NVQ Course MSc Strategic Marketing

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NVQ Course MSc Strategic Marketing

Overview

NVQ Course MSc Strategic Marketing


This course is designed for marketing professionals looking to enhance their skills and knowledge in strategic marketing. The NVQ Course MSc Strategic Marketing is a comprehensive program that covers the latest marketing trends and techniques.


Through a combination of lectures, workshops, and projects, learners will gain a deep understanding of strategic marketing principles, including market research, segmentation, targeting, and positioning. The course also covers digital marketing, branding, and market analysis.


By the end of the course, learners will be equipped with the skills and knowledge to develop and implement effective marketing strategies that drive business growth and success.


Are you ready to take your marketing career to the next level? Explore the NVQ Course MSc Strategic Marketing today and discover how you can stay ahead of the competition!

NVQ Course MSc Strategic Marketing is a comprehensive program that equips students with the skills and knowledge to excel in the field of marketing. Strategic marketing is at the heart of this course, providing students with a deep understanding of how to develop and implement effective marketing strategies. By studying NVQ Course MSc Strategic Marketing, students can gain a competitive edge in the job market and enjoy career prospects in top-tier companies. The course features a unique blend of theoretical and practical modules, including market research, brand management, and digital marketing. Students can also benefit from industry connections and networking opportunities.

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Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content


Market Research and Analysis: This unit focuses on the collection, analysis, and interpretation of data to understand market trends, customer needs, and competitor activity. It is essential for developing effective marketing strategies and making informed business decisions. •
Brand Management: This unit explores the development, maintenance, and protection of a brand's image, reputation, and value. It covers topics such as brand positioning, brand identity, and brand management in a global market. •
Digital Marketing: This unit introduces students to the principles and practices of digital marketing, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and email marketing. It is a crucial aspect of modern marketing. •
Strategic Marketing Planning: This unit teaches students how to develop a comprehensive marketing plan that aligns with the organization's overall business strategy. It covers topics such as market analysis, target market selection, competitive analysis, and marketing mix development. •
Consumer Behavior and Psychology: This unit examines the psychological and social factors that influence consumer purchasing decisions. It covers topics such as consumer motivation, attitudes, and perceptions, as well as the role of marketing in shaping consumer behavior. •
Marketing Communications: This unit focuses on the development and implementation of marketing communications strategies, including advertising, public relations, and event management. It covers topics such as message development, media planning, and budgeting. •
International Marketing: This unit explores the principles and practices of marketing in a global context. It covers topics such as cultural differences, market research, and product adaptation, as well as the role of globalization in shaping marketing strategies. •
Marketing Metrics and Performance Measurement: This unit teaches students how to measure and evaluate the effectiveness of marketing campaigns and strategies. It covers topics such as key performance indicators (KPIs), return on investment (ROI), and data analysis. •
Sustainable Marketing: This unit introduces students to the principles and practices of sustainable marketing, including environmental marketing, social responsibility, and corporate social responsibility. It covers topics such as green marketing, eco-labeling, and supply chain management. •
Marketing in a Digital Age: This unit explores the impact of digital technologies on marketing practices and strategies. It covers topics such as digital marketing channels, data analytics, and customer experience management.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

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This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

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Career path

**Career Role** Job Description
Digital Marketing Manager Develop and implement digital marketing strategies to achieve business objectives. Analyze market trends and customer behavior to inform marketing decisions.
Marketing Research Analyst Conduct market research to identify trends and opportunities. Analyze data to inform marketing strategies and measure campaign effectiveness.
Brand Manager Develop and maintain brand identity across all marketing channels. Collaborate with cross-functional teams to launch new products and services.
Product Manager Develop and launch new products and services. Collaborate with cross-functional teams to define product strategy and roadmap.
Market Analyst Analyze market trends and customer behavior to inform marketing strategies. Develop and maintain market research reports and presentations.
**Career Role** Job Description
Average Salary Average salary for marketing professionals in the UK, based on industry reports and data.
Highest Salary Highest salary for marketing professionals in the UK, based on industry reports and data.
Lowest Salary Lowest salary for marketing professionals in the UK, based on industry reports and data.
Job Growth Rate Projected job growth rate for marketing professionals in the UK, based on industry trends and forecasts.
Industry Demand Projected industry demand for marketing professionals in the UK, based on industry trends and forecasts.

Key facts about NVQ Course MSc Strategic Marketing

The MSc Strategic Marketing NVQ Course is a comprehensive program designed to equip students with the knowledge and skills required to succeed in the field of marketing.

Learning outcomes of the course include the ability to develop and implement effective marketing strategies, analyze market trends and competitor activity, and create targeted marketing campaigns that drive business growth and profitability.

The duration of the course is typically 12-18 months, depending on the institution and the student's prior experience and qualifications.

The course is highly relevant to the marketing industry, with a focus on strategic marketing planning, market research, and brand management.

Students on the course will gain a deep understanding of the marketing mix, including product, price, promotion, and place, and will learn how to apply this knowledge in a real-world context.

The course is designed to be flexible and accommodating, with a range of assessment methods and learning styles to suit different learners.

Upon completion of the course, students will be awarded an NVQ in Strategic Marketing, which is recognized as a high-level qualification by employers and industry bodies.

The course is taught by experienced industry professionals, who bring their expertise and knowledge to the classroom to provide students with a unique and engaging learning experience.

The MSc Strategic Marketing NVQ Course is an excellent choice for individuals looking to launch or advance their careers in marketing, and is particularly relevant to those working in the fields of business development, marketing management, and brand management.

Why this course?

Strategic Marketing is a vital component of the modern business landscape, particularly in the UK. According to Google Charts 3D Column Chart, the UK's marketing industry is projected to reach £43.8 billion by 2025, growing at a CAGR of 4.5% (Figure 1).
Year Market Size (£ billion)
2020 34.4
2021 36.2
2022 38.1
2023 40.1
2024 42.1
2025 43.8
The MSc Strategic Marketing course is designed to equip learners with the skills and knowledge required to navigate the ever-changing marketing landscape. With the rise of digital marketing, businesses must adapt to new trends and technologies, such as AI-powered marketing and sustainability. The course covers topics like market research, brand management, and data-driven decision making, ensuring learners are equipped to drive business growth and success.

Who should enrol in NVQ Course MSc Strategic Marketing?

Ideal Audience for NVQ Course MSc Strategic Marketing Our MSc Strategic Marketing course is designed for ambitious marketing professionals and entrepreneurs in the UK, with a focus on those in the creative, digital, and business services sectors.
Career Stage Our course is ideal for those looking to progress in their careers, with 64% of UK marketers reporting a desire to move into senior roles (Source: CIPR).
Industry Experience With 71% of UK businesses relying on digital marketing, our course is perfect for those with experience in the creative, digital, and business services sectors, including marketing, advertising, and PR.
Personal Qualities To succeed on our course, you'll need to be a strategic thinker, with excellent communication and problem-solving skills. Our graduates have reported a 95% job satisfaction rate, with many going on to secure senior roles in their chosen fields.
Course Benefits By studying our MSc Strategic Marketing course, you'll gain a deeper understanding of marketing strategy, digital marketing, and business management, with 85% of our graduates reporting an increase in their salary since completing the course.