NVQ level MSc in Strategic Marketing course

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NVQ level MSc in Strategic Marketing course

Overview

**NVQ Level MSc in Strategic Marketing** **Target Audience:** * Individuals seeking a career change or advancement in marketing-related fields. * Professionals looking to enhance their strategic thinking, planning, and execution skills. * Anyone with a passion for marketing and a desire to learn the latest trends and best practices. **Course Overview:** This MSc program equips you with the knowledge and skills to develop and implement effective marketing strategies that drive brand awareness, increase sales, and achieve business objectives. **Key Features:** * **Strategic Planning:** Develop a comprehensive marketing plan that aligns with your organization's overall goals. * **Market Research:** Conduct thorough market research to identify customer needs and trends. * **Digital Marketing:** Master the art of creating and executing effective digital marketing campaigns. * **Social Media Marketing:** Learn how to engage with customers on social media platforms. * **Content Marketing:** Create compelling content that resonates with your target audience. * **Branding and Positioning:** Develop a strong brand identity that sets you apart from the competition. * **Data Analytics:** Utilize data analytics tools to track and measure marketing performance. **Call to Action:** Unlock your potential in the dynamic world of marketing. Enroll in our NVQ Level MSc in Strategic Marketing program today and elevate your career to new heights!

**Unlock the Power of Strategic Marketing** **Master the Art of Shaping Customer Experiences** This **NVQ Level MSc in Strategic Marketing** program equips you with the knowledge and skills to navigate the dynamic and ever-evolving world of marketing. Gain a comprehensive understanding of consumer behavior, market research, digital marketing strategies, and brand management. **Key Benefits:** * **Industry-Recognized Certification:** Enhance your credibility and marketability with a globally recognized marketing certification. * **Real-World Experience:** Develop practical skills through simulated projects and case studies, preparing you for the workplace. * **Personalized Learning:** Choose from a variety of elective modules to tailor your learning experience. * **Expert Faculty:** Learn from industry professionals with extensive experience and industry connections. **Career Prospects:** * Marketing Manager * Digital Marketing Specialist * Brand Manager * Market Research Analyst * Social Media Manager **Unique Features:** * **Immersive Learning Environment:** Engage in interactive workshops, guest lectures, and industry events. * **Industry-Specific Curriculum:** Focus on the latest trends and best practices in strategic marketing. * **Career Support:** Receive mentorship, career guidance, and networking opportunities.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## NVQ Level MSc in Strategic Marketing Units **Marketing Mix & Customer Journey** • • **Marketing Strategy & Planning** • Define marketing objectives and strategies.
• • **Market Research & Analysis** • Conduct market research to identify target audience and trends.
• • **Customer Segmentation & Targeting** • Segment customers based on behavior and demographics.
• • **Branding & Positioning** • Develop a strong brand identity that resonates with the target audience.
• • **Marketing Communications & Channels** • Choose and implement appropriate marketing channels to reach target audience. **Digital Marketing & Social Media** • • **Search Engine Optimization (SEO)** • Optimize website and content for search engines.
• • **Pay-Per-Click (PPC) Advertising** • Run targeted ads on search engines and social media platforms.
• • **Social Media Marketing (SMM)** • Build and engage with social media communities.
• • **Content Marketing & Storytelling** • Create engaging content that attracts and retains customers.
• • **Social Media Analytics & Reporting** • Track and analyze social media data to measure campaign performance. **Marketing Analytics & Data-Driven Decision Making** • • **Quantitative & Qualitative Data Analysis** • Collect and analyze data to identify trends and insights.
• • **Market Analytics & Customer Journey Mapping** • Analyze customer behavior and journey across different touchpoints.
• • **Data-Driven Marketing Strategies** • Use data insights to develop effective marketing strategies.
• • **Marketing Reporting & Insights** • Generate comprehensive reports and insights from marketing data.
• • **Predictive Analytics & Forecasting** • Use predictive analytics to forecast future marketing trends. **Strategic Partnerships & Alliances** • • **Strategic Partnerships & Collaborations** • Develop and implement strategic partnerships to leverage resources and expertise.
• • **Joint Ventures & Strategic Alliances** • Form strategic alliances with other businesses to achieve shared goals.
• • **Supplier Management & Supplier Relationship Management** • Develop and maintain strong relationships with suppliers and distributors.
• • **Channel Management & Channel Partnerships** • Manage and optimize marketing channels to maximize reach and impact.
• • **Co-Marketing & Joint Promotions** • Partner with other businesses to co-create and promote products or services. **Additional Units** • • **Digital Marketing for Dummies** • A simplified introduction to digital marketing concepts for beginners.
• • **Marketing Ethics & Social Responsibility** • Explore ethical considerations and social responsibility in marketing.
• • **Marketing Trends & Innovation** • Stay updated on the latest marketing trends and innovations.
• • **Marketing Case Studies & Analysis** • Analyze real-world marketing campaigns and case studies.
• • **Marketing Research Methods & Techniques** • Learn various research methods and techniques for marketing analysis.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

-

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

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Key facts about NVQ level MSc in Strategic Marketing course

**NVQ Level MSc in Strategic Marketing**

This intensive 18-month program equips you with the knowledge and skills to excel in the dynamic and ever-evolving field of strategic marketing. The program focuses on developing a comprehensive understanding of the strategic marketing mix, encompassing all its elements and their interplay.

**Learning Outcomes:**

  • Identify and analyze the key elements of the strategic marketing mix.
  • Develop and implement effective marketing strategies that align with organizational goals.
  • Apply data analytics and research techniques to marketing decision-making.
  • Analyze and interpret marketing data to identify trends and insights.
  • Evaluate and select appropriate marketing tools and technologies.
  • Develop and implement integrated marketing campaigns across multiple channels.
  • Promote a brand and build strong customer relationships.

**Duration:**

The NVQ Level MSc in Strategic Marketing program is a 18-month program, with classes held once a week for 3 hours each session.

**Industry Relevance:**

This program is highly relevant to individuals seeking career advancement or a career change in marketing-related fields. It aligns with the evolving demands of the modern marketing landscape, preparing graduates for exciting career opportunities in various industries, including:

  • Marketing agencies
  • Advertising firms
  • Digital marketing agencies
  • Market research firms
  • Non-profit organizations
  • Startups

This program offers a unique opportunity to acquire the necessary knowledge and skills to thrive in the dynamic and exciting world of strategic marketing.

**Join the NVQ Level MSc in Strategic Marketing program today and unlock your potential in the ever-evolving field of marketing!**

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Why this course?

**NVQ Level MSc in Strategic Marketing: A Vital Investment for UK Businesses** The NVQ Level MSc in Strategic Marketing is an advanced postgraduate qualification that equips individuals with the knowledge and skills to excel in the dynamic and ever-evolving world of marketing. According to the UK government's National Qualifications Framework (2016), an MSc degree is typically worth 60 credits, making this course highly recognized and valuable for career progression. **Statistics:** * **85% of employers report that strategic marketing skills are essential for success in today's business landscape.** (LinkedIn, 2023) * **The average salary for marketing professionals with an MSc degree is £65,000 per year in the UK.** (Salary.com, 2023) * **The demand for strategic marketing professionals is expected to grow by 14% in the UK over the next five years.** (Indeed, 2023) **Course Highlights:** * **Data-driven approach:** The course focuses on utilizing advanced statistical software and techniques to analyze data and make informed decisions. * **Industry-specific modules:** It covers relevant topics such as market research, brand management, digital marketing, and social media marketing. * **Real-world case studies:** Students will analyze real-world case studies to develop practical skills and apply their knowledge to practical scenarios. * **Expert tutors:** The course is taught by experienced and industry-renowned marketing professionals who bring their insights and expertise to the classroom. **Conclusion:** The NVQ Level MSc in Strategic Marketing is an invaluable investment for individuals seeking to advance their careers in the dynamic and challenging world of marketing. With its focus on data-driven approaches, industry-specific modules, and real-world case studies, this program provides graduates with the skills and knowledge to thrive in the competitive job market.

Who should enrol in NVQ level MSc in Strategic Marketing course?

| **Primary Keyword:** Strategic Marketing | | **Secondary Keywords:** Marketing, Business, Data, Analytics, Marketing Strategy, Digital Marketing, Customer Relationship Management, Marketing Communications, Market Research, Business Intelligence | | **Target Audience:** | **Age Range:** 25-45 | | **Occupation:** Marketing professionals, business analysts, marketing managers, entrepreneurs, anyone seeking a career change in marketing | | **Industry:** Any industry | | **Location:** UK | | **Statistics:** * 72% of marketers believe data-driven marketing is essential for success. (LinkedIn) * 85% of businesses say they are investing in data analytics capabilities. (IBM) * 62% of marketers believe their job is becoming more data-driven. (LinkedIn) **Join the Strategic Marketing Masterclass and learn how to leverage data and analytics to create a data-driven marketing strategy that will propel your career to new heights.**