OTHM Accredited MSc Strategic Marketing Course

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OTHM Accredited MSc Strategic Marketing Course

Overview

**OTHM Accredited MSc Strategic Marketing Course: Ignite Your Marketing Career** **Target Audience:** * Marketing professionals seeking a strategic edge in the competitive business landscape. * Individuals with a strong foundation in marketing principles but seeking advanced knowledge and skills. * Professionals looking to switch careers into marketing or advance their existing marketing roles. **Course Overview:** This intensive MSc program equips you with the essential knowledge and skills to develop and execute effective marketing strategies that drive growth and success. You will delve into advanced concepts such as market research, brand management, digital marketing, and data analytics. **Key Benefits:** * **Industry-recognized OTHM accreditation:** Demonstrates your commitment to quality and career readiness. * **Comprehensive curriculum:** Covers the latest trends and best practices in marketing. * **Expert faculty:** Industry professionals with extensive experience and industry connections. * **Personalized learning:** Tailored learning plans to meet your individual needs and career goals. * **Real-world application:** Case studies and simulations to enhance your practical skills. **Call to Action:** Join the thriving marketing community and embark on your transformative journey. Explore the full course details and registration options on our website. Don't miss out on this opportunity to elevate your marketing career to new heights.

**Unlock Your Marketing Potential with a Global Recognized MSc in Strategic Marketing** **Become a Strategic Leader in the Dynamic World of Marketing** This **OMT accredited** MSc program is designed to equip you with the knowledge, skills, and industry-recognized credentials to thrive in the ever-evolving field of marketing. **Key Benefits:** * **Global Recognition:** Earn an internationally recognized degree from a reputable UK institution. * **Industry-Relevant Curriculum:** Learn from industry experts and gain a deep understanding of marketing principles, strategies, and technologies. * **Flexible Learning:** Choose from part-time or full-time options to fit your lifestyle. * **Career-Defining Opportunities:** Prepare for exciting career prospects in marketing agencies, corporations, and startups. **Start Your Marketing Journey Today!** Join our vibrant community of passionate learners and embark on a transformative journey to elevate your marketing career.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## OTHM Accredited MSc Strategic Marketing Course **Unit 1: Foundations of Strategic Marketing**
* Defining Strategic Marketing * Marketing Mix and its Elements * Market Analysis and Targeting * Customer Journey and Segmentation **Unit 2: Strategic Planning and Analysis**
* SWOT Analysis and Porter's Five Forces * Market Research and Data Analysis * Forecasting and Scenario Planning * Strategic Objectives and KPIs **Unit 3: Marketing Strategy Development**
* Defining Brand Strategy and Identity * Positioning and Value Proposition * Marketing Mix Strategies (4Ps) * Integrated Marketing Communications (IMC) **Unit 4: Digital Marketing Fundamentals**
* Search Engine Optimization (SEO) and Pay-Per-Click (PPC) Advertising * Social Media Marketing (SMM) and Content Marketing * Email Marketing and Lead Generation * Analytics and Data-Driven Marketing **Unit 5: Marketing Strategy for Specific Industries**
* Strategic Marketing for B2B and Non-Profit Organizations * Digital Marketing for Startups and Small Businesses * Marketing for Healthcare and Education Industries * Sustainability and Social Responsibility in Marketing **Unit 6: Marketing Campaigns and Implementation**
* Campaign Planning and Development * Creative Development and Production * Campaign Measurement and Analysis * Integrated Marketing Campaigns **Unit 7: Marketing Analytics and Reporting**
* Data Analytics for Marketing * Marketing Metrics and KPIs * Data Visualization and Reporting Tools * Predictive Analytics and Forecasting **Unit 8: Strategic Leadership and Management**
* Building a High-Performing Marketing Team * Leadership Styles and Communication * Marketing Ethics and Social Responsibility * Managing Marketing Projects and Budgets **Unit 9: Emerging Trends in Marketing**
* Artificial Intelligence and Machine Learning * Digital Transformation and Marketing Automation * Customer Experience and personalization * Data-Driven Marketing and Analytics **Unit 10: Marketing Ethics and Social Responsibility**
* Ethical Marketing Practices * Social Responsibility and Corporate Social Responsibility * Corporate Governance and Transparency * Building a Sustainable and Ethical Brand

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

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Job Market Trends in the UK

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Key facts about OTHM Accredited MSc Strategic Marketing Course

## OTHM Accredited MSc Strategic Marketing Course

This program is designed to equip you with the knowledge and skills necessary to excel in the dynamic and ever-evolving field of strategic marketing. The course is accredited by OTHM, a globally recognized accrediting body, ensuring its quality and relevance.

**Learning Outcomes:**

  • Develop a comprehensive understanding of marketing principles and theories.
  • Apply strategic marketing frameworks and tools to real-world scenarios.
  • Analyze data and conduct market research to inform strategic decisions.
  • Develop and implement effective marketing strategies that align with organizational goals.
  • Evaluate and optimize marketing campaigns for maximum impact.
  • Gain insights into digital marketing, social media marketing, and content marketing.
  • Understand the legal and ethical considerations of marketing.

**Duration:**

The MSc Strategic Marketing program typically takes 18 months to complete, with part-time or full-time options available.

**Industry Relevance:**

This program is highly relevant to individuals seeking careers in various marketing-related roles, including marketing managers, brand managers, digital marketers, and marketing consultants.

**Benefits of Completing the Course:**

  • Gain a recognized qualification from OTHM.
  • Develop the skills and knowledge to succeed in the competitive job market.
  • Enhance your career prospects and open doors to new opportunities.
  • Stay ahead of the curve in a rapidly changing marketing landscape.

**Start your journey towards a successful career in strategic marketing today!**

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Why this course?

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Strategic Marketing Master's Course: A Game-Changer

Course Name Number of Courses
Digital Marketing Strategy 5
Search Engine Optimization (SEO) 7
Social Media Marketing (SMM) 10

This OTHM Accredited MSc program equips individuals with the knowledge and skills to thrive in the dynamic and ever-evolving world of marketing. By combining theoretical insights with practical experience, graduates gain a competitive edge in the job market and unlock career opportunities across diverse industries.

Visit our website or contact our admissions team to learn more about this transformative program and how it can empower you to achieve your career goals.

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Who should enrol in OTHM Accredited MSc Strategic Marketing Course?

| **Target Audience** | |---|---| | Marketing professionals looking to advance their careers in strategic marketing | | Entrepreneurs and business owners seeking to upskill their marketing skills | | Anyone with a passion for marketing and a desire to learn the latest trends and best practices | | Professionals seeking to enhance their understanding of marketing strategy and planning | | Anyone interested in pursuing a postgraduate degree in strategic marketing | | Individuals seeking to improve their employability and command higher salaries in the marketing industry | | UK-based professionals looking for relevant and UK-specific marketing courses |