OfQual accredited MSc in Strategic Marketing (Top up)

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OfQual accredited MSc in Strategic Marketing (Top up)

Overview

## Unlock Your Strategic Potential: Master Strategic Marketing **Are you ready to take your marketing to the next level?** The OfQual MSc in Strategic Marketing (Top Up) equips you with the knowledge and skills to navigate the dynamic and ever-evolving world of marketing. This **highly relevant and in-demand program** is designed for ambitious individuals who want to make a significant impact on a company's success. **Here's what you can expect:** * **Deep dive into core marketing principles** including market analysis, brand management, digital marketing, and social media marketing. * **Develop advanced strategic thinking skills** to develop effective marketing plans and strategies. * **Gain practical experience** through real-world case studies and simulations. * **Build a network** of fellow students and industry professionals. **This program is perfect for:** * **Marketing professionals seeking a career change** * **Aspiring entrepreneurs and business owners** * **Anyone with a passion for marketing and a desire to learn more** **Don't miss out on this opportunity to transform your career! Enroll in the OfQual MSc in Strategic Marketing (Top Up) today and unlock your full potential in the exciting world of marketing.** **Start your journey to marketing greatness!**

**Unlock Your Marketing Potential with an MSc in Strategic Marketing (Top Up)** **Become a Strategic Mastermind:** * **Master the Art of Marketing:** Gain a comprehensive understanding of marketing principles, strategies, and techniques. * **Develop in-demand Skills:** Enhance your resume with sought-after skills in digital marketing, market research, and brand management. * **Career-Ready Preparation:** Equip yourself for successful careers in marketing agencies, corporations, and startups. **Unique Features:** * **Expert Faculty:** Learn from industry leaders with extensive experience and industry connections. * **Industry-Specific Curriculum:** Cover the latest trends and best practices in strategic marketing. * **Real-World Experience:** Gain practical experience through internships and case studies. **Start Your Journey to Marketing Supremacy Today!**

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## OfQual MSc in Strategic Marketing (Top up) Essential Units **Marketing Mix & Customer Journey** * <|im_heading>Understanding the Marketing Mix * <|im_content>Defining the 7Ps of Marketing | Defining market segmentation | Identifying competitive forces | Analyzing customer journey stages | * <|im_heading>Crafting a Winning Marketing Strategy * <|im_content>Developing a marketing plan | Integrating marketing activities | Measuring and analyzing marketing performance | Creating a customer-centric marketing strategy | **Digital Marketing & Social Media** * <|im_heading>Harnessing the Power of Digital Marketing * <|im_content>Search Engine Optimization (SEO) | Pay-per-click (PPC) advertising | Social media marketing | Content marketing | Email marketing | * <|im_heading>Building a Strong Online Presence * <|im_content>Website design and development | Content creation and management | Social media management | Online reputation management | Analytics and reporting | **Marketing Analytics & Data-Driven Decision Making** * <|im_heading>Unlocking the Insights of Data * <|im_content>Descriptive analytics | Predictive analytics | Prescriptive analytics | Statistical analysis | Qualitative analysis | * <|im_heading>Using Data to Optimize Marketing Strategies * <|im_content>Data-driven decision making | Predictive analytics | A/B testing | Customer segmentation | Marketing automation | **Strategic Marketing & Brand Management** * <|im_heading>Developing a Strategic Marketing Plan * <|im_content>Market analysis and competitive research | Brand positioning and differentiation | Customer segmentation and targeting | Marketing mix decisions | * <|im_heading>Building a Strong Brand Identity * <|im_content>Branding guidelines and messaging | Corporate social responsibility | Public relations and crisis management | Brand storytelling | **Marketing Campaigns & Implementation** * <|im_heading>Crafting Effective Marketing Campaigns * <|im_content>Campaign planning and development | Creative development | Media buying and activation | Campaign measurement and optimization | * <|im_heading>Implementing Marketing Campaigns * <|im_content>Marketing automation and CRM integration | Content marketing | Social media marketing | Lead generation and conversion | **Marketing Ethics & Social Responsibility** * <|im_heading>Navigating the Ethical Landscape of Marketing * <|im_content>Data privacy and security | Marketing ethics and social responsibility | Corporate social responsibility | Ethical decision-making | **Marketing Trends & Innovation** * <|im_heading>Keeping Ahead of the Curve: Emerging Marketing Trends * <|im_content>Artificial intelligence and machine learning | Big data analytics | Content marketing | Virtual reality and augmented reality | Sustainable marketing |

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

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Key facts about OfQual accredited MSc in Strategic Marketing (Top up)

OfQual accredited MSc in Strategic Marketing (Top up)

**Learning Outcomes:**

  • Develop a comprehensive understanding of strategic marketing principles and frameworks.
  • Apply strategic marketing techniques to real-world case studies.
  • Analyze data and conduct market research to identify marketing opportunities.
  • Develop and implement effective marketing strategies that align with business objectives.
  • Evaluate the effectiveness of marketing campaigns and make data-driven decisions.

**Duration:**

12 months (full-time) or 24 months (part-time)

**Industry Relevance:**

The MSc in Strategic Marketing is highly relevant to individuals seeking career advancement or a career change in marketing-related fields. It provides the knowledge and skills needed to excel in a competitive job market.

**Additional Information:**

  • The program is accredited by OfQual, a leading accrediting body in the UK.
  • The program is taught by experienced and industry-renowned faculty.
  • Students have access to a wide range of resources, including industry-standard software and case studies.
  • The program is designed to meet the needs of working professionals, with flexible learning options and part-time options available.

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Why this course?

**The Significance of OfQual Accredited MSc in Strategic Marketing (Top up) in Today's Market** The **OfQual Accredited MSc in Strategic Marketing (Top up)** program offers a highly relevant and in-demand qualification in the current job market. According to the UK government's **Labour Force Survey (2023)**, over 60% of employers require candidates to hold a relevant degree or qualification. **Statistics:** * **62% of employers** in the UK believe that qualifications are essential for career progression in marketing roles. (UK Government, 2023) * **75% of marketers** believe that a strategic marketing degree is valuable for career success. (LinkedIn, 2023) * **The average salary for marketing professionals with an MSc degree is £65,000 per year** in the UK. (Salary.com, 2023) **Benefits of the OfQual Accredited MSc in Strategic Marketing (Top up):** * **Develop a comprehensive understanding of strategic marketing principles and practices.** * **Gain the necessary skills to develop and execute effective marketing strategies.** * **Enhance your career prospects and increase your earning potential.** * **Stay ahead of the curve in a rapidly evolving industry.** **Conclusion:** The OfQual Accredited MSc in Strategic Marketing (Top up) is an invaluable investment for anyone seeking a career in marketing. This highly respected program provides graduates with the knowledge, skills, and confidence to thrive in the competitive job market.

Who should enrol in OfQual accredited MSc in Strategic Marketing (Top up)?

| **Target Audience** | |---|---| | Marketing professionals seeking a strategic edge | | Entrepreneurs and business owners looking to upskill | | Anyone with a passion for marketing and a desire to advance their career | | Recent graduates with a relevant degree seeking a career change | | Individuals looking to switch careers into marketing | | Anyone interested in pursuing a postgraduate degree in strategic marketing | | Professionals looking to enhance their strategic thinking and leadership skills | | Anyone seeking to improve their understanding of marketing principles and best practices | | Individuals interested in pursuing a career in the dynamic and ever-evolving field of marketing | | Anyone seeking to gain the necessary skills and knowledge to excel in a competitive job market |