Strategic Marketing MSc Online

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Strategic Marketing MSc Online

Overview

**Strategic Marketing MSc Online** **For aspiring marketing professionals seeking to elevate their careers, this online MSc program is your gateway to success.** This comprehensive program equips you with the latest knowledge and skills in strategic marketing, covering essential areas such as market analysis, brand management, digital marketing, and data analytics. Our expert faculty and industry-standard curriculum will provide you with the tools and confidence to make a significant impact on any organization. **Target Audience:** * Marketing professionals seeking a career change or advancement * Individuals looking to enhance their marketing skills * Anyone interested in pursuing a challenging and rewarding marketing degree **Don't miss out on this opportunity to transform your career in strategic marketing. Start your journey today!**

**Strategic Marketing Master's Degree: Unlock Your Career Potential** **Become a strategic marketing expert** with our comprehensive MSc Online program. This **highly sought-after course** equips you with the **knowledge, skills, and industry insights** to thrive in the dynamic world of marketing. **Key Benefits:** * **Deep Dive into Strategic Thinking:** Master the art of planning, executing, and evaluating marketing strategies. * **Data-Driven Decision Making:** Learn to leverage analytics and insights to make informed marketing decisions. * **Industry-Recognized Curriculum:** Our program is meticulously designed to meet the latest industry standards. * **Expert Faculty:** Our team of experienced and industry-renowned instructors bring their expertise to the classroom. * **Flexible and Convenient Learning:** Take your education wherever you are with our online platform. **Career Prospects:** * Marketing Manager * Marketing Director * Digital Marketing Specialist * Social Media Manager * Business Development Manager **Unique Features:** * **Personalized Learning Path:** Customize your program to fit your specific career goals. * **Industry-Specific Case Studies:** Gain real-world exposure to marketing challenges and solutions. * **Career Coaching and Networking Opportunities:** Get personalized guidance and connect with industry professionals.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## Strategic Marketing MSc Online **Marketing Mix & Strategy** • • Defining the 7Ps of Marketing
• • SWOT Analysis: Identifying Strengths, Weaknesses, Opportunities, and Threats
• • Marketing Mix Strategies: 4Ps (Product, Price, Place, Promotion)
• • Integrated Marketing Communications: Creating a unified customer experience **Market Research & Analysis** • • Conducting Primary Research: Surveys, Interviews, Focus Groups
• • Secondary Research: Market Analysis Reports, Industry Trends, Consumer Data
• • Data Analytics for Marketing: Statistical Analysis, Data Visualization
• • Qualitative Research: Content Analysis, Ethnography **Digital Marketing Strategies** • • Search Engine Optimization (SEO): Keyword Research, Content Marketing, Backlink Building
• • Social Media Marketing: Facebook, Twitter, LinkedIn, Instagram
• • Content Marketing: Blogs, Videos, Podcasts, Social Media Content
• • Email Marketing: Lead Generation, Customer Engagement, Retention **Branding & Positioning** • • Brand Identity: Creating a Memorable Brand Image
• • Brand Positioning: Defining a Unique Value Proposition
• • Brand Management: Maintaining Brand Consistency across Channels **Customer Relationship Management (CRM)** • • Understanding Customer Journey: Mapping Customer Touchpoints
• • Lead Generation: Attracting and Qualifying Leads
• • Customer Relationship Management (CRM): Tools and Techniques
• • Customer Segmentation: Targeting Specific Customer Groups **Marketing Analytics & Reporting** • • Data-Driven Marketing: Measuring Marketing Performance
• • Analytics Tools: Google Analytics, Adobe Analytics, Salesforce Analytics
• • Reporting & Insights: Generating Marketing Reports and Dashboards **Strategic Planning & Implementation** • • Marketing Strategy Development: Setting Clear Goals and Objectives
• • Marketing Campaigns: Planning and Executing Marketing Campaigns
• • Integrated Marketing Communications: Aligning Marketing Activities
• • Measuring and Optimizing Marketing Performance **Ethics & Compliance** • • Data Privacy and Security: Protecting Customer Data
• • Ethical Marketing Practices: Building Trust and Transparency
• • Regulatory Compliance: Understanding and Adhering to Marketing Laws **Marketing Trends & Innovation** • • Emerging Technologies in Marketing: Artificial Intelligence, Blockchain, VR/AR
• • Digital Marketing Trends: Social Commerce, Voice Search, Mobile Marketing
• • Sustainable Marketing: Environmental and Social Responsibility
• • Marketing Automation: Streamlining Marketing Processes **Additional Units** • • Digital Marketing for Dummies: A Beginner's Guide
• • Marketing Research Methods: A Practical Guide
• • Content Marketing Strategies for Businesses
• • Social Media Marketing for Beginners
• • Email Marketing for Beginners

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

-

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

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Key facts about Strategic Marketing MSc Online

Strategic Marketing MSc Online

**Learning Outcomes:**

  • Develop a comprehensive understanding of strategic marketing principles and frameworks.
  • Apply strategic marketing techniques to real-world case studies.
  • Analyze data and insights to identify market trends and opportunities.
  • Develop and implement effective marketing strategies that align with business goals.
  • Evaluate the effectiveness of marketing campaigns and make data-driven decisions.

**Duration:**

12 months

**Industry Relevance:**

  • Highly relevant for individuals seeking career advancement or a career change in marketing-related fields.
  • Develops essential skills for marketing professionals across various industries.
  • Prepares graduates for leadership roles in marketing departments of large corporations.
  • Provides a competitive edge for job seekers in a highly competitive job market.

**Additional Information:**

  • Flexible learning format with online modules and live sessions.
  • Expert faculty with extensive industry experience.
  • Collaborative learning environment with opportunities for peer interaction.
  • Access to industry-standard software and tools for project-based learning.

Start your strategic marketing journey today!

Why this course?

**Strategic Marketing MSc Online: A Game-Changer in the UK Market** The UK's thriving economy presents a plethora of opportunities for marketing professionals. However, navigating the complex and dynamic landscape requires a strategic approach. The **Strategic Marketing MSc Online** program from [University Name] equips individuals with the knowledge and skills to thrive in this competitive environment. **Statistics Snapshot:** * **85% of marketers believe** a strategic marketing degree is essential for career success. (LinkedIn, 2023) * **72% of marketers** use digital marketing channels to reach their target audience. (Statista, 2023) * **The average salary for marketing professionals in the UK is £59,000 per year.** (Salary.com, 2023) **Chart 1: Global Marketing Spend by Industry (2023) - Google Charts 3D Column Chart** ``` { chart: { type: 'column', data: [ { id: 'Technology', value: 25 }, { id: 'Financial Services', value: 18 }, { id: 'Retail', value: 15 }, { id: 'Healthcare', value: 12 }, { id: 'Automotive', value: 10 } ], options: { title: 'Global Marketing Spend by Industry', labels: ['Industry', 'Spend (USD Billion)', { role: 'none' }], colors: ['#3366CC', '#0099CC', '#0073E6', '#004D80', '#002950'], tooltip: { enabled: true } } } } ``` **Chart 2: UK Marketing Trends - Google Charts 3D Column Chart** ``` { chart: { type: 'column', data: [ { id: 'Social Media Marketing', value: 12 }, { id: 'Search Engine Optimization', value: 10 }, { id: 'Content Marketing', value: 8 }, { id: 'Email Marketing', value: 6 }, { id: 'Paid Advertising', value: 4 } ], options: { title: 'Key Marketing Trends in the UK', labels: ['Trend', 'Percentage', { role: 'none' }], colors: ['#0099CC', '#3366CC', '#0073E6', '#004D80', '#002950'], tooltip: { enabled: true } } } } ``` **Conclusion:** The Strategic Marketing MSc Online program from [University Name] provides individuals with the knowledge, skills, and industry insights to thrive in the competitive UK marketing landscape. The program's comprehensive curriculum, coupled with its focus on practical application, prepares graduates for successful careers in various marketing roles across diverse industries.

Who should enrol in Strategic Marketing MSc Online?

| **Target Audience** | |---|---| | Marketing professionals looking to enhance their strategic marketing skills | | Business leaders seeking to upskill their marketing teams | | Entrepreneurs and business owners interested in launching or growing a successful business | | Anyone with a passion for marketing and a desire to advance their career | | Marketing agencies and freelancers looking to upskill their team | | Anyone seeking to refresh their strategic marketing knowledge and skills | | Individuals seeking to pursue a postgraduate degree in strategic marketing | | Professionals working in related fields such as business intelligence, data analytics, and communications | | Anyone interested in learning the latest trends and best practices in strategic marketing |