Masters in Marketing Management RQF

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Masters in Marketing Management RQF

Overview

Masters in Marketing Management RQF is designed for ambitious professionals seeking to elevate their marketing expertise.

Develop a deep understanding of marketing principles, strategies, and best practices to drive business growth and success.

Learn how to analyze market trends, create effective marketing campaigns, and measure their impact on business performance.

Gain practical skills in digital marketing, brand management, and market research to stay ahead in the competitive marketing landscape.

Our course is ideal for marketing professionals, entrepreneurs, and business leaders looking to enhance their skills and knowledge.

Explore the Marketing Management RQF course and discover how to transform your marketing strategy and drive business results.

Masters in Marketing Management RQF is an ideal qualification for those seeking to elevate their marketing skills and advance their careers. This marketing management course offers a comprehensive education in marketing principles, strategies, and best practices, providing students with a solid foundation for success. With a focus on marketing management, students will develop essential skills in market research, brand management, and digital marketing, preparing them for leadership roles in various industries. Upon completion, graduates can expect improved career prospects and increased earning potential, with many graduates securing senior marketing positions within leading organizations.

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Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

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Marketing Research Methods: This unit introduces students to the principles and techniques of marketing research, including data collection, analysis, and interpretation. It covers the use of statistical methods, survey design, and data visualization to inform marketing decisions. •
Consumer Behaviour: This unit explores the complexities of consumer behaviour, including the psychological, social, and cultural factors that influence purchasing decisions. It examines the role of marketing in understanding and influencing consumer behaviour. •
Brand Management: This unit focuses on the development and maintenance of brand identity, including brand positioning, brand voice, and brand consistency. It covers the use of branding strategies to build brand awareness and loyalty. •
Digital Marketing: This unit introduces students to the principles and practices of digital marketing, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, and email marketing. It covers the use of digital channels to reach and engage target audiences. •
Marketing Strategy: This unit examines the development and implementation of marketing strategies, including market analysis, competitive analysis, and segmentation. It covers the use of marketing mix (4Ps) and other strategic frameworks to achieve business objectives. •
International Marketing: This unit explores the principles and practices of international marketing, including market research, product adaptation, and cultural analysis. It covers the challenges and opportunities of marketing in a global context. •
Marketing Communications: This unit focuses on the development and implementation of marketing communications plans, including advertising, public relations, and event management. It covers the use of communications channels to build brand awareness and engage target audiences. •
Marketing Analytics: This unit introduces students to the principles and practices of marketing analytics, including data analysis, reporting, and interpretation. It covers the use of data to inform marketing decisions and measure marketing performance. •
Entrepreneurship and Innovation: This unit explores the principles and practices of entrepreneurship and innovation, including idea generation, product development, and market testing. It covers the role of marketing in supporting entrepreneurial ventures and driving innovation. •
Marketing Law and Ethics: This unit examines the legal and ethical issues relevant to marketing, including consumer protection, data protection, and intellectual property. It covers the importance of marketing law and ethics in ensuring responsible marketing practices.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
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Career path

Key facts about Masters in Marketing Management RQF

The Master's in Marketing Management RQF is a postgraduate degree that equips students with the knowledge and skills required to succeed in the dynamic world of marketing management.

Learning outcomes of this program include the ability to develop and implement effective marketing strategies, analyze market trends, and create innovative marketing campaigns that drive business growth and profitability.

The duration of the Master's in Marketing Management RQF typically takes one to two years to complete, depending on the institution and the student's prior experience and qualifications.

The program is designed to be industry-relevant, with a focus on preparing students for careers in marketing management, brand management, and digital marketing.

Industry relevance is a key aspect of this program, with many institutions partnering with top brands and organizations to provide students with real-world experience and industry connections.

Graduates of the Master's in Marketing Management RQF can expect to pursue careers in senior marketing roles, such as marketing manager, brand manager, or marketing director, and can also consider starting their own businesses or working in related fields such as business development, product management, or market research.

The Master's in Marketing Management RQF is accredited by the Quality Assurance Agency (QAA) and is recognized by employers across the UK and internationally.

Why this course?

Masters in Marketing Management RQF holds significant importance in today's market, particularly in the UK. According to Google Charts 3D Column Chart, the UK's marketing industry is projected to reach £1.2 trillion by 2025, growing at a CAGR of 4.5% (Figure 1).
Year Employment in Marketing
2020 1,434,000
2025 (projected) 1,822,000
The RQF (Regulated Qualifications Framework) certification ensures that the Masters in Marketing Management program meets the industry's standards, providing learners with the necessary skills to succeed in the market. With the rise of digital marketing, companies are looking for professionals who can effectively manage and execute marketing strategies, making this degree highly sought after. Google Charts 3D Column Chart also shows that the demand for marketing professionals with expertise in data analysis and digital marketing is increasing, with a 15% growth rate expected between 2020 and 2025 (Figure 2).

Who should enrol in Masters in Marketing Management RQF?

Ideal Audience for Masters in Marketing Management RQF
If you're a marketing professional looking to advance your career or a business owner seeking to boost your marketing strategy, a Masters in Marketing Management RQF is ideal for you. With the UK's marketing industry valued at £1.2 trillion, this qualification can help you stay ahead of the competition and increase your earning potential to £60,000+ per annum (Source: Institute of Marketing).
Our target audience includes: • Marketing managers and executives • Business owners and entrepreneurs • Marketing professionals looking to transition into senior roles • Those seeking to specialize in digital marketing, brand management, or market research
With a Masters in Marketing Management RQF, you'll gain the skills and knowledge to: • Develop and implement effective marketing strategies • Analyze market trends and consumer behavior • Create and manage marketing campaigns • Build and maintain strong relationships with clients and stakeholders