OTHM MSc in Marketing Course

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International Students can apply

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OTHM MSc in Marketing Course

Overview

**OTHM MSc in Marketing: Ignite Your Career** **Target Audience:** * Individuals seeking a challenging and rewarding career in marketing. * Professionals looking to upskill and advance their careers. * Anyone with a passion for creativity, data analysis, and strategic thinking. **Course Overview:** The OTHM MSc in Marketing program is designed to equip you with the knowledge, skills, and industry-recognized credentials to thrive in the dynamic and ever-evolving world of marketing. This comprehensive program covers a wide range of topics, including: * Digital marketing strategies * Social media marketing * Content marketing * Market research * Advertising and promotions * Customer relationship management * Data analytics for marketing **Benefits:** * Gain industry-recognized qualifications that will enhance your resume. * Network with fellow students and industry professionals. * Develop a comprehensive understanding of marketing principles and best practices. * Enhance your problem-solving and critical thinking skills. * Prepare for challenging marketing roles in various industries. **Call to Action:** Join the OTHM MSc in Marketing program and embark on a transformative journey in the exciting world of marketing. Explore the program details and registration options on our website. Take the first step towards a fulfilling and successful career in marketing.

**Unlock Your Marketing Potential with OTHM MSc in Marketing** **Become a Strategic Leader in the Dynamic World of Marketing** The OTHM MSc in Marketing program equips you with the knowledge, skills, and industry-recognized credentials to thrive in the competitive landscape. This comprehensive program offers a wide range of essential marketing disciplines, including digital marketing, market research, advertising, and social media marketing. **Key Benefits:** * **Industry-Recognized Certification:** OTHM's program is accredited by UK-based UKAS, ensuring recognized industry certification upon completion. * **Expert Faculty:** Our team of experienced and industry-renowned professors bring their insights and real-world experience to the classroom. * **Customized Curriculum:** The program is tailored to meet the evolving needs of the marketing industry, ensuring you stay ahead of the curve. * **Practical Skills:** You will gain practical experience through internships and project work, giving you the edge in the job market. * **Global Perspective:** The program offers a global perspective, equipping you with the skills to navigate the international marketing landscape. **Career Prospects:** * Marketing Manager * Digital Marketing Specialist * Market Research Analyst * Social Media Manager * Advertising Executive * Public Relations Specialist **Start Your Marketing Journey Today!** Join OTHM's MSc in Marketing program and unlock your full marketing potential.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## OTHM MSc in Marketing Units
**Marketing Management** * <|im_heading>Fundamentals of Marketing Management * <|im_content>Introduction to marketing principles, market analysis, consumer behavior, and marketing mix strategies. **Digital Marketing** * <|im_heading>Digital Marketing Fundamentals * <|im_content>Search engine optimization (SEO), social media marketing (SMM), content marketing, and paid advertising. **Branding and Communications** * <|im_heading>Developing a Strong Brand Identity * <|im_content>Brand positioning, messaging, visual identity, and brand storytelling. **Market Research and Analytics** * <|im_heading>Market Research Methods and Tools * <|im_content>Quantitative and qualitative research techniques, data analysis, and market segmentation. **Digital Marketing Strategies** * <|im_heading>Search Engine Optimization (SEO) * <|im_content>Keyword research, on-page optimization, content marketing, and link building strategies. **Social Media Marketing (SMM)** * <|im_heading>Building a Strong Social Media Presence * <|im_content>Social media platforms, content creation, community engagement, and social analytics. **Content Marketing** * <|im_heading>Creating Engaging Content * <|im_content>Writing, editing, and publishing content strategies, SEO-friendly content, and content marketing tools. **Integrated Marketing Communications (IMC)** * <|im_heading>Integrating Marketing Communications * <|im_content>Traditional and digital marketing channels, integrated campaigns, and multi-channel marketing strategies. **Marketing Analytics and Reporting** * <|im_heading>Data-Driven Marketing Decisions * <|im_content>Analytics tools, data analysis, reporting, and marketing dashboards. **Marketing Ethics and Social Responsibility** * <|im_heading>Ethical and Social Considerations in Marketing * <|im_content>Marketing ethics, social responsibility, and sustainability in the digital age.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

-

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

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Key facts about OTHM MSc in Marketing Course

**OTHM MSc in Marketing**

**Duration:** 18 months (part-time) or 36 months (full-time)

**Industry Relevance:** This program is highly relevant to individuals seeking careers in marketing, advertising, communications, and related fields. It aligns with the current industry trends and focuses on developing essential skills for a successful career.

**Learning Outcomes:** Upon successful completion of the program, students will be able to:

  • Apply marketing principles and theories effectively.
  • Develop strong analytical and problem-solving skills.
  • Create compelling marketing campaigns and strategies.
  • Manage and optimize marketing budgets effectively.
  • Analyze market research data and consumer behavior.
  • Utilize digital marketing tools and platforms.
  • Develop strong communication and interpersonal skills.
  • Apply critical thinking and decision-making skills.

**This program is ideal for individuals who:**

  • Are passionate about marketing and want to pursue a career in this field.
  • Are looking to switch careers and enter the marketing industry.
  • Are seeking to enhance their existing marketing skills and knowledge.
  • Are interested in a challenging and rewarding academic program.

**Start your journey towards a successful career in marketing today!**

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Why this course?

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OTHM MSc in Marketing: A Game-Changer

``` **Chart 1: Number of Graduates in Different Years** * The number of graduates in the marketing industry has consistently exceeded that in the computer science industry since 2015. * In 2023, there are more graduates in marketing than in computer science. **Chart 2: Average Salary of Graduates in Different Industries** * The average salary of graduates in the technology industry is significantly higher than that in the marketing industry. * The average salary for marketing graduates is around £50,000, while the average salary for computer science graduates is around £60,000.

Who should enrol in OTHM MSc in Marketing Course?

| **Target Audience** | |---|---| | Marketing professionals looking to advance their careers | | Entrepreneurs seeking to establish a strong foundation in marketing | | Anyone with a passion for marketing and a desire to learn new skills | | Recent graduates seeking a challenging and rewarding postgraduate degree | | Individuals seeking to switch careers into marketing | | Anyone interested in pursuing a career in the dynamic and ever-evolving field of marketing | | Professionals looking to enhance their marketing skills and knowledge | | Anyone seeking to improve their career prospects and earn a higher salary | | Individuals seeking to further their education and qualifications for a career in marketing |