MSc Strategic Marketing OTHM level course

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MSc Strategic Marketing OTHM level course

Overview

**Master Strategic Marketing: Unlock Your Marketing Potential** **Target Audience:** Aspiring marketing professionals, entrepreneurs, and individuals seeking to elevate their marketing skills to the next level. **Course Overview:** This MSc Strategic Marketing program equips you with the knowledge, skills, and practical experience to navigate the dynamic and ever-evolving world of marketing. You will delve into core concepts, explore advanced strategies, and gain a deep understanding of market research, digital marketing, social media marketing, and more. **Key Benefits:** * Develop a comprehensive understanding of marketing principles and best practices. * Master strategic planning, brand management, and customer relationship management. * Gain expertise in digital marketing tools and platforms. * Enhance your critical thinking, problem-solving, and decision-making abilities. * Build a strong foundation for a successful career in marketing. **Call to Action:** Unlock your marketing potential and embark on a transformative journey with our MSc Strategic Marketing program. Join us and elevate your marketing skills to new heights!

**Master Strategic Marketing: Unlock Your Potential** **Become a strategic marketing powerhouse** with our **MSc Strategic Marketing** program. This **highly acclaimed course** equips you with the **knowledge, skills, and insights** to navigate the ever-changing world of marketing. **Key Benefits:** * **Deep Dive into Strategic Thinking:** Learn to develop **comprehensive marketing strategies** that drive growth and success. * **Data-Driven Decision Making:** Master the art of **data analytics** and leverage insights to make informed marketing decisions. * **Industry-Specific Knowledge:** Gain a **deep understanding of marketing trends** in various sectors, including digital marketing, social media, and content marketing. * **Career-Ready Skills:** Develop the **essential attributes** of a successful marketing professional, including creativity, strategic thinking, and communication. **Career Prospects:** * **Marketing Manager** * **Marketing Director** * **Digital Marketing Specialist** * **Social Media Manager** * **Content Marketing Specialist** **Unique Features:** * **Industry-Specific Curriculum:** Tailored to meet the evolving needs of the marketing industry. * **Expert Faculty:** Industry-experienced professionals who bring real-world insights to the classroom. * **Hands-on Experience:** Gain practical experience through projects and case studies. * **Career Support:** Access career guidance and job placement assistance.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## Essential Units for MSc Strategic Marketing OTHM Level Course **Marketing Management** * <|im_heading>Marketing Mix Strategy * <|im_content>Understanding the 7Ps of Marketing and their interrelationships. Analyzing the 4Ps of marketing and how they are used to create a competitive advantage. **Market Research and Analysis** * <|im_heading>Conducting Market Research * <|im_content>Developing a research plan, identifying target markets, and analyzing primary and secondary data. **Digital Marketing** * <|im_heading>Search Engine Optimization (SEO) * <|im_content>Understanding the basics of SEO, keyword research, on-page and off-page optimization, and link building strategies. * <|im_heading>Social Media Marketing * <|im_content>Developing a social media strategy, creating engaging content, and managing social media platforms effectively. **Branding and Communications** * <|im_heading>Developing a Brand Identity * <|im_content>Understanding the role of branding in building customer loyalty and creating a strong brand image. * <|im_heading>Integrated Marketing Communications * <|im_content>Developing and implementing a comprehensive marketing communications plan that integrates various channels. **Marketing Analytics and Data Analytics** * <|im_heading>Collecting and Analyzing Data for Marketing Decisions * <|im_content>Understanding basic data analysis techniques and tools, interpreting marketing data, and using data insights to improve marketing campaigns. **Strategic Planning and Implementation** * <|im_heading>Developing a Marketing Strategy * <|im_content>Defining marketing objectives, identifying target audiences, and developing a strategic plan to achieve them. * <|im_heading>Marketing Implementation and Execution * <|im_content>Planning and executing marketing campaigns, managing resources effectively, and measuring campaign performance. **Marketing Ethics and Social Responsibility** * <|im_heading>Marketing Ethics and Social Responsibility * <|im_content>Understanding ethical marketing practices, consumer behavior, and social responsibility in the marketing industry.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

-

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

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Job Market Trends in the UK

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Key facts about MSc Strategic Marketing OTHM level course

**MSc Strategic Marketing OTHM Level Course**

This MSc program equips you with the knowledge and skills to excel in the dynamic and ever-evolving field of strategic marketing. The course is meticulously designed to meet the evolving demands of the modern marketing landscape, ensuring you are well-prepared for a successful career in this field.

**Learning Outcomes:**

  • Develop a comprehensive understanding of marketing principles and theories.
  • Apply strategic marketing frameworks and tools to real-world scenarios.
  • Analyze and interpret data to identify market trends and consumer behavior.
  • Develop and implement effective marketing strategies that align with organizational goals.
  • Evaluate and manage marketing campaigns across various channels.
  • Gain insights into digital marketing, social media marketing, and content marketing.
  • Develop critical thinking and problem-solving skills to navigate complex marketing challenges.

**Duration:**

The MSc Strategic Marketing program typically takes 18 months to complete, with part-time study options available.

**Industry Relevance:**

This MSc program is highly relevant to individuals seeking careers in various marketing-related fields, including:

  • Marketing managers
  • Marketing executives
  • Marketing managers
  • Advertising executives
  • Market research analysts
  • Social media managers
  • Content marketing specialists

This program provides a solid foundation for individuals seeking to advance their careers in the dynamic and exciting world of strategic marketing.

**Get Started Today!**

Click here to learn more about the MSc Strategic Marketing program and how it can help you achieve your career goals.

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Why this course?

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Strategic Marketing MSc: A Roadmap to Success

Skill High Demand Low Demand
Strategic Planning 85 15
Market Research 75 25
Digital Marketing 60 40
Content Marketing 55 45
Social Media Marketing 50 50

These statistics highlight the growing demand for strategic marketing professionals in the UK, with a significant focus on digital marketing, content marketing, and social media marketing.

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Who should enrol in MSc Strategic Marketing OTHM level course?

| **Primary Keyword:** Strategic Marketing | | **Secondary Keywords:** Marketing, Business, Strategy, OTHM, UK | | **Target Audience:** | **Role:** Marketing Manager, Brand Manager, Marketing Director | | **Company Size:** Small to Medium-sized Enterprises (SMEs) | | **Industry:** Any industry | | **Experience:** 1-5 years | | **Motivation:** * To develop a comprehensive understanding of strategic marketing principles and best practices. * To gain the skills and knowledge to create and implement effective marketing strategies that drive growth and brand awareness. * To stay ahead of the curve in a rapidly changing marketing landscape. * To enhance their career prospects and advance their careers to senior marketing positions. **Join our MSc Strategic Marketing program and unlock your potential in the dynamic world of marketing!**