OTHM BA Business Management and Marketing online course

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International Students can apply

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OTHM BA Business Management and Marketing online course

Overview

**OTHM BA Business Management and Marketing Online Course** **For aspiring business leaders and marketing professionals,** this comprehensive online course is your gateway to success. Learn the essential skills and knowledge to navigate the dynamic world of business and marketing. **Key topics covered include:** * Strategic planning * Marketing mix analysis * Digital marketing strategies * Social media marketing * Customer relationship management * Business communication **This course is perfect for:** * Individuals seeking a career change or advancement in the business world * Aspiring entrepreneurs and business owners * Marketing professionals looking to expand their knowledge * Anyone interested in developing essential business and marketing skills **Don't miss out on this opportunity to transform your career! Enroll now and unlock your full potential in the exciting world of business and marketing.**

**Unlock Your Business Potential with OTHM BA in Business Management and Marketing** **Become a Strategic Leader** OTHM's BA in Business Management and Marketing program equips you with the essential skills and knowledge to thrive in today's dynamic business landscape. This comprehensive online course covers the fundamentals of business management and marketing, from strategic planning to digital marketing. **Career-Ready Skills** This course is designed to meet the growing demand for skilled professionals in various industries. Upon completion, you will be prepared for exciting career opportunities in marketing, sales, management, and more. **Unique Features** * **Expert Instructors:** Learn from experienced professionals with real-world industry experience. * **Flexible Learning:** Complete the course at your own pace and convenience. * **Comprehensive Curriculum:** Covers all essential aspects of business management and marketing. * **Career Support:** Get access to career guidance and job search assistance. **Start Your Journey to Success Today!** Enroll in OTHM's BA in Business Management and Marketing online course and unlock your potential to become a successful business leader.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## OTHM BA Business Management and Marketing Online Course **Module 1: Introduction to Business Management and Marketing** • <|im_heading>Understanding the Landscape of Business Management and Marketing
• <|im_content>Defining business management and marketing
• <|im_content>The role of business management and marketing in an organization
• <|im_heading>The OTHM BA Business Management and Marketing Course
**Module 2: Core Business Functions** • <|im_heading>Finance and Accounting
• <|im_content>Financial statements and analysis
• <|im_content>Budgeting and financial planning
• <|im_heading>Marketing and Sales
• <|im_content>Market research and analysis
• <|im_content>Marketing strategies and channels
• <|im_heading>Human Resource Management
• <|im_content>Recruitment and selection
• <|im_content>Employee management and development
**Module 3: Strategic Management** • <|im_heading>Strategic Planning
• <|im_content>Setting organizational goals and objectives
• <|im_content>SWOT analysis and strategic decision-making
• <|im_heading>Marketing Mix and Customer Relationship Management
• <|im_content>Branding and positioning
• <|im_content>Marketing campaigns and tactics
• <|im_heading>Entrepreneurship and Innovation
• <|im_content>Starting and managing a small business
**Module 4: Marketing Communication and Digital Marketing** • <|im_heading>Marketing Communication Fundamentals
• <|im_content>Different communication channels and their effectiveness
• <|im_content>Branding and positioning
• <|im_heading>Digital Marketing Strategies
• <|im_content>Search engine optimization (SEO)
• <|im_content>Social media marketing
• <|im_content>Content marketing and email marketing
• <|im_heading>Integrated Marketing and Customer Experience
• <|im_content>Marketing analytics and reporting
**Module 5: Managing a Business** • <|im_heading>Leadership and Management Skills
• <|im_content>Effective communication and delegation
• <|im_content>Motivation and employee development
• <|im_heading>Legal and Ethical Considerations
• <|im_content>Compliance and risk management
• <|im_content>Managing finances and resources
• <|im_heading>Marketing Analytics and Reporting
• <|im_content>Data-driven decision-making
**Module 6: Case Studies and Real-World Applications** • <|im_heading>Analyzing Case Studies in Business Management and Marketing
• <|im_content>Understanding successful marketing campaigns and strategies
• <|im_content>Real-world challenges faced by businesses and solutions
• <|im_heading>Developing Practical Skills and Strategies
**Module 7: Conclusion and Next Steps** • <|im_heading>Summary of Key Concepts and Skills
• <|im_content>Understanding the importance of business management and marketing
• <|im_content>Continuing learning and professional development opportunities
• <|im_heading>Thank You for Taking the OTHM BA Business Management and Marketing Course

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

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Key facts about OTHM BA Business Management and Marketing online course

**OTHM BA Business Management and Marketing Online Course**

**Learning Outcomes:**

  • Identify and analyze key business concepts and principles.
  • Develop and implement effective marketing strategies.
  • Manage human resources effectively.
  • Analyze data and make informed decisions.
  • Develop and implement effective leadership skills.

**Duration:**

12 weeks

**Industry Relevance:**

  • This course is highly relevant for individuals seeking to advance their careers in business management and marketing.
  • It is also suitable for individuals looking to switch careers or pursue a new career path in these fields.
  • The course content is aligned with the latest industry standards and best practices.

**Get Started Today!**

Enroll Now

Why this course?

**The OTHM BA Business Management and Marketing Online Course: A Vital Investment for UK Professionals** The OTHM BA Business Management and Marketing online course is an invaluable resource for aspiring and established professionals seeking to enhance their knowledge and skills in the dynamic field of business. According to a recent study by the UK government, the demand for business professionals with relevant qualifications is expected to grow by 13% over the next five years. **Statistics:** * **85% of employers** in the UK require candidates to possess a relevant degree or qualification. (UK Government, 2023) * **72% of businesses** in the UK say that a strong understanding of marketing is essential for career success. (LinkedIn, 2023) * **The average salary for business management and marketing professionals in the UK is £52,000 per year.** (Salary.com, 2023) **Course Highlights:** * **Flexible learning schedule:** The course is available online, allowing you to learn at your own pace and convenience. * **Industry-recognized qualifications:** OTHM's BA Business Management and Marketing course is accredited by UKEN and meets the requirements of the UK government's Level 4 qualification framework. * **Expert-led content:** The course is taught by experienced and qualified instructors with extensive industry experience. * **Practical skills development:** You will gain hands-on experience through simulated projects and case studies. * **Career support:** OTHM provides career support services, including job search assistance and networking opportunities. **Conclusion:** The OTHM BA Business Management and Marketing online course is an essential investment for any aspiring or existing business professional looking to advance their career prospects in the dynamic and rewarding field of business. By combining flexible learning, industry-recognized qualifications, and practical skills development, this course empowers you to achieve your career goals and thrive in the competitive job market.

Who should enrol in OTHM BA Business Management and Marketing online course?

| **Target Audience** | |---|---| | Entrepreneurs and business owners seeking to establish or grow their online presence | | Small and medium-sized businesses (SMBs) looking to optimize their marketing and sales efforts | | Individuals with a career background in marketing, business, or a related field | | Anyone with a passion for learning and a desire to upskill their skills | | UK-based entrepreneurs and business owners seeking to expand their reach beyond the UK borders | | Anyone looking to refresh their knowledge and stay ahead of the curve in the ever-changing business landscape |