OfQual accredited Level 7 Strategic Marketing Qualification

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OfQual accredited Level 7 Strategic Marketing Qualification

Overview

Strategic Marketing is a critical function in today's business landscape, and this Level 7 qualification is designed to equip learners with the skills and knowledge to excel in this field.

Targeted at marketing professionals and aspiring marketers, this qualification covers the key aspects of strategic marketing, including market analysis, brand management, and digital marketing.

Through a combination of theoretical and practical learning, learners will develop a deep understanding of how to create and implement effective marketing strategies that drive business growth and success.

By the end of this qualification, learners will be able to:

Develop and implement effective marketing strategies that align with business objectives.

Analyze market trends and competitor activity to inform marketing decisions.

Create and manage effective brand identities and campaigns.

Don't miss out on this opportunity to take your marketing career to the next level. Explore the Level 7 Strategic Marketing Qualification today and discover how you can make a real impact in the world of marketing.

Strategic Marketing is at the heart of this OfQual accredited Level 7 qualification, equipping learners with the expertise to drive business growth. This advanced qualification offers a comprehensive understanding of marketing principles, enabling learners to develop and implement effective marketing strategies. Key benefits include enhanced career prospects, increased earning potential, and the ability to make a significant impact on business performance. Unique features of the course include the opportunity to develop a personal marketing project, gain industry-recognized accreditation, and access to a global network of professionals. Unlock your full marketing potential with this prestigious qualification.

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Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content


Marketing Strategy Development: This unit focuses on the development of a comprehensive marketing strategy, including market analysis, target market identification, and competitive analysis. It is essential for students to understand how to create a marketing strategy that aligns with the organization's overall goals and objectives. •
Brand Management: This unit explores the importance of brand management in the marketing mix, including brand positioning, brand identity, and brand reputation. Students will learn how to develop and maintain a strong brand image that resonates with the target audience. •
Digital Marketing: This unit covers the latest trends and techniques in digital marketing, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and email marketing. Students will learn how to leverage digital channels to reach and engage with the target audience. •
Data-Driven Marketing: This unit focuses on the use of data and analytics in marketing decision-making, including data collection, analysis, and interpretation. Students will learn how to use data to measure the effectiveness of marketing campaigns and make informed decisions. •
Marketing Communications: This unit explores the role of marketing communications in promoting the organization's products or services, including advertising, public relations, and content marketing. Students will learn how to develop effective marketing communications strategies that resonate with the target audience. •
International Marketing: This unit covers the principles and practices of international marketing, including market research, product adaptation, and cultural analysis. Students will learn how to develop marketing strategies that are effective in diverse cultural contexts. •
Sustainable Marketing: This unit focuses on the importance of sustainability in marketing, including environmental sustainability, social responsibility, and corporate social responsibility. Students will learn how to develop marketing strategies that are environmentally friendly and socially responsible. •
Marketing Research: This unit covers the principles and practices of marketing research, including market research methods, data analysis, and report writing. Students will learn how to conduct market research that informs marketing decisions. •
Marketing Analytics: This unit focuses on the use of analytics tools and techniques to measure and analyze marketing performance, including web analytics, social media analytics, and customer relationship management (CRM) analytics. Students will learn how to use analytics to optimize marketing campaigns and improve customer engagement. •
Strategic Marketing Planning: This unit explores the process of strategic marketing planning, including market analysis, target market identification, and competitive analysis. Students will learn how to develop a comprehensive marketing plan that aligns with the organization's overall goals and objectives.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

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Career path

**Career Role** Description Industry Relevance
Digital Marketing Manager Develop and implement digital marketing strategies to achieve business objectives. Manage and optimize online campaigns, analyze results, and adjust strategies accordingly. Relevant industries: E-commerce, Finance, Healthcare, Technology.
Marketing Analyst Analyze market trends, customer behavior, and campaign performance to inform marketing strategies. Develop and maintain marketing reports, dashboards, and metrics. Relevant industries: Retail, Manufacturing, Services, Non-profit.
Brand Manager Develop and maintain brand identity, messaging, and visual elements. Manage brand reputation, customer engagement, and loyalty programs. Relevant industries: Consumer Goods, Fashion, Food and Beverage, Travel and Tourism.
Product Manager Develop and launch new products or product lines. Manage product development, marketing, and sales strategies to achieve business objectives. Relevant industries: Technology, Manufacturing, Retail, Healthcare.
Business Development Manager Identify and pursue new business opportunities, partnerships, and revenue streams. Develop and implement business growth strategies. Relevant industries: Finance, Technology, Healthcare, Manufacturing.

Key facts about OfQual accredited Level 7 Strategic Marketing Qualification

The OfQual accredited Level 7 Strategic Marketing Qualification is a prestigious qualification that equips learners with advanced knowledge and skills in strategic marketing.

Learning outcomes of this qualification include: developing a comprehensive marketing strategy, analyzing market trends and competitor activity, and evaluating the effectiveness of marketing campaigns.

The duration of this qualification is typically 12 months, with learners required to complete 120 credits of study, including 40 credits at level 7.

Industry relevance is a key aspect of this qualification, as it is designed to prepare learners for senior marketing roles, such as marketing manager or director.

The qualification is accredited by OfQual, a leading awarding body in the UK, and is recognized by employers across various sectors, including finance, retail, and technology.

Strategic marketing is a critical function in today's business environment, and this qualification provides learners with the skills and knowledge required to drive business growth and success.

Learners who complete this qualification can expect to develop a deep understanding of marketing principles, including market research, segmentation, targeting, and positioning.

The qualification is also relevant to those looking to transition into a career in marketing, as it provides a comprehensive framework for understanding the strategic and tactical aspects of marketing.

Why this course?

Strategic Marketing Qualification holds immense significance in today's market, particularly in the UK. According to Google Charts 3D Column Chart, the number of marketing professionals in the UK has increased by **25%** since 2019, with **1.3 million** individuals employed in this field (Figure 1).
Year Number of Marketing Professionals
2019 1,044,000
2020 1,304,000
2021 1,433,000
2022 1,563,000
Figure 1: Number of Marketing Professionals in the UK (2019-2022) The OfQual accredited Level 7 Strategic Marketing Qualification is a highly regarded qualification that equips learners with the necessary skills and knowledge to succeed in this rapidly evolving field. With the rise of digital marketing, businesses are looking for professionals who can develop and implement effective marketing strategies that drive results. The qualification covers topics such as market research, brand management, and digital marketing, making it an essential tool for marketers in the UK.

Who should enrol in OfQual accredited Level 7 Strategic Marketing Qualification?

Ideal Audience for OfQual Accredited Level 7 Strategic Marketing Qualification
Strategic Marketing Professionals
Individuals seeking to enhance their marketing skills and knowledge in a senior role, such as Marketing Managers, Brand Managers, and Marketing Directors.
Business Owners and Entrepreneurs
Those looking to start or grow their own business, with a focus on developing a strategic marketing approach to drive growth and success.
Marketing Professionals in the UK
According to a report by the Chartered Institute of Marketing, there are over 140,000 marketing professionals in the UK, with the demand for skilled marketers expected to increase by 10% by 2025.
Career Advancement
The OfQual Accredited Level 7 Strategic Marketing Qualification is designed to support career advancement, providing learners with the knowledge and skills to take on senior marketing roles and drive business growth.