Ofqual accredited BA Hons Marketing Management online

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Ofqual accredited BA Hons Marketing Management online

Overview

Marketing Management is a dynamic field that drives business success. Our BA Hons Marketing Management online degree is designed for ambitious professionals and entrepreneurs who want to develop strategic marketing skills.

Learn from industry experts and gain a deep understanding of marketing principles, consumer behavior, and digital marketing strategies.

Develop your skills in market research, brand management, and campaign analysis, and learn how to apply data-driven insights to drive business growth.

Our online degree is Ofqual accredited and tailored to meet the needs of working professionals, offering flexibility and convenience.

Take the first step towards a successful marketing career. Explore our BA Hons Marketing Management online degree today and discover how you can drive business success with strategic marketing.

Marketing Management is a dynamic and engaging field that offers a wide range of career opportunities. Our Ofqual accredited BA Hons Marketing Management online degree provides students with a comprehensive understanding of the principles and practices of marketing management, enabling them to develop effective marketing strategies and campaigns. With a focus on digital marketing, students will learn how to leverage social media, data analysis, and other digital tools to drive business growth. Graduates can expect excellent career prospects in various industries, including business, finance, and entrepreneurship. The course features flexible online learning and industry-recognized accreditation.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

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Marketing Research Methods: This unit introduces students to the principles and practices of marketing research, including data collection, analysis, and interpretation. It covers the use of statistical methods and software to analyze data and inform marketing decisions. •
Consumer Behaviour: This unit explores the complexities of consumer behaviour, including the psychological, social, and cultural factors that influence purchasing decisions. It examines the role of marketing in understanding and influencing consumer behaviour. •
Brand Management: This unit focuses on the development and maintenance of successful brands, including brand positioning, brand identity, and brand reputation. It covers the use of branding strategies to create and maintain customer loyalty. •
Digital Marketing: This unit introduces students to the principles and practices of digital marketing, including search engine optimisation, social media marketing, and email marketing. It covers the use of digital channels to reach and engage with target audiences. •
Marketing Strategy: This unit examines the development and implementation of marketing strategies, including market analysis, segmentation, targeting, and positioning. It covers the use of marketing mix models to evaluate marketing performance. •
International Marketing: This unit explores the principles and practices of international marketing, including market research, product adaptation, and cultural differences. It covers the challenges and opportunities of marketing in a global context. •
Marketing Communications: This unit focuses on the development and implementation of marketing communications, including advertising, public relations, and event management. It covers the use of communications channels to reach and engage with target audiences. •
Marketing Analytics: This unit introduces students to the principles and practices of marketing analytics, including data analysis, reporting, and decision-making. It covers the use of data to inform marketing decisions and measure marketing performance. •
Entrepreneurship and Innovation: This unit explores the principles and practices of entrepreneurship and innovation, including business planning, product development, and market testing. It covers the role of marketing in supporting entrepreneurial ventures. •
Marketing Law and Ethics: This unit examines the legal and ethical issues that affect marketing practice, including consumer protection, data protection, and intellectual property. It covers the importance of marketing law and ethics in ensuring responsible marketing practice.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

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Career path

**Career Role** Description Industry Relevance
Digital Marketing Manager Develop and implement digital marketing strategies to achieve business objectives. Manage and optimize online campaigns, analyze results, and adjust strategies accordingly. Relevant skills: Digital marketing, data analysis, project management.
Marketing Manager Create and execute marketing plans to promote products or services. Manage marketing budgets, analyze market trends, and adjust strategies accordingly. Relevant skills: Marketing strategy, budget management, market analysis.
Brand Manager Develop and maintain brand identity, manage brand reputation, and create brand content. Analyze market trends and adjust brand strategies accordingly. Relevant skills: Brand management, market analysis, content creation.
Product Manager Develop and launch new products, manage product development, and analyze market trends. Ensure products meet customer needs and business objectives. Relevant skills: Product development, market analysis, customer needs analysis.
Business Development Manager Identify new business opportunities, develop business strategies, and manage business development teams. Analyze market trends and adjust strategies accordingly. Relevant skills: Business development, market analysis, team management.
Primary keywords: Digital Marketing, Marketing Management, Brand Management, Product Management, Business Development Secondary keywords: Job market trends, salary ranges, skill demand, industry relevance

Key facts about Ofqual accredited BA Hons Marketing Management online

The Ofqual accredited BA Hons Marketing Management online degree is a comprehensive and industry-relevant program designed to equip students with the skills and knowledge required to succeed in the marketing management field.

Learning outcomes of the program include the ability to develop and implement effective marketing strategies, analyze market trends and consumer behavior, and create innovative marketing campaigns that drive business growth and profitability.

The duration of the program is typically 3 years full-time or 6 years part-time, allowing students to balance their studies with work or other commitments.

The program is designed to be flexible and accessible, with online learning that can be completed from anywhere in the world. This makes it an ideal option for students who want to pursue a career in marketing management without having to relocate.

The Ofqual accredited BA Hons Marketing Management online degree is highly relevant to the marketing industry, with a focus on the latest trends and technologies. Students will gain a deep understanding of marketing principles, including market research, brand management, and digital marketing.

The program is designed to prepare students for a range of careers in marketing management, including roles such as marketing manager, brand manager, and digital marketing specialist. Graduates will be equipped with the skills and knowledge required to succeed in a rapidly changing marketing landscape.

The Ofqual accredited BA Hons Marketing Management online degree is accredited by Ofqual, a recognized accrediting body in the UK. This ensures that the program meets the highest standards of quality and relevance to the marketing industry.

Why this course?

Ofqual Accredited BA Hons Marketing Management Online holds significant importance in today's market, particularly in the UK. With the rise of digital transformation, businesses are shifting their focus towards online marketing strategies. According to Google Charts 3D Column Chart, the UK's digital marketing spend is expected to reach **£14.8 billion by 2025**, growing at a CAGR of 12.1% (Source: Statista).
Year Digital Marketing Spend (£bn)
2020 8.8
2021 10.3
2022 12.2
2023 13.5
2024 14.1
2025 14.8
Google Charts 3D Column Chart also shows that the UK's online marketing skills shortage is expected to worsen, with **70% of marketers feeling that they lack the necessary skills to keep up with the latest trends** (Source: Econsultancy). An Ofqual accredited BA Hons Marketing Management online degree can equip learners with the necessary skills to stay ahead in the industry.

Who should enrol in Ofqual accredited BA Hons Marketing Management online?

Ideal Audience for Ofqual Accredited BA Hons Marketing Management Online
Individuals with a passion for marketing and business, seeking a flexible and accessible degree that can be completed online, are the ideal candidates for our Ofqual accredited BA Hons Marketing Management online course.
With the UK's marketing industry valued at £1.2 trillion, and employing over 1.3 million people, our course is designed to equip students with the skills and knowledge required to succeed in this dynamic and competitive field.
Prospective learners should have a good understanding of business principles, excellent communication and problem-solving skills, and a willingness to learn and adapt in a rapidly changing market.
Our course is ideal for those who are looking to upskill or reskill, or for those who are new to the marketing industry and want to launch a career in this exciting field.
With a strong focus on practical application and industry-relevant content, our Ofqual accredited BA Hons Marketing Management online course is designed to provide students with the skills and knowledge required to succeed in the marketing industry.