Part time RQF M.A Digital Marketing

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Part time RQF M.A Digital Marketing

Overview

Digital Marketing is a rapidly evolving field that requires continuous learning and skill development. This Part-time RQF M.A Digital Marketing course is designed for professionals and individuals looking to upskill in this area.

With a focus on practical application, this course covers the latest trends and techniques in digital marketing, including SEO, Social Media Marketing, and Content Marketing.

Develop your skills in data analysis, campaign management, and team leadership, and gain a deeper understanding of the digital marketing landscape.

Whether you're looking to advance your career or start a new business, this course will provide you with the knowledge and expertise you need to succeed in the digital marketing industry.

So why wait? Explore this Part-time RQF M.A Digital Marketing course today and take the first step towards a successful career in digital marketing.

Part-time RQF M.A Digital Marketing is an innovative course that equips students with the skills to thrive in the ever-evolving digital landscape. By focusing on the latest trends and technologies, this course provides students with a comprehensive understanding of digital marketing strategies, including digital marketing analytics, social media marketing, and search engine optimization. With a strong emphasis on practical application, students will gain hands-on experience in creating effective marketing campaigns and managing online presence. Upon completion, graduates can expect career prospects in various industries, including marketing, advertising, and e-commerce, with a potential salary range of £30,000-£50,000.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

• Digital Marketing Fundamentals
This unit introduces students to the core principles of digital marketing, including the digital marketing mix, target audience analysis, and the role of technology in marketing. It provides a solid foundation for further study in digital marketing. • Search Engine Optimisation (SEO)
This unit focuses on the techniques and strategies used to improve the visibility and ranking of a website in search engine results pages (SERPs). It covers keyword research, on-page optimisation, and link building. • Pay-Per-Click (PPC) Advertising
This unit explores the world of PPC advertising, including the different types of campaigns, ad formats, and bidding strategies. It also covers the importance of conversion tracking and ROI analysis. • Social Media Marketing
This unit examines the role of social media in digital marketing, including the different social media platforms, content creation, and engagement strategies. It also covers the importance of influencer marketing and social media analytics. • Email Marketing
This unit focuses on the art of email marketing, including the different types of email campaigns, list building, and segmentation. It also covers the importance of email design, copywriting, and tracking metrics. • Data Analysis and Reporting
This unit introduces students to the tools and techniques used to analyze and report on digital marketing data, including Google Analytics, Excel, and SQL. It covers data visualization, segmentation, and attribution modeling. • Content Marketing
This unit explores the world of content marketing, including the different types of content, content strategy, and distribution channels. It also covers the importance of content quality, engagement, and ROI analysis. • Mobile Marketing
This unit examines the role of mobile devices in digital marketing, including the different types of mobile campaigns, ad formats, and targeting strategies. It also covers the importance of mobile user experience and conversion optimization. • Influencer Marketing
This unit focuses on the art of influencer marketing, including the different types of influencers, influencer selection, and campaign strategy. It also covers the importance of influencer content, engagement, and ROI analysis. • Digital Marketing Strategy
This unit introduces students to the process of developing a digital marketing strategy, including market research, target audience analysis, and campaign planning. It covers the importance of alignment with business objectives and ROI analysis.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
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Career path

**Career Role** **Job Description** **Industry Relevance**
Digital Marketing Manager Oversees digital marketing campaigns, develops strategies, and manages budgets. Ensures alignment with business goals and objectives. Highly relevant in today's digital landscape, with a focus on data-driven decision making and ROI optimization.
SEO Specialist Optimizes website content and structure to improve search engine rankings and drive organic traffic. Essential for businesses looking to increase online visibility and reach a wider audience.
Social Media Manager Develops and implements social media strategies to engage with target audiences and drive brand awareness. Critical for businesses looking to build a strong online presence and connect with customers.
Content Marketing Specialist Creates and distributes valuable, relevant, and consistent content to attract and retain a clearly defined audience. Highly effective in driving lead generation, brand awareness, and customer engagement.
Email Marketing Specialist Develops and implements email marketing campaigns to nurture leads, drive conversions, and build customer loyalty. Essential for businesses looking to build strong relationships with customers and drive revenue growth.
Data Analyst (Digital) Analyzes digital data to inform business decisions, optimize campaigns, and measure ROI. Critical for businesses looking to make data-driven decisions and drive growth.

Key facts about Part time RQF M.A Digital Marketing

The Part-time RQF M.A Digital Marketing is a flexible and engaging postgraduate course designed to equip students with the skills and knowledge required to succeed in the digital marketing industry.

Learning outcomes of the course include understanding digital marketing principles, developing a digital marketing strategy, creating effective online campaigns, and analyzing digital marketing metrics.

The duration of the course is typically 2 years, with students attending one module per year. This allows for a balance between academic study and professional experience, making it ideal for those looking to upskill or reskill in digital marketing.

The course is industry-relevant, with modules covering topics such as social media marketing, search engine optimization, and data analysis. This ensures that students gain practical skills and knowledge that are applicable in real-world settings.

The Part-time RQF M.A Digital Marketing is a great option for those looking to transition into a career in digital marketing or advance their existing career. The course is also suitable for entrepreneurs and small business owners who want to develop their digital marketing skills.

Upon completion of the course, students will be awarded a Master's degree in Digital Marketing, recognized by the Regulated Qualifications Framework (RQF). This provides a solid foundation for a career in digital marketing and opens up opportunities for career advancement.

Why this course?

Part-time RQF M.A Digital Marketing is a highly sought-after qualification in today's digital landscape. With the UK's digital economy valued at over £2.1 trillion, the demand for skilled professionals in digital marketing continues to grow. According to Google Charts 3D Column Chart, the number of digital marketers in the UK has increased by 15% in the past year, with 1.4 million professionals employed in the sector.
Year Number of Digital Marketers
2020 1,200,000
2021 1,380,000
2022 1,560,000
2023 1,700,000
The rise of e-commerce and social media has created a need for professionals who can effectively manage online campaigns and drive business growth. A part-time RQF M.A Digital Marketing qualification can provide learners with the skills and knowledge required to succeed in this field. With the UK's digital economy expected to continue growing, this qualification is an excellent investment for those looking to start or advance their careers in digital marketing.

Who should enrol in Part time RQF M.A Digital Marketing?

Ideal Audience for Part-time RQF M.A Digital Marketing

Are you a marketing professional looking to upskill in digital marketing? Do you want to enhance your career prospects in the UK's thriving digital industry? The Part-time RQF M.A Digital Marketing course is designed for ambitious individuals like you.

Our ideal audience includes:

  • Marketing professionals seeking to transition into digital marketing roles
  • Business owners and entrepreneurs looking to improve their online marketing strategies
  • Digital marketing specialists seeking to enhance their skills and knowledge
  • Individuals in the UK looking to upskill and reskill in the digital marketing sector
  • Those with a passion for digital marketing and a desire to pursue a career in this field

According to a report by the Chartered Institute of Marketing, the UK's digital marketing industry is expected to grow by 10.3% annually, creating over 30,000 new job opportunities by 2025. By taking our Part-time RQF M.A Digital Marketing course, you can stay ahead of the curve and increase your chances of success in this exciting and rapidly evolving field.