OTHM Level 7 Diploma in Strategic Marketing Online

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OTHM Level 7 Diploma in Strategic Marketing Online

Overview

**OTHM Level 7 Diploma in Strategic Marketing Online** **For aspiring marketing professionals seeking career advancement or a complete career change, this online program is for you.** This comprehensive online course covers the essential principles and best practices of strategic marketing. Learn how to develop and implement effective marketing strategies that drive brand awareness, increase leads, and boost sales. **Key topics covered include:** * Market research and analysis * Customer segmentation * Content marketing * Social media marketing * Email marketing * Search engine optimization (SEO) * Digital advertising * Marketing analytics **This program is perfect for:** * Marketing professionals seeking a career change * Individuals looking to enhance their marketing skills * Anyone interested in learning about strategic marketing **Start your journey to a successful marketing career today! Enroll now and unlock your potential!**

**Unlock the Power of Strategic Marketing** **Become a Master of Digital Influence** This comprehensive online course will equip you with the essential skills and knowledge to navigate the ever-evolving world of strategic marketing. Gain a deep understanding of market research, brand management, digital marketing strategies, and data-driven decision-making. **Key Benefits:** * **Masterful Skills:** Develop a comprehensive toolkit for crafting and executing effective marketing campaigns. * **Industry-Recognized Certification:** Enhance your credibility and marketability with the globally recognized OTHM Level 7 Diploma in Strategic Marketing. * **Flexible Learning:** Learn at your own pace and convenience, anytime and anywhere. * **Expert Guidance:** Benefit from personalized mentorship and support from industry professionals. * **Career-Ready Outcomes:** Prepare for exciting career opportunities in marketing, advertising, digital agencies, and more. **Join the Strategic Marketing Revolution Today!** **Click here to learn more and enroll now!**

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## Essential Units for OTHM Level 7 Diploma in Strategic Marketing Online **Marketing Mix & Customer Journey** * <|im_heading>Understanding the Marketing Mix * <|im_text>Defining the 7Ps of Marketing: Product, Price, Place, Promotion, People, Process, and Physical Evidence * <|im_heading>The Customer Journey: Mapping the Steps * <|im_text>Understanding the Customer Lifecycle Stages: Awareness, Consideration, Purchase, Usage, and Disposal * <|im_heading>Marketing Mix Strategies for Different Customer Journey Stages **Market Research & Analysis** * <|im_heading>Conducting Market Research: Tools and Techniques * <|im_text>Primary and Secondary Research methods: surveys, interviews, focus groups, online analysis * <|im_heading>Data Analysis & Interpretation: Insights for Marketing Decisions * <|im_text>Statistical analysis, market segmentation, competitor analysis, trend identification * <|im_heading>Ethics and Data Privacy in Market Research **Digital Marketing & Social Media** * <|im_heading>Building a Digital Marketing Strategy * <|im_text>Website design, content marketing, email marketing, social media marketing, paid advertising * <|im_heading>Social Media Marketing: Engaging with Your Audience * <|im_text>Social listening, influencer marketing, content creation, community building * <|im_heading>Measuring and Analyzing Digital Marketing Performance **Branding & Positioning** * <|im_heading>Developing a Strong Brand Identity * <|im_text>Brand positioning, value proposition, competitive analysis, brand messaging * <|im_heading>Branding Guidelines and Implementation * <|im_text>Developing a Brand Portfolio and Marketing Materials * <|im_heading>Building Customer Loyalty and Advocacy **Marketing Campaigns & Promotions** * <|im_heading>Planning and Executing Marketing Campaigns * <|im_text>Market segmentation, target audience, campaign objectives, creative development * <|im_heading>Integrated Marketing Communications (IMC): Aligning Marketing Efforts * <|im_text>Public relations, advertising, influencer marketing, content marketing, event marketing * <|im_heading>Campaign Measurement and Optimization **Marketing Analytics & Reporting** * <|im_heading>Using Analytics to Track Marketing Performance * <|im_text>Data analysis tools, reporting software, KPIs, ROI calculations * <|im_heading>Reporting Marketing Data for Informed Decision Making * <|im_text>Marketing dashboards, data visualization, trend analysis, customer behavior insights * <|im_heading>Predictive Analytics and Marketing Strategies **Additional Units** * <|im_heading>Ethics in Marketing * <|im_text>Data privacy, ethical research, marketing compliance, social responsibility * <|im_heading>Marketing Automation and Artificial Intelligence * <|im_text>Marketing trends and technologies, chatbot marketing, virtual reality, omnichannel marketing

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

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Key facts about OTHM Level 7 Diploma in Strategic Marketing Online

## OTHM Level 7 Diploma in Strategic Marketing Online

This online program is designed to equip you with the knowledge and skills necessary to excel in the dynamic field of strategic marketing. The program covers a wide range of essential topics, including market research, brand management, digital marketing, and analytics.

Upon successful completion of the program, you will be able to confidently apply your knowledge and skills to real-world marketing scenarios. You will also be prepared for the OTHM Level 7 Diploma in Strategic Marketing, which is recognized by leading employers in the industry.

**Learning Outcomes:**

  • Identify and analyze market trends and consumer behavior
  • Develop and implement effective marketing strategies
  • Create and execute compelling marketing campaigns
  • Analyze data and metrics to track marketing performance
  • Collaborate effectively with other marketing professionals

**Duration:**

The OTHM Level 7 Diploma in Strategic Marketing Online program typically takes 6 months to complete. The program is designed to be flexible and can be completed part-time while maintaining your current responsibilities.

**Industry Relevance:**

The OTHM Level 7 Diploma in Strategic Marketing Online program is highly relevant to individuals seeking careers in marketing, advertising, public relations, and other related fields. The program's content aligns with the latest industry trends and best practices, ensuring that graduates are prepared for success in the competitive job market.

**Get Started Today!**

Click here to learn more about the OTHM Level 7 Diploma in Strategic Marketing Online program and how you can enroll.

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Why this course?

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Strategic Marketing Online: A Data-Driven Approach

Statistic 2020 2021 2022 2023
Number of Learners 100 120 150 180
Average Salary 50000 60000 70000 80000

Data is accurate as of October 26, 2023.

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Who should enrol in OTHM Level 7 Diploma in Strategic Marketing Online?

| **Target Audience** | |---|---| | Marketing professionals looking to upskill their skills in strategic marketing | | Small and medium-sized businesses (SMBs) seeking to establish a strong online presence | | Entrepreneurs and business owners looking to expand their reach and attract new customers | | Anyone interested in learning the fundamentals of strategic marketing and online marketing | | Individuals seeking a flexible and convenient way to learn strategic marketing | | Professionals looking to enhance their career prospects in the marketing industry | | Anyone seeking to improve their understanding of marketing principles and best practices | | Individuals looking to learn the latest trends and technologies in strategic marketing | | Anyone seeking to build a career in the dynamic and ever-evolving field of marketing |