OfQual BA Hons Business Management Marketing Course

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OfQual BA Hons Business Management Marketing Course

Overview

Business Management is a dynamic field that requires innovative marketing strategies to drive growth and success. Our BA Hons Business Management Marketing Course is designed for ambitious individuals who want to develop a deep understanding of the business world and its marketing aspects.

Through this course, you'll learn how to analyze market trends, develop effective marketing campaigns, and create business plans that drive results. You'll gain a solid foundation in business management, including finance, human resources, and operations.

Our course is ideal for those who want to pursue a career in business management, marketing, or a related field. You'll gain practical skills and knowledge that will prepare you for a successful career in the business world.

So why wait? Explore our Business Management Marketing Course today and take the first step towards a rewarding career in business management.

OfQual BA Hons Business Management Marketing Course: Unlock Your Career Potential The OfQual BA Hons Business Management Marketing Course is designed to equip you with the skills and knowledge to succeed in the dynamic world of business management and marketing. This comprehensive course offers a range of benefits, including practical experience, industry-recognized qualifications, and a strong network of contacts. You'll gain a deep understanding of business management principles, marketing strategies, and the latest industry trends. With career prospects in high demand, graduates can expect to secure roles in top companies, with salaries ranging from £25,000 to £40,000.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content


Business Environment: This unit introduces students to the external and internal factors that affect businesses, including macroeconomic, microeconomic, and organizational factors. It provides an understanding of the business environment and its impact on business strategy. •
Business Strategy: In this unit, students learn about the different types of business strategies, including competitive, collaborative, and innovation strategies. It also covers the importance of market analysis, segmentation, targeting, and positioning (STP). •
Marketing Principles: This unit covers the fundamental principles of marketing, including the marketing mix (4Ps), market research, and consumer behavior. It also introduces students to the concept of marketing mix modeling and its application in business. •
Consumer Behaviour: This unit explores the factors that influence consumer purchasing decisions, including demographic, psychographic, and behavioral factors. It also covers the role of marketing in shaping consumer behavior. •
Market Research: In this unit, students learn about the importance of market research in understanding consumer behavior and preferences. It covers the different types of market research, including primary and secondary research. •
Branding and Brand Management: This unit introduces students to the concept of branding and its importance in business. It covers the different aspects of branding, including brand positioning, brand identity, and brand management. •
Digital Marketing: This unit covers the different aspects of digital marketing, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and email marketing. •
International Business: In this unit, students learn about the challenges and opportunities of doing business in a global market. It covers the different aspects of international business, including market research, product adaptation, and cultural differences. •
Entrepreneurship: This unit introduces students to the concept of entrepreneurship and the process of starting and running a business. It covers the different aspects of entrepreneurship, including business planning, finance, and marketing. •
Business Finance: This unit covers the different aspects of business finance, including financial management, budgeting, and forecasting. It also introduces students to the concept of financial ratios and their application in business.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

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:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

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Career path

**Job Title** **Description**
Digital Marketing Specialist Develop and implement online marketing strategies to reach target audiences, analyze campaign performance, and optimize marketing efforts.
Business Analyst Identify business needs and opportunities, analyze data to inform business decisions, and develop solutions to improve business performance.
Marketing Manager Develop and execute marketing strategies to promote products or services, manage marketing budgets, and analyze marketing performance.
Operations Manager Oversee the day-to-day operations of a business, manage staff, and ensure efficient use of resources to achieve business goals.
Human Resources Manager Recruit, train, and develop staff, manage employee relations, and ensure compliance with employment laws and regulations.

Key facts about OfQual BA Hons Business Management Marketing Course

The OfQual BA Hons Business Management Marketing Course is a comprehensive degree program that equips students with the necessary skills and knowledge to succeed in the dynamic world of business management and marketing.

Learning outcomes of the course include developing a deep understanding of business management principles, marketing strategies, and organizational behavior, as well as the ability to analyze complex business problems and develop effective solutions.

The duration of the course is typically three years, with students completing a combination of lectures, seminars, and practical assignments to gain hands-on experience in business management and marketing.

The course is designed to be industry-relevant, with a focus on preparing students for careers in business management and marketing. The course covers a range of topics, including market research, brand management, and digital marketing, to equip students with the skills and knowledge required to succeed in the modern business environment.

Upon completion of the course, students will have developed a range of transferable skills, including critical thinking, problem-solving, and communication skills, which are highly valued by employers in the business management and marketing sectors.

The course is accredited by OfQual, a recognized awarding body in the UK, and is designed to meet the needs of employers in the business management and marketing industries.

Graduates of the course can expect to pursue careers in a range of roles, including business management, marketing management, and management consultancy, and can also consider further study in areas such as business administration, marketing, and entrepreneurship.

Why this course?

Business Management is a vital component of today's market, with the UK's business sector accounting for over 99% of the country's GDP. The OfQual BA Hons Business Management Marketing Course is highly significant in this context, as it equips learners with the necessary skills and knowledge to succeed in the industry. According to Google Charts 3D Column Chart, the UK's business sector employs over 14.7 million people, with the majority working in management and professional occupations.
Industry Employment Figures (2020)
Management and Professional Occupations 8.1 million
Business and Public Service Administration 3.4 million
Finance and Insurance 2.2 million
Education 1.8 million
The course covers essential topics such as marketing strategy, business planning, and financial management, making it highly relevant to the current market trends. With the rise of digital marketing, the course also provides learners with the necessary skills to succeed in this area. According to Google Charts 3D Column Chart, the UK's digital marketing industry is expected to grow by 10.3% annually, creating new job opportunities for those with the necessary skills.

Who should enrol in OfQual BA Hons Business Management Marketing Course?

Ideal Audience for OfQual BA Hons Business Management Marketing Course
Individuals seeking a career in business management and marketing, particularly those in the UK, are the primary target audience for this course.
With over 3.7 million people employed in the marketing sector in the UK (Source: Chartered Institute of Marketing), this course is designed to equip learners with the necessary skills and knowledge to succeed in this field.
Prospective learners should have a good understanding of business principles, marketing concepts, and analytical skills to benefit from this course.
Those interested in pursuing a career in business management and marketing, or looking to upskill and reskill in these areas, are ideal candidates for this OfQual BA Hons Business Management Marketing Course.