments
● Payment option (c) - GBP £3850 x 2 half yearly instalments
● Payment option (d) - GBP £7315 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

18 Months - GBP £6700

● Payment option (a) - GBP £478 x 14 monthly instalments
● Payment option (b) - GBP £1340 x 5 quarterly instalments
● Payment option (c) - GBP £2233 x 3 half yearly instalments
● Payment option (d) - GBP £6365 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

40% Cheaper

Our course fee is upto 40% cheaper than most universities and colleges.

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Accreditation

 Stage 1 (Delivered by LSIB):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Strategic Management and Leadership. Credits earned at this stage - 120 credits (60 ECTS).

Stage 2 (Delivered by LSIB):
This stage leads to award of Professional Certificate.

Stage 3 (Delivered by the University / awarding body)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the MBA degree. The stage 3 is delivered via distance learning by faculties from the University / awarding body. Credits earned at this stage - 60 credits (30 ECTS).

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about MBA with Professional Certificate in A/B Testing for Conversion

The MBA with Professional Certificate in A/B Testing for Conversion is a comprehensive program designed to equip students with the skills and knowledge required to drive business growth through data-driven decision making.
This program focuses on teaching students the fundamentals of A/B testing, including how to design, implement, and analyze experiments to optimize conversion rates. Students will learn how to use statistical methods to identify significant differences between treatment and control groups, and how to interpret the results in the context of business strategy.
The program covers a range of topics, including experimental design, statistical analysis, and data visualization. Students will also learn how to use A/B testing tools and software, such as Google Optimize and VWO, to implement and analyze experiments in real-world settings.
Upon completion of the program, students will be able to apply A/B testing principles to drive business growth and improve conversion rates. The program is highly relevant to industries such as e-commerce, finance, and marketing, where data-driven decision making is critical to success.
The duration of the program is typically 6-12 months, depending on the institution and the student's prior experience. Students can expect to spend around 10-15 hours per week studying and completing coursework.
The program is designed to be flexible and accessible, with online and part-time options available. This makes it ideal for working professionals and students who need to balance their studies with other commitments.
The MBA with Professional Certificate in A/B Testing for Conversion is a highly sought-after credential in the industry, and can open up a range of career opportunities for graduates. With its focus on data-driven decision making and business growth, this program is an excellent choice for anyone looking to advance their career in a fast-paced and competitive industry.

Why this course?

A/B Testing for Conversion in the UK Market: The Significance of an MBA with a Professional Certificate In today's digital landscape, A/B testing has become an essential tool for businesses to optimize their conversion rates. According to a study by the UK's Digital Marketing Association, 70% of marketers in the UK use A/B testing to improve their website's performance. With the rise of e-commerce and online marketing, the demand for professionals with expertise in A/B testing and conversion optimization is on the rise. Statistics on A/B Testing in the UK Market
Year Conversion Rate
2018 2.5%
2019 3.1%
2020 3.5%

Who should enrol in MBA with Professional Certificate in A/B Testing for Conversion?

Ideal Audience for MBA with Professional Certificate in A/B Testing for Conversion Are you a UK-based marketing professional looking to boost your career prospects? Do you want to stay ahead of the curve in the rapidly evolving digital landscape? If so, this MBA with Professional Certificate in A/B Testing for Conversion is perfect for you.
Key Characteristics: You should have a bachelor's degree in any field, with a strong foundation in statistics and data analysis. You should also have at least 2 years of work experience in marketing or a related field, with a proven track record of driving business growth through data-driven decision making.
Career Goals: Upon completion of this program, you can expect to take on senior roles in marketing, such as Head of Marketing or Director of Conversion Rate Optimization. You can also expect a significant salary increase, with UK-based professionals earning an average salary of £60,000-£80,000 per annum.
Learning Outcomes: You will gain a deep understanding of A/B testing principles, statistical analysis, and data-driven decision making. You will also develop skills in conversion rate optimization, marketing automation, and data visualization, making you a highly sought-after candidate in the job market.