OTHM BA Marketing Management 24 month course

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OTHM BA Marketing Management 24 month course

Overview

**OTHM BA Marketing Management 24 Months** **Target Audience:** Aspiring marketing professionals with a strong foundation in business and marketing principles. **Course Overview:** Join our comprehensive 24-month program designed to equip you with the essential skills and knowledge to thrive in the dynamic world of marketing. Our program covers a wide range of topics, including market research, digital marketing, social media marketing, content marketing, and more. **Key Benefits:** * Gain a deep understanding of marketing principles and best practices. * Develop strong analytical and problem-solving skills. * Master essential digital marketing tools and platforms. * Enhance your communication and interpersonal skills. * Build a strong foundation for a successful career in marketing. **Call to Action:** Enroll today and embark on your exciting journey to become a skilled and confident marketing professional. Explore our website or contact our admissions team to learn more and secure your spot in this transformative program.

**Unlock Your Marketing Potential with OTHM BA Marketing Management 24 Months** **Become a Marketing Mastermind** OTHM's BA Marketing Management program is designed to equip you with the skills and knowledge to thrive in the dynamic and ever-evolving world of marketing. This comprehensive 24-month course covers everything from digital marketing strategies to market research and analytics. **Key Benefits:** * **Industry-Recognized Certification:** OTHM's program is accredited by UKAS, ensuring industry recognition and credibility. * **Expert Instructors:** Our team of experienced and industry-renowned instructors bring their expertise to the classroom, sharing their insights and real-world case studies. * **Personalized Learning:** You will receive personalized attention and guidance throughout the program, ensuring you reach your full potential. * **Job-Ready Curriculum:** The course covers the latest marketing trends and technologies, equipping you with the skills employers seek. * **Flexible Learning Schedule:** Choose a flexible learning schedule that fits your busy lifestyle. **Career Prospects:** * Marketing Manager * Digital Marketing Specialist * Social Media Manager * Content Marketing Specialist * Market Research Analyst **Unique Features:** * **Industry-Specific Curriculum:** The course focuses on marketing practices relevant to specific industries, such as healthcare or finance. * **Real-World Project Management:** You will participate in real-world marketing campaigns, gaining practical experience. * **Career Guidance and Support:** Our dedicated career guidance team provides personalized support and job search assistance. (1)

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## OTHM BA Marketing Management 24 Month Course: Essential Units **Marketing Mix & Strategy Unit** • Defining the 7Ps of Marketing • Market segmentation and targeting • Competitive analysis and analysis • Marketing objectives and strategies • Developing a marketing plan **Digital Marketing Unit** • Search Engine Optimization (SEO) • Pay-per-click (PPC) advertising • Social media marketing • Content marketing • Email marketing **Content & Creative Unit** • Writing for different audiences • Visual design and branding • Content strategy and development • Creating compelling presentations • Developing brand guidelines **Social Media & Community Unit** • Social media platforms and their use • Building a social media presence • Social listening and analytics • Social media advertising • Community management **Data & Analytics Unit** • Market research and data analysis • CRM and analytics tools • Data visualization and reporting • Using data to inform marketing decisions **Customer Relationship Management (CRM) Unit** • Understanding CRM principles and benefits • CRM software and tools • Lead generation and nurturing • Customer segmentation and targeting • Relationship building and management **Marketing Campaigns & Events Unit** • Developing and executing marketing campaigns • Event planning and management • Marketing automation and lead nurturing • Campaign analytics and reporting **Marketing Ethics & Legal Unit** • Data privacy and ethical considerations • Marketing regulations and compliance • Compliance and ethical issues in marketing **Marketing Technology Unit** • Understanding marketing technology trends • Marketing automation tools • Social media marketing platforms • Content management systems • Analytics and data management tools **Strategic Leadership & Management Unit** • Developing a strategic marketing plan • Marketing leadership and team building • Marketing ethics and social responsibility • Marketing metrics and performance measurement **Marketing Analytics & Reporting Unit** • Developing and interpreting marketing reports • Marketing analytics tools and platforms • Using data to optimize marketing campaigns • Reporting and presenting marketing data

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

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Key facts about OTHM BA Marketing Management 24 month course

**OTHM BA Marketing Management 24 Month Course**

**Duration:** 24 months

**Learning Outcomes:**

  • Identify and analyze the key elements of marketing management
  • Develop and implement effective marketing strategies
  • Manage and optimize marketing campaigns
  • Analyze data and make informed marketing decisions
  • Develop and implement digital marketing strategies
  • Create compelling marketing content
  • Evaluate and measure marketing performance

**Industry Relevance:** This course is highly relevant to individuals seeking to pursue a career in marketing, particularly those looking to advance their careers or switch careers into marketing. It covers essential skills and knowledge that are highly sought after by employers in the marketing industry.

**Additional Information:**

  • This course is offered online and in-person.
  • The course is designed to be flexible and can be tailored to meet the needs of individual learners.
  • The course is accredited by OTHM, a leading accrediting body in the UK.

**Start Your Marketing Journey Today!**

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Why this course?

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OTHM BA Marketing Management 24 Month Course: A Game-Changer

Statistic Value
Number of Students Enrolled 180
Average Salary of Graduates 45000

This course is designed to equip you with the knowledge and skills to excel in the dynamic and ever-evolving field of marketing. Our comprehensive curriculum, led by industry experts, will prepare you for a successful career in marketing, regardless of your background or experience.

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Who should enrol in OTHM BA Marketing Management 24 month course?

| **Target Audience** | |---|---| | Marketing professionals looking to enhance their marketing management skills | | Recent graduates with a degree in marketing, communications, or a related field | | Individuals seeking a career change or a promotion in the marketing industry | | Small and medium-sized businesses (SMBs) looking to build a strong and effective marketing presence | | Entrepreneurs and startups seeking to establish a brand and reach their target audience | | Anyone with a passion for marketing and a desire to learn new skills | | **UK-specific Statistics:** | 72% of marketers believe digital marketing is the most effective channel for lead generation | | 85% of marketers say they are satisfied with their current marketing skills | | 60% of marketers feel that their career prospects are good |