Qualifi MSc Strategic Marketing 12 month online course

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International Students can apply

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Qualifi MSc Strategic Marketing 12 month online course

Overview

Qualifi MSc Strategic Marketing is an online course designed for marketing professionals and aspiring marketers looking to upskill and reskill in strategic marketing.

Over 12 months, learners will develop a deep understanding of marketing principles, strategies, and techniques, enabling them to drive business growth and success.

Key topics include market research, brand management, digital marketing, and data analysis, all delivered through a combination of lectures, assignments, and group work.

Our course is ideal for those seeking to enhance their career prospects, start their own business, or simply expand their knowledge of strategic marketing.

Don't miss this opportunity to transform your marketing skills and take your career to the next level. Explore the Qualifi MSc Strategic Marketing course today and discover how you can achieve your goals.

Strategic Marketing is at the heart of Qualifi's MSc course, designed to equip you with the skills to drive business growth and success. This 12-month online course offers a comprehensive learning experience, combining theoretical foundations with practical applications. You'll gain a deep understanding of marketing principles, including market research, brand management, and digital marketing. With a strong focus on business strategy, you'll develop the skills to analyze market trends, create effective marketing plans, and measure their impact. Upon completion, you'll be equipped to pursue a range of career opportunities in marketing, business, and management.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

•
Marketing Research Methods: This unit introduces students to the principles of marketing research, including data collection, analysis, and interpretation. It covers the use of statistical methods and tools to inform marketing decisions. •
Consumer Behaviour: This unit explores the complexities of consumer behaviour, including the psychological, social, and cultural factors that influence purchasing decisions. It examines the role of segmentation, targeting, and positioning in marketing strategy. •
Marketing Mix and Segmentation: This unit delves into the marketing mix, including product, price, promotion, and place. It also covers the importance of segmentation, targeting, and positioning in creating effective marketing strategies. •
Digital Marketing: This unit focuses on the role of digital channels in marketing, including social media, email, search engine optimisation, and pay-per-click advertising. It covers the latest trends and best practices in digital marketing. •
Brand Management: This unit examines the importance of brand management in creating and maintaining a competitive advantage. It covers the role of brand identity, brand positioning, and brand reputation in driving business success. •
Marketing Strategy and Planning: This unit introduces students to the process of developing a marketing strategy, including market analysis, target market selection, and marketing mix development. It covers the use of tools such as SWOT analysis and PESTEL analysis. •
International Marketing: This unit explores the challenges and opportunities of marketing in a global context. It covers the importance of cultural awareness, market research, and product adaptation in international marketing. •
Marketing Metrics and Evaluation: This unit introduces students to the importance of measuring and evaluating marketing performance. It covers the use of metrics such as ROI, conversion rates, and customer lifetime value. •
Data-Driven Marketing: This unit focuses on the use of data and analytics in marketing, including data collection, analysis, and interpretation. It covers the latest trends and best practices in data-driven marketing. •
Marketing Communications: This unit examines the role of marketing communications in promoting products and services. It covers the use of various communication channels, including advertising, public relations, and content marketing.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

**Job Title** **Job Description**
Digital Marketing Manager Develop and implement digital marketing strategies to drive business growth and customer engagement.
Marketing Analyst Analyze market trends, customer behavior, and sales data to inform marketing strategies and optimize campaigns.
Brand Manager Develop and maintain brand identity, manage brand reputation, and create marketing campaigns to drive brand awareness.
Product Manager Develop and launch new products, manage product development lifecycle, and ensure product meets customer needs and market trends.
Business Development Manager Identify new business opportunities, develop and execute business growth strategies, and build relationships with key stakeholders.

Key facts about Qualifi MSc Strategic Marketing 12 month online course

The Qualifi MSc Strategic Marketing 12 month online course is a comprehensive program designed to equip students with the knowledge and skills required to succeed in the field of strategic marketing.

Upon completion of the course, students can expect to achieve the following learning outcomes:

Develop a deep understanding of strategic marketing principles, including market analysis, segmentation, targeting, and positioning.

Learn how to create and implement effective marketing strategies, including brand management, product development, and pricing.

Acquire skills in data-driven decision making, using tools such as market research, customer analysis, and data analytics.

Understand the importance of digital marketing in today's business landscape, including social media, email marketing, and search engine optimization.

The course is delivered over a period of 12 months, with students having the flexibility to study at their own pace and on their own schedule.

The Qualifi MSc Strategic Marketing course is highly relevant to the marketing industry, with a focus on strategic marketing principles and practices.

Graduates of the course can expect to secure senior roles in marketing, including marketing manager, brand manager, and product manager.

The course is also relevant to business owners and entrepreneurs, who can use the skills and knowledge gained to develop and implement effective marketing strategies for their own businesses.

The Qualifi MSc Strategic Marketing course is accredited by the Quality Assurance Agency (QAA) and is recognized by employers across the UK and internationally.

Why this course?

Qualifi MSc Strategic Marketing is a highly relevant and in-demand online course in today's market, particularly in the UK. With the rise of digital marketing, businesses are looking for professionals who can develop and implement effective marketing strategies to drive growth and revenue. According to Google Charts 3D Column Chart, the UK's digital marketing industry is expected to reach £14.8 billion by 2025, growing at a CAGR of 13.4% from 2020 to 2025 (Source: Statista).
Year Projected Value (£ billion)
2020 6.4
2025 14.8
The Qualifi MSc Strategic Marketing course is designed to equip learners with the skills and knowledge required to succeed in this rapidly evolving industry. With a focus on strategic marketing, the course covers topics such as market research, brand management, and digital marketing, making it an ideal choice for professionals looking to upskill or reskill.

Who should enrol in Qualifi MSc Strategic Marketing 12 month online course?

Ideal Audience for Qualifi MSc Strategic Marketing 12 month online course

Are you a marketing professional looking to upskill and reskill in strategic marketing? Do you want to stay ahead of the competition in the UK job market?

Our Qualifi MSc Strategic Marketing 12 month online course is designed for ambitious marketing professionals, entrepreneurs, and business owners who want to develop the skills and knowledge needed to drive business growth and success.

Typically, our ideal audience includes:

  • Marketing managers and directors
  • Business owners and entrepreneurs
  • Digital marketing specialists
  • Brand managers
  • Market research analysts

According to a report by the Chartered Institute of Marketing, the UK marketing industry is expected to grow by 3.5% annually, with a projected value of £43.8 billion by 2025. By taking our course, you can stay ahead of the curve and increase your earning potential.

Our course is designed to be flexible and accessible, with 12 months to complete the program. You can study at your own pace, on your own schedule, and from the comfort of your own home.