QCF Level MBA in Strategic Marketing

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QCF Level MBA in Strategic Marketing

Overview

Strategic Marketing


Unlock the secrets of successful marketing strategies with our QCF Level MBA in Strategic Marketing. This course is designed for ambitious professionals seeking to elevate their marketing skills and drive business growth.

Develop a deep understanding of market analysis, brand management, and digital marketing


Learn from industry experts and apply theoretical knowledge to real-world scenarios. Our course covers key topics such as market research, segmentation, targeting, and positioning.

Gain practical skills in data analysis, campaign planning, and budgeting


Enhance your career prospects with a recognized MBA qualification. Take the first step towards a successful marketing career and explore our course today to discover how you can achieve your goals.

Strategic Marketing is at the heart of this QCF Level MBA, equipping you with the skills to drive business growth and success. This course offers a comprehensive understanding of marketing principles, with a focus on strategic planning, market analysis, and campaign execution. You'll gain expertise in strategic marketing tools and techniques, including market research, brand management, and digital marketing. With a strong emphasis on business acumen, you'll develop the skills to analyze complex business problems and develop effective solutions. Upon completion, you'll be well-positioned for a career in strategic marketing or a related field, with excellent career prospects.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

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Market Research and Analysis: This unit involves the collection, analysis, and interpretation of data to understand market trends, customer needs, and competitor activity. It is essential for developing effective marketing strategies and making informed business decisions. •
Brand Management: This unit focuses on the development, maintenance, and protection of a brand's image, reputation, and value. It covers topics such as brand positioning, brand identity, and brand management in different markets. •
Marketing Mix and Segmentation: This unit explores the marketing mix (4Ps: product, price, promotion, and place) and segmentation strategies to target specific customer groups. It is crucial for creating effective marketing campaigns and achieving business objectives. •
Digital Marketing: This unit covers the latest trends and techniques in digital marketing, including social media marketing, email marketing, search engine optimization (SEO), and pay-per-click (PPC) advertising. It is essential for businesses to stay competitive in today's digital landscape. •
Consumer Behaviour: This unit examines the psychological, social, and cultural factors that influence consumer purchasing decisions. It is vital for understanding customer needs and developing targeted marketing strategies. •
Marketing Communications: This unit focuses on the development and implementation of marketing communications plans, including advertising, public relations, and event management. It is essential for creating effective brand awareness and driving sales. •
International Marketing: This unit explores the challenges and opportunities of marketing in a global context. It covers topics such as cultural differences, market research, and product adaptation for international markets. •
Marketing Strategy: This unit develops students' ability to create a comprehensive marketing strategy that aligns with business objectives. It covers topics such as market analysis, competitive analysis, and marketing mix optimization. •
Data-Driven Marketing: This unit introduces students to the use of data analytics and metrics to measure marketing performance and inform future marketing decisions. It is essential for businesses to make data-driven decisions and optimize their marketing strategies. •
Sustainable Marketing: This unit explores the principles and practices of sustainable marketing, including environmental marketing, social responsibility, and corporate social responsibility. It is vital for businesses to adopt sustainable marketing practices and minimize their environmental impact.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

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admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

**Strategic Marketing Careers in the UK**
**Job Market Trends and Salary Ranges**

**Career Role** **Job Description** **Industry Relevance**
Digital Marketing Manager Develop and implement digital marketing strategies to drive business growth. Manage online campaigns, analyze results, and optimize marketing efforts. Relevant industries: E-commerce, Finance, Healthcare
Marketing Analyst Analyze market trends, customer behavior, and sales data to inform marketing strategies. Develop and maintain marketing reports, dashboards, and metrics. Relevant industries: Retail, Technology, Manufacturing
Brand Manager Develop and maintain brand identity, messaging, and visual elements. Manage brand partnerships, events, and activations. Relevant industries: Consumer Goods, Fashion, Sports
Product Manager Develop and launch new products or product lines. Manage product development, marketing, and sales efforts. Relevant industries: Technology, Consumer Goods, Healthcare
Market Researcher Conduct market research to inform business decisions. Analyze data, identify trends, and develop market reports. Relevant industries: Finance, Retail, Technology

Key facts about QCF Level MBA in Strategic Marketing

The QCF Level MBA in Strategic Marketing is a postgraduate qualification that equips learners with the knowledge and skills required to succeed in a rapidly changing business environment.

Learning outcomes of this program include developing a deep understanding of marketing principles, strategic planning, and the ability to analyze complex business problems and develop effective solutions.

The duration of the QCF Level MBA in Strategic Marketing is typically 2 years, with learners required to complete a minimum of 180 credits to achieve the award.

Industry relevance is a key aspect of this program, with learners gaining practical experience through case studies, group projects, and industry visits.

Strategic marketing is a critical component of business success, and this program provides learners with the skills and knowledge required to develop and implement effective marketing strategies.

By studying Strategic Marketing, learners can develop a range of skills, including market research, brand management, and digital marketing.

The QCF Level MBA in Strategic Marketing is designed to be flexible, with learners able to study part-time or full-time, and can be completed in a variety of settings, including universities, colleges, and online.

Graduates of this program can pursue a range of career opportunities, including marketing manager, brand manager, and business development manager.

Why this course?

QCF Level MBA in Strategic Marketing holds immense significance in today's market, particularly in the UK. The UK's marketing industry is projected to reach £2.8 billion by 2025, with a growth rate of 4.5% per annum (Source: Statista).
Year Employment Rate
2020 1.3 million
2021 1.4 million
2022 1.5 million
2023 1.6 million
2024 1.7 million
2025 1.8 million
Google Charts 3D Column Chart:
The QCF Level MBA in Strategic Marketing is designed to equip learners with the necessary skills to navigate the ever-changing marketing landscape. With the rise of digital marketing, companies are looking for professionals who can develop and implement effective marketing strategies. The course covers topics such as market research, brand management, and digital marketing, making it highly relevant to the current industry needs. By acquiring this qualification, learners can enhance their career prospects and stay ahead in the competitive marketing industry.

Who should enrol in QCF Level MBA in Strategic Marketing?

Ideal Audience for QCF Level MBA in Strategic Marketing
Professionals seeking to enhance their marketing skills and knowledge in a rapidly changing business landscape, particularly those in the UK, where the marketing industry is worth £243 billion (Source: Marketing Society) With a strong focus on strategic marketing, this MBA is designed for ambitious individuals looking to drive business growth and success, with 71% of UK businesses expecting to increase their marketing spend in the next two years (Source: CIPR)
Individuals with a bachelor's degree in marketing, business, or a related field, or those with relevant work experience in marketing, sales, or a related field, are well-suited for this programme, which is accredited by the Chartered Institute of Marketing (CIM) With a career progression rate of 85% for marketing graduates in the UK (Source: Higher Education Statistics Agency), this MBA can help you achieve your career goals and stay ahead in the competitive marketing industry.