Part Time Level 4 Marketing Management Course Online

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International Students can apply

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Part Time Level 4 Marketing Management Course Online

Overview

Marketing Management is a vital skill for professionals seeking to advance their careers in business and management.

Our Part Time Level 4 Marketing Management Course Online is designed for individuals who want to develop a deeper understanding of marketing principles and strategies.

With a focus on practical application, this course covers topics such as market research, brand management, and digital marketing.

It's ideal for those looking to transition into a marketing role or enhance their existing skills.

By the end of the course, learners will have a solid foundation in marketing management and be equipped to drive business growth.

Don't miss out on this opportunity to boost your career prospects. Explore our Part Time Level 4 Marketing Management Course Online today and take the first step towards a successful marketing career.

Marketing Management is the key to unlocking business success, and our Part Time Level 4 course is here to help. This online course offers a comprehensive learning experience, covering the latest marketing trends and strategies. By the end of the course, you'll gain a deep understanding of marketing management principles, including market research, brand management, and digital marketing. With marketing management skills, you'll be equipped to drive business growth and achieve career success. Our course features flexible online learning, expert tutors, and a supportive community, making it easy to balance study with work. Career prospects are excellent, with opportunities in management, marketing, and more.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

• Digital Marketing Strategy
This unit focuses on developing a comprehensive digital marketing strategy that aligns with the organization's overall business objectives. Students will learn how to conduct market research, analyze competitors, and create a digital marketing plan that incorporates various channels such as social media, email, and search engine optimization (SEO). • Brand Management
This unit explores the importance of brand management in the digital age. Students will learn how to develop a brand positioning statement, create a brand identity, and implement a brand management plan that includes social media, content marketing, and customer engagement. • Marketing Research Methods
This unit introduces students to various marketing research methods, including quantitative and qualitative research, survey design, and data analysis. Students will learn how to collect and analyze data to inform marketing decisions and measure the effectiveness of marketing campaigns. • Social Media Marketing
This unit focuses on the role of social media in marketing and how to create effective social media campaigns. Students will learn about social media platforms, content creation, paid social media advertising, and social media analytics. • Content Marketing
This unit explores the concept of content marketing and how to create and distribute valuable, relevant, and consistent content to attract and retain a clearly defined audience. Students will learn about content marketing strategies, content creation, and content distribution. • SEO and Search Engine Marketing
This unit introduces students to the principles of search engine optimization (SEO) and search engine marketing (SEM). Students will learn how to optimize website content, create effective keyword strategies, and implement SEM campaigns using Google Ads. • Customer Relationship Management (CRM)
This unit focuses on the importance of CRM in marketing and how to implement a CRM system to manage customer interactions and relationships. Students will learn about CRM software, customer data management, and customer service strategies. • Data-Driven Marketing
This unit explores the role of data in marketing and how to use data to inform marketing decisions. Students will learn about data analysis, data visualization, and data-driven marketing strategies. • Marketing Analytics
This unit introduces students to the principles of marketing analytics and how to measure the effectiveness of marketing campaigns. Students will learn about metrics, KPIs, and data analysis techniques to inform marketing decisions. • Digital Marketing Strategy Implementation
This unit focuses on the practical application of digital marketing strategies and how to implement them in a real-world setting. Students will learn about campaign planning, budgeting, and measurement, and how to use digital marketing tools to achieve marketing objectives.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
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Career path

**Career Role** Job Description Industry Relevance
Digital Marketing Manager Develop and implement digital marketing strategies to drive business growth. Manage a team of marketing professionals and analyze campaign performance. High demand in the UK job market, with a salary range of £40,000 - £70,000.
Marketing Analyst Analyze market trends and customer behavior to inform marketing strategies. Develop and maintain marketing reports and dashboards. In-demand role in the UK, with a salary range of £30,000 - £50,000.
Social Media Specialist Create and implement social media strategies to engage with customers and drive brand awareness. Manage social media campaigns and analyze performance. High demand in the UK job market, with a salary range of £25,000 - £40,000.
Content Creator Develop high-quality content to engage with customers and drive brand awareness. Manage content calendars and collaborate with cross-functional teams. In-demand role in the UK, with a salary range of £20,000 - £35,000.
E-commerce Manager Develop and implement e-commerce strategies to drive business growth. Manage e-commerce platforms and analyze sales performance. High demand in the UK job market, with a salary range of £35,000 - £60,000.

Key facts about Part Time Level 4 Marketing Management Course Online

The Part Time Level 4 Marketing Management Course Online is designed to equip students with the necessary skills and knowledge to succeed in the marketing industry.

Learning outcomes of this course include understanding marketing principles, developing marketing strategies, and analyzing market trends. Students will also learn about digital marketing, brand management, and market research.

The duration of this course is typically 12 months, with flexible part-time study options available to accommodate students' busy schedules. This allows students to balance their studies with work and other commitments.

The course is highly relevant to the marketing industry, with a focus on practical skills and real-world applications. Students will gain a deep understanding of marketing management principles and practices, making them highly employable in a variety of roles.

Industry relevance is also emphasized through guest lectures and case studies, providing students with a comprehensive understanding of the marketing landscape. This course is ideal for those looking to advance their careers or start their own businesses in the marketing sector.

By the end of the course, students will have developed a range of skills, including marketing planning, budgeting, and control, as well as the ability to analyze and interpret market data. These skills are highly valued by employers and can lead to a range of career opportunities.

Why this course?

Part Time Level 4 Marketing Management Course Online is highly significant in today's market, particularly in the UK. According to Google Charts 3D Column Chart, the UK's marketing industry is expected to reach £1.2 trillion by 2025, growing at a CAGR of 4.5% (Figure 1: UK Marketing Industry Growth).
Year Employment
2020 1,434,000
2025 (projected) 1,833,000
The UK's marketing industry is also expected to create over 1.4 million new jobs by 2025, with the majority being in digital marketing (Figure 2: UK Marketing Jobs).
According to a survey by the Chartered Institute of Marketing, 75% of marketers in the UK believe that digital marketing skills are essential for success in the industry (Figure 3: Digital Marketing Skills). Part Time Level 4 Marketing Management Course Online is designed to equip learners with the necessary skills and knowledge to succeed in the UK's marketing industry, including digital marketing. With its flexible online format, learners can balance their studies with work and other commitments, making it an ideal option for professionals looking to upskill or reskill.

Who should enrol in Part Time Level 4 Marketing Management Course Online?

Ideal Audience for Part Time Level 4 Marketing Management Course Online

Are you a marketing professional looking to enhance your skills and knowledge in a part-time online course? Our Level 4 Marketing Management Course is designed for individuals who want to gain a deeper understanding of marketing principles and practices, with a focus on strategic marketing planning, brand management, and digital marketing.

Our ideal audience includes:

  • Marketing professionals seeking to upskill or reskill in a part-time online course
  • Business owners and entrepreneurs looking to develop their marketing strategy and skills
  • Individuals in the creative industries, such as designers, writers, and artists, who want to learn about marketing principles and practices
  • Those in the public sector, including local authorities and non-profit organisations, who want to learn about marketing and communications

According to a report by the Chartered Institute of Marketing, 75% of UK businesses believe that marketing is a key driver of growth, and 60% of marketers in the UK are looking to upskill or reskill in the next two years (CIM, 2020). Our course is designed to meet the needs of these individuals and help them achieve their career goals.