OTHM Level 7 Strategic Marketing Online

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International Students can apply

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OTHM Level 7 Strategic Marketing Online

Overview

Strategic Marketing Online

is designed for ambitious professionals seeking to elevate their marketing skills. This course is ideal for marketing managers and business owners looking to develop a comprehensive understanding of strategic marketing.

Through interactive modules and real-world case studies, learners will gain expertise in market analysis, competitive strategy, and brand management.

By the end of the course, participants will be equipped to create and implement effective marketing strategies that drive business growth and revenue.

Join our Strategic Marketing Online course today and take the first step towards achieving your marketing goals.

Strategic Marketing is the key to unlocking business success in today's competitive market. The OTHM Level 7 Strategic Marketing Online course is designed to equip you with the knowledge and skills to develop and implement effective marketing strategies that drive business growth. With this course, you'll gain a deep understanding of strategic marketing principles, including market analysis, segmentation, targeting, and positioning. You'll also learn how to create and implement marketing plans, manage marketing budgets, and measure marketing performance. Upon completion, you'll be qualified to pursue a career in strategic marketing and enjoy excellent career prospects.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

•
Market Research and Analysis: This unit covers the importance of market research, data analysis, and interpretation in strategic marketing. It includes understanding market trends, customer needs, and competitor analysis. •
Brand Management: This unit focuses on the development, maintenance, and protection of a brand's image, reputation, and value. It includes brand positioning, brand identity, and brand management strategies. •
Digital Marketing: This unit explores the role of digital marketing in strategic marketing, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, and email marketing. •
Market Segmentation and Targeting: This unit covers the process of identifying and selecting target markets, including market segmentation, target market analysis, and positioning strategies. •
Pricing Strategies: This unit examines the different pricing strategies used in strategic marketing, including cost-plus pricing, value-based pricing, and competitive pricing. •
Product Life Cycle Management: This unit focuses on the development, launch, and management of products throughout their life cycle, including product positioning, product life cycle stages, and product life cycle management strategies. •
Strategic Marketing Planning: This unit covers the process of developing a strategic marketing plan, including market analysis, target market selection, marketing objectives, and marketing strategies. •
Branding and Positioning: This unit explores the importance of branding and positioning in strategic marketing, including brand identity, brand image, and brand positioning strategies. •
Customer Relationship Management: This unit focuses on the development and management of customer relationships, including customer segmentation, customer targeting, and customer retention strategies. •
International Marketing: This unit covers the challenges and opportunities of marketing products or services in international markets, including cultural differences, market research, and market entry strategies.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

-

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about OTHM Level 7 Strategic Marketing Online

OTHM Level 7 Strategic Marketing Online is a comprehensive course designed to equip learners with the knowledge and skills required to excel in strategic marketing roles.

The learning outcomes of this course include understanding strategic marketing concepts, developing marketing strategies, and analyzing market trends and competition.

The duration of the course is typically 12 months, with learners required to complete 12 modules and submit assignments to demonstrate their understanding of the subject matter.

The course is highly relevant to the marketing industry, as it provides learners with the skills and knowledge required to develop and implement effective marketing strategies in a variety of contexts.

Strategic marketing is a critical component of business success, and this course is designed to help learners develop the skills and knowledge required to succeed in this field.

By the end of the course, learners will be able to apply strategic marketing principles to real-world business problems, making them highly employable in a range of marketing roles.

Industry relevance is a key aspect of this course, as it is designed to meet the needs of employers and learners in the marketing industry.

The course is delivered online, making it accessible to learners from all over the world.

OTHM Level 7 Strategic Marketing Online is a recognized qualification, and learners who complete the course will receive a formal award.

Why this course?

Strategic Marketing Online is a highly sought-after skill in today's digital landscape, with the UK's marketing industry projected to reach £43.8 billion by 2025, growing at a CAGR of 4.4% (Source: Statista). To stay ahead, professionals need to develop expertise in online marketing strategies, making OTHM Level 7 Strategic Marketing Online a valuable certification.
Year UK Marketing Industry Value (£bn)
2020 34.6
2021 36.4
2022 38.2
2023 40.0
2024 43.8
Google Charts 3D Column Chart:

Who should enrol in OTHM Level 7 Strategic Marketing Online?

Ideal Audience for OTHM Level 7 Strategic Marketing Online
Professionals seeking to enhance their marketing skills in the UK, with a focus on those in the following industries:
- Business Development Managers - Marketing Managers - Brand Managers - Digital Marketing Specialists - Entrepreneurs and Small Business Owners
With the UK's marketing landscape constantly evolving, this course is ideal for those looking to stay ahead of the curve and develop the strategic marketing skills needed to drive business growth and success.
By the end of the course, learners can expect to gain a deeper understanding of strategic marketing principles, including market research, segmentation, targeting, and positioning, as well as the ability to develop and implement effective marketing strategies that drive business results.