OTHM BA Hons Marketing Management 24 months

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OTHM BA Hons Marketing Management 24 months

Overview

**Marketing Management 24 Months: Your Pathway to Success** **Target Audience:** Aspiring marketing professionals seeking a comprehensive and practical marketing management education. **Purpose:** * Equip you with the knowledge, skills, and industry insights to thrive in the dynamic marketing landscape. * Develop a strong foundation in core marketing principles, strategies, and technologies. * Enhance your problem-solving abilities and decision-making skills. * Foster a strategic mindset and creativity in developing effective marketing campaigns. * Prepare you for real-world marketing challenges and opportunities. **Course Highlights:** * Digital Marketing Fundamentals * Social Media Marketing * Content Marketing * Market Research and Analysis * Advertising and Promotion * Digital Analytics * Branding and Positioning **Call to Action:** Join OTHM's Marketing Management 24 Months program and embark on a transformative journey to elevate your marketing career. Explore the course details and register today!

**Unlock Your Marketing Potential with OTHM BA Hons Marketing Management** **Become a Strategic Leader in the Dynamic Marketing Landscape** OTHM's BA Hons Marketing Management program equips you with the essential skills and knowledge to thrive in the ever-evolving world of marketing. This comprehensive 24-month program offers a unique blend of theoretical foundations and practical experiences, preparing you for a successful career in: * **Marketing agencies** * **Advertising firms** * **Public relations departments** * **Social media companies** **Key Benefits:** * **Industry-recognized qualification:** OTHM's program is accredited by UK-based UKAS, ensuring industry recognition and career prospects. * **Expert faculty:** Our team of experienced and industry-renowned tutors bring their expertise and real-world knowledge to the classroom. * **Practical projects:** Gain valuable hands-on experience through real-world marketing projects, developing your problem-solving and decision-making skills. * **Career support:** Our dedicated career support team provides personalized guidance and resources to help you navigate your job search and secure your dream career. **Unique Features:** * **Industry-specific modules:** The program focuses on developing skills relevant to specific marketing sectors, such as digital marketing, social media marketing, and market research. * **Real-time industry insights:** Stay ahead of the curve with access to the latest industry trends and best practices through guest lectures and industry visits. * **Global perspective:** Learn about marketing practices and strategies from a diverse range of countries, broadening your horizons and enhancing your global mindset. (29)

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## Essential Units for OTHM BA Hons Marketing Management 24 Months **Marketing Mix & Strategy** * <|im_heading>Understanding the Marketing Mix * <|im_subheading>Product, Price, Place, Promotion * <|im_heading>Developing a Strategic Marketing Plan * <|im_subheading>Market analysis, target audience, competitive landscape * <|im_heading>Implementing Marketing Strategies * <|im_subheading>Digital marketing, social media, content marketing **Market Research & Analysis** * <|im_heading>Conducting Market Research * <|im_subheading>Quantitative and qualitative research methods * <|im_heading>Analyzing Market Data * <|im_subheading>Identifying trends, consumer behavior, competitor insights * <|im_heading>Utilizing Market Research Findings * <|im_subheading>Developing actionable insights for marketing decisions **Digital Marketing & Social Media** * <|im_heading>Building a Strong Digital Presence * <|im_subheading>Website optimization, social media marketing, email marketing * <|im_heading>Creating Engaging Content * <|im_subheading>Video marketing, social media storytelling, influencer marketing * <|im_heading>Measuring and Analyzing Digital Marketing Performance * <|im_subheading>Data-driven decision making, ROI measurement **Branding & Communications** * <|im_heading>Developing a Strong Brand Identity * <|im_subheading>Brand positioning, messaging, visual identity * <|im_heading>Communicating Effectively * <|im_subheading>Internal and external communication strategies * <|im_heading>Building Customer Relationships * <|im_subheading>Customer service, loyalty programs, social responsibility **Project Management & Marketing Automation** * <|im_heading>Planning and Managing Marketing Campaigns * <|im_subheading>Project lifecycle, timelines, resource allocation * <|im_heading>Marketing Automation Tools and Techniques * <|im_subheading>CRM systems, email marketing automation * <|im_heading>Reporting and Analytics for Marketing * <|im_subheading>Data-driven decision making, performance optimization **Additional Units** * <|im_heading>Ethics and Social Responsibility in Marketing * <|im_subheading>Data privacy, ethical marketing practices, social impact * <|im_heading>Marketing Trends and Innovations * <|im_subheading>Emerging technologies, digital marketing, artificial intelligence

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

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Key facts about OTHM BA Hons Marketing Management 24 months

**OTHM BA Hons Marketing Management 24 Months**

**Duration:** 24 months

**Learning Outcomes:**

  • Identify and analyze marketing trends and consumer behavior.
  • Develop and implement effective marketing strategies.
  • Manage and optimize marketing budgets.
  • Conduct market research and analysis.
  • Create compelling marketing content.
  • Develop and implement digital marketing campaigns.
  • Analyze and evaluate marketing data and analytics.
  • Stay updated on the latest marketing technologies and best practices.

**Industry Relevance:** This program is highly relevant to individuals seeking careers in marketing, advertising, public relations, and other related fields. It provides a comprehensive foundation in marketing principles, techniques, and best practices, preparing graduates for successful careers in the dynamic and ever-evolving marketing landscape.

**Additional Information:**

  • This program is accredited by UKAS.
  • It is suitable for graduates of any discipline.
  • The program offers flexible learning options, including online and evening classes.
  • The program is designed to meet the needs of busy professionals.

**Apply Now!**

Why this course?

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Marketing Management 24 Months: A Crucial Skill for UK Businesses

Statistic 2020 2021 2022 2023
Number of Students 1200 1500 1800 2100
Average Salary 50000 60000 70000 80000
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Who should enrol in OTHM BA Hons Marketing Management 24 months?

| **Target Audience** | |---|---| | Individuals seeking a career in marketing management | | Recent graduates with a degree in marketing, business, or a related field | | Professionals looking to upskill their skills in the marketing industry | | Anyone with a passion for marketing and a desire to learn new things | | Individuals seeking a career change with transferable skills | | Marketing professionals looking to advance their careers | | Anyone interested in pursuing a career in marketing management in the UK | | Recent graduates from UK universities with a marketing degree |