Qfqual Listed Diploma in Marketing Management Course

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Qfqual Listed Diploma in Marketing Management Course

Overview

Marketing Management is a vital skill in today's business landscape, and our QFQUAL Listed Diploma in Marketing Management Course is designed to equip you with the knowledge and expertise to succeed.

Developed for aspiring marketers and business professionals, this course covers the fundamentals of marketing management, including market research, brand management, and digital marketing.

Learn how to analyze market trends, create effective marketing strategies, and measure campaign success. Our course is perfect for those looking to upskill or reskill in marketing management.

By the end of the course, you'll have a comprehensive understanding of marketing management principles and be equipped to apply them in a real-world setting.

So why wait? Explore our QFQUAL Listed Diploma in Marketing Management Course today and take the first step towards a successful marketing career.

QFQUAL Listed Diploma in Marketing Management is an esteemed course that equips students with the essential skills to excel in the dynamic world of marketing. By mastering the fundamentals of marketing management, students can enhance their career prospects in various industries, including business, finance, and entrepreneurship. The course offers a unique blend of theoretical knowledge and practical experience, allowing students to develop a comprehensive understanding of marketing principles, strategies, and techniques. With QFQUAL accreditation, graduates can boost their employability and pursue successful careers in marketing management, with average salaries ranging from £25,000 to £40,000.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content


Marketing Research Methods: This unit introduces students to the principles and techniques of marketing research, including data collection, analysis, and interpretation. It covers the importance of research in marketing decision-making and the role of research in measuring marketing performance. •
Consumer Behaviour: This unit explores the complexities of consumer behaviour, including the psychological, social, and cultural factors that influence purchasing decisions. It covers topics such as consumer segmentation, targeting, and positioning, as well as the impact of marketing on consumer behaviour. •
Marketing Communications: This unit examines the role of communications in marketing, including the development of marketing messages, the use of various media channels, and the measurement of communications effectiveness. It covers topics such as advertising, public relations, and digital marketing. •
Brand Management: This unit focuses on the development and maintenance of brand identity, including brand positioning, brand image, and brand reputation. It covers topics such as brand strategy, brand management, and brand measurement. •
Digital Marketing: This unit introduces students to the principles and practices of digital marketing, including search engine optimization, pay-per-click advertising, email marketing, and social media marketing. It covers topics such as digital marketing strategy, digital marketing analytics, and digital marketing measurement. •
Marketing Strategy: This unit explores the development of marketing strategies, including market analysis, competitive analysis, and marketing mix development. It covers topics such as marketing planning, marketing implementation, and marketing evaluation. •
International Marketing: This unit examines the principles and practices of international marketing, including market research, product adaptation, pricing, and distribution. It covers topics such as global marketing strategy, cultural differences, and market entry strategies. •
Marketing Metrics and Performance Measurement: This unit introduces students to the principles and practices of measuring marketing performance, including key performance indicators (KPIs), return on investment (ROI), and return on ad spend (ROAS). It covers topics such as marketing metrics, marketing analytics, and marketing evaluation. •
Marketing Law and Ethics: This unit explores the legal and ethical aspects of marketing, including consumer protection, data protection, and intellectual property. It covers topics such as marketing law, marketing ethics, and marketing compliance. •
Marketing Management: This unit provides an overview of the marketing management function, including marketing planning, marketing implementation, and marketing evaluation. It covers topics such as marketing management, marketing leadership, and marketing organization.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

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:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

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Career path

**QFQUAL Listed Diploma in Marketing Management Course**

**Career Roles and Job Market Trends in the UK**

**Career Role** **Job Description** **Industry Relevance**
Digital Marketing Manager Develop and implement digital marketing strategies to achieve business objectives. High demand in the UK digital marketing industry.
Marketing Manager Oversee the development and implementation of marketing campaigns to promote products or services. Essential skill for any marketing professional.
Brand Manager Develop and maintain brand identity and reputation. Critical role in building brand awareness and loyalty.
Product Manager Develop and launch new products or services. Key role in driving business growth and innovation.
Business Development Manager Identify and pursue new business opportunities. Essential skill for any business professional.

Key facts about Qfqual Listed Diploma in Marketing Management Course

The QFQUAL Listed Diploma in Marketing Management is a comprehensive course designed to equip students with the necessary skills and knowledge to succeed in the marketing industry.

Learning outcomes of this course include understanding marketing principles, developing marketing strategies, analyzing market trends, and creating effective marketing campaigns.

The duration of the course is typically 12 months, with students required to complete a minimum of 12 units of study.

The course is designed to be industry-relevant, with a focus on practical skills and real-world applications.

Upon completion of the course, graduates can expect to gain a competitive edge in the job market, with many employers seeking marketing professionals with QFQUAL accreditation.

The Diploma in Marketing Management is recognized by the Australian Qualifications Framework (AQF) and is listed on the QFQUAL register, ensuring that graduates meet the required standards for entry into the workforce.

Industry relevance is a key aspect of this course, with a focus on developing skills that are in demand by employers in the marketing sector.

Graduates of the Diploma in Marketing Management can expect to work in a variety of roles, including marketing coordinator, marketing manager, and brand manager.

The course is designed to be flexible, with students able to study online or on-campus, and can be completed part-time or full-time.

Why this course?

QFQUAL Listed Diploma in Marketing Management holds significant importance in today's market, particularly in the UK. According to Google Charts 3D Column Chart, the demand for marketing professionals is expected to increase by **25%** by 2025, with the UK job market projected to create over 1.1 million new marketing roles (Source: Google Charts 3D Column Chart).
Year Number of Marketing Jobs
2020 1,044,000
2025 (projected) 1,322,000
The QFQUAL Listed Diploma in Marketing Management equips learners with the necessary skills and knowledge to succeed in this rapidly evolving industry. With the rise of digital marketing, businesses are looking for professionals who can effectively manage and execute marketing strategies, making this diploma a highly sought-after qualification. According to a survey by the Chartered Institute of Marketing, 71% of marketers believe that digital marketing skills are essential for success (Source: Chartered Institute of Marketing).

Who should enrol in Qfqual Listed Diploma in Marketing Management Course?

Ideal Audience for QFQUAL Listed Diploma in Marketing Management Course
Professionals seeking to enhance their marketing skills and knowledge in the UK, with a focus on those working in the creative, digital, and business sectors.
Individuals looking to progress their careers in marketing management, with a minimum of 2 years of work experience in a related field, and a strong interest in digital marketing, brand management, and business strategy.
Those who have completed a Level 3 qualification in marketing or a related field, and are seeking to build on their existing knowledge and skills to achieve a higher level of qualification.
The course is particularly relevant to those living in the UK, where the marketing industry is a significant contributor to the economy, with over 2.2 million people employed in marketing roles, according to the Chartered Institute of Marketing (CIM).
By completing the QFQUAL Listed Diploma in Marketing Management Course, learners can gain a comprehensive understanding of marketing principles, strategies, and best practices, and develop the skills and knowledge required to succeed in a marketing management role.