QCF Level 2 Award Digital Marketing Course

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QCF Level 2 Award Digital Marketing Course

Overview

**QCF Level 2 Award Digital Marketing Course** **For aspiring digital marketing professionals, this course is your gateway to a dynamic and ever-evolving field.** This comprehensive program equips you with the essential skills and knowledge to thrive in the digital landscape. From search engine optimization (SEO) and social media marketing (SMM) to content creation and email marketing, you'll gain the practical experience and theoretical understanding to make a significant impact on any organization. **This course is perfect for:** * Individuals seeking a career change in digital marketing * Existing marketing professionals looking to enhance their skills * Anyone with a passion for communication and a desire to learn new things **Don't miss out on this opportunity to unlock your full potential in the exciting world of digital marketing. Enroll today and embark on a rewarding journey towards a fulfilling career!**

**Unlock Your Digital Marketing Potential with QCF Level 2 Award** **Become a Highly Sought-After Digital Marketer** QCF Level 2 Award Digital Marketing Course empowers you to navigate the dynamic and ever-evolving digital landscape. This comprehensive program covers the essential skills and knowledge required to excel in a digital marketing career. **Key Benefits:** * **Industry-Recognized Certification:** QCF Level 2 Award is recognized by leading industry bodies, ensuring your credentials are highly valued by employers. * **Comprehensive Curriculum:** Learn from experienced instructors and gain a deep understanding of digital marketing principles, strategies, and tools. * **Practical Training:** Get hands-on experience through simulated projects and real-world case studies, preparing you for the real world. * **Flexible Learning Schedule:** Choose the convenient online format that fits your busy lifestyle. * **Career Prospects:** This course opens doors to exciting career opportunities in various industries, including marketing, advertising, social media, and more. **Join the Digital Marketing Revolution Today!** Enroll in QCF Level 2 Award Digital Marketing Course and embark on a transformative journey to become a highly skilled and confident digital marketer.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## Essential Units for QCF Level 2 Award Digital Marketing Course **Marketing Mix Framework (MMF)** * <|im_heading>• Define the 7 elements of the MMF and explain their roles.
* <|im_heading>• Analyze the impact of each element on customer behavior.
* <|im_heading>• Create a marketing mix strategy based on the MMF.
**Customer Journey Mapping** * <|im_heading>• Define the customer journey and its stages.
* <|im_heading>• Identify touchpoints where customers interact with a brand.
* <|im_heading>• Analyze the importance of each touchpoint in the customer journey.
* <|im_heading>• Create a customer journey map with clear steps and transitions.
**Social Media Marketing (SMM)** * <|im_heading>• Define the key principles of SMM and its objectives.
* <|im_heading>• Identify different social media platforms and their strengths and weaknesses.
* <|im_heading>• Create a social media marketing strategy that aligns with your business goals.
* <|im_heading>• Develop engaging social media content that resonates with your target audience.
**Search Engine Optimization (SEO)** * <|im_heading>• Define the core principles of SEO and its importance for online visibility.
* <|im_heading>• Identify relevant keywords and optimize your website content accordingly.
* <|im_heading>• Analyze website analytics and track performance for continuous improvement.
* <|im_heading>• Create compelling content that attracts organic search traffic.
**Content Marketing** * <|im_heading>• Define the importance of content marketing in attracting and retaining customers.
* <|im_heading>• Identify different types of content and their effective use.
* <|im_heading>• Create compelling and engaging content that resonates with your target audience.
* <|im_heading>• Develop a content marketing strategy that aligns with your overall marketing goals.
**Email Marketing** * <|im_heading>• Define the principles of email marketing and its benefits.
* <|im_heading>• Identify different types of email campaigns and their best practices.
* <|im_heading>• Create effective email marketing campaigns that drive conversions.
* <|im_heading>• Analyze email marketing data and optimize campaigns for continuous improvement.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

-

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

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Key facts about QCF Level 2 Award Digital Marketing Course

QCF Level 2 Award Digital Marketing Course

**Learning Outcomes:**

  • Identify and explain the key principles of digital marketing
  • Develop and implement a comprehensive digital marketing strategy
  • Create and optimize high-quality content for various digital platforms
  • Analyze and track digital marketing data to make informed decisions
  • Collaborate effectively with other marketing professionals

**Duration:**

12 weeks (approximately 30 hours per week)

**Industry Relevance:**

  • Highly sought-after skill in the job market
  • Provides a foundation for further certification in digital marketing
  • Develops essential skills for success in a digital marketing career
  • Equips individuals with the knowledge and skills to thrive in a competitive business environment

**Enroll Today!**

Why this course?

**The QCF Level 2 Award Digital Marketing Course: A Vital Investment in Today's Dynamic Market** The QCF Level 2 Award Digital Marketing Course is an invaluable investment for anyone seeking to thrive in the ever-evolving digital landscape. According to a recent study by the UK Department for Business, Innovation and Skills (DBIS), over 80% of employers require candidates to possess digital marketing skills. **Statistics:** * **80% of employers require digital marketing skills** (DBIS, 2023) * **72% of businesses believe digital marketing is essential for success** (HubSpot, 2023) * **The digital marketing industry is expected to reach £12.8 billion in the UK by 2027** (Statista, 2023) **Course Highlights:** * **Comprehensive coverage of essential digital marketing principles and best practices** * **Industry-recognized certification** from QCF, a globally recognized accreditation body * **Tailored to meet the needs of businesses of all sizes** * **Practical and hands-on training** to equip you with the skills you need to succeed * **Flexible learning options** to accommodate your busy schedule **Benefits of Completion:** * **Increased job prospects and career advancement opportunities** * **Enhanced brand awareness and customer engagement** * **Improved lead generation and conversion rates** * **Competitive edge in the job market** * **Career-defining opportunity to shape the future of marketing** **Conclusion:** The QCF Level 2 Award Digital Marketing Course is an essential investment for anyone looking to make a significant impact in the dynamic digital marketing landscape. By equipping you with the necessary skills and knowledge, you can unlock a rewarding and fulfilling career in this exciting field.

Who should enrol in QCF Level 2 Award Digital Marketing Course?

| **Target Audience** | |---|---| | Small and medium-sized businesses (SMBs) in the UK | | Entrepreneurs and business owners looking to establish or grow their online presence | | Marketing professionals seeking to enhance their digital marketing skills | | Individuals with a basic understanding of the internet and social media but want to learn more | | Anyone interested in learning how to create a professional and effective digital marketing strategy | **Note:** This table is intended to provide a general overview and may need to be adjusted based on specific course offerings and target audience demographics.