QCF M.A. Marketing Management Part Time

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QCF M.A. Marketing Management Part Time

Overview

QCF M.A. Marketing Management Part Time


This part-time postgraduate degree is designed for marketing professionals looking to enhance their skills and knowledge in a flexible and accessible way.


With a focus on practical application, this course covers key areas such as market research, brand management, and digital marketing.


It's ideal for those who want to upskill or reskill in marketing, but may not have the time or resources to commit to a full-time program.


Our expert tutors will guide you through the course, providing industry insights and real-world examples to help you succeed.


So why not explore this exciting opportunity further? Visit our website to learn more and take the first step towards a successful marketing career.

Marketing Management is at the heart of any successful business strategy. Our QCF M.A. Marketing Management Part Time course is designed to equip you with the skills and knowledge to excel in this field. With a focus on practical application, you'll gain a deep understanding of marketing principles, including market research, brand management, and digital marketing. This part-time course is ideal for working professionals, offering flexibility to balance study with work commitments. Upon completion, you'll be equipped with the skills to take on senior marketing roles, with career prospects in industries such as finance, retail, and consumer goods.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

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Marketing Research Methods - This unit introduces students to the principles and techniques of marketing research, including data collection, analysis, and interpretation. It provides a foundation for understanding consumer behavior and market trends. •
Consumer Behaviour - This unit explores the complexities of consumer behavior, including the psychological, social, and cultural factors that influence purchasing decisions. It examines the role of marketing in shaping consumer attitudes and preferences. •
Marketing Communications - This unit covers the key elements of marketing communications, including advertising, public relations, and digital marketing. It discusses the role of marketing communications in building brand awareness and driving sales. •
Brand Management - This unit focuses on the development and maintenance of brand identity, including brand positioning, brand voice, and brand consistency. It explores the role of marketing in creating and sustaining brand equity. •
Marketing Strategy - This unit introduces students to the principles of marketing strategy, including market analysis, competitive analysis, and segmentation. It provides a framework for developing effective marketing plans and campaigns. •
Digital Marketing - This unit covers the key elements of digital marketing, including search engine optimization, pay-per-click advertising, and social media marketing. It discusses the role of digital marketing in reaching and engaging target audiences. •
International Marketing - This unit explores the complexities of marketing in a global context, including cultural differences, market entry strategies, and cross-cultural marketing. It examines the role of marketing in expanding business into new markets. •
Marketing Analytics - This unit introduces students to the principles of marketing analytics, including data analysis, statistical modeling, and data visualization. It provides a foundation for understanding marketing performance and making data-driven decisions. •
Entrepreneurship and Small Business Management - This unit covers the key elements of entrepreneurship and small business management, including business planning, finance, and marketing. It explores the role of marketing in supporting entrepreneurial ventures and small businesses. •
Marketing Law and Ethics - This unit examines the legal and ethical issues that arise in marketing, including consumer protection, data protection, and advertising regulations. It provides a framework for understanding the regulatory environment and making responsible marketing decisions.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

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Career path

**Career Role** Description
Digital Marketing Manager Oversees digital marketing campaigns and strategies to achieve business objectives.
Marketing Analyst Analyzes market trends and customer data to inform marketing strategies and optimize campaigns.
Brand Manager Develops and maintains brand identity and messaging across all marketing channels.
Social Media Specialist Creates and implements social media strategies to engage with customers and promote products.
Content Marketing Specialist Develops and distributes valuable, relevant, and consistent content to attract and retain a clearly defined audience.
E-commerce Manager Oversees e-commerce operations, including product management, order fulfillment, and customer service.
SEO Specialist Optimizes website content and structure to improve search engine rankings and drive organic traffic.
Data Analyst (Marketing) Analyzes and interprets marketing data to inform business decisions and optimize campaigns.
Market Research Analyst Conducts market research to identify trends, opportunities, and challenges, and provides insights to inform business decisions.
Product Manager (Marketing) Develops and launches new products or product lines, working closely with cross-functional teams to achieve business objectives.
Business Development Manager Identifies and pursues new business opportunities, building relationships with customers and partners to drive growth and revenue.

Key facts about QCF M.A. Marketing Management Part Time

The QCF M.A. Marketing Management Part Time is a postgraduate degree that focuses on the strategic and creative aspects of marketing management.

Learning outcomes of this program include developing a deep understanding of marketing principles, analyzing market trends, and applying marketing strategies to achieve business objectives.

The duration of this part-time program is typically 2 years, allowing students to balance their academic studies with work and other commitments.

The QCF M.A. Marketing Management Part Time is highly relevant to the marketing industry, providing students with the skills and knowledge required to succeed in a rapidly changing business environment.

Industry relevance is a key aspect of this program, with a focus on real-world applications and case studies that reflect current marketing practices and challenges.

Graduates of this program can expect to develop a range of skills, including marketing research, brand management, and digital marketing, making them highly employable in a variety of roles.

The QCF M.A. Marketing Management Part Time is designed to be flexible and accessible, with a range of teaching methods and learning materials to suit different learning styles.

Overall, this program provides students with a comprehensive understanding of marketing management, preparing them for successful careers in a rapidly evolving industry.

Why this course?

QCF M.A. Marketing Management Part Time remains a highly relevant and sought-after qualification in today's market. With the rise of digital marketing, businesses are looking for professionals who can effectively manage and execute marketing strategies. According to Google Charts 3D Column Chart, the UK's marketing industry is expected to grow by 4.5% annually, with a projected value of £243.8 billion by 2025 (Source: Statista).
Year Projected Value (£ billion)
2020 182.1
2023 216.3
2025 243.8
The QCF M.A. Marketing Management Part Time course provides learners with the necessary skills and knowledge to succeed in this rapidly evolving industry. With a focus on digital marketing, data analysis, and strategic planning, graduates are in high demand by top employers. According to a survey by the Chartered Institute of Marketing, 75% of marketers believe that data-driven decision-making is crucial to business success (Source: CIM).

Who should enrol in QCF M.A. Marketing Management Part Time?

Ideal Audience for QCF M.A. Marketing Management Part Time
Professionals seeking to upskill in marketing management, with a focus on those in the UK who are looking to enhance their career prospects in a competitive job market, with 1 in 5 marketing roles expected to become automated by 2025 (Source: CIPD).
Individuals with a passion for marketing and a desire to gain a deeper understanding of marketing management principles, including those with a background in business, management, or a related field.
Those looking to transition into a marketing role, with 75% of marketers reporting that they wish they had started their careers in marketing earlier (Source: Marketing Week).
Individuals seeking a flexible and part-time learning experience, with 60% of UK workers preferring part-time or flexible working arrangements (Source: Chartered Institute of Personnel and Development).