MBA in Strategic Marketing Online Course

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International Students can apply

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MBA in Strategic Marketing Online Course

Overview

Strategic Marketing is a crucial aspect of business success, and our online MBA course is designed to equip you with the skills to drive growth and revenue.

Developed for ambitious professionals and entrepreneurs, this course focuses on strategic marketing principles, helping you create effective marketing strategies that align with your business goals.

Through interactive modules and real-world case studies, you'll learn how to analyze market trends, develop targeted marketing campaigns, and measure their impact.

Our strategic marketing online course is perfect for those looking to upskill or reskill in this field, and is ideal for those seeking a career change or advancement.

Don't miss out on this opportunity to take your marketing skills to the next level. Explore our strategic marketing online course today and start driving business success!

Strategic Marketing is the key to unlocking business success in today's competitive market. Our online MBA in Strategic Marketing course is designed to equip you with the knowledge and skills to develop and implement effective marketing strategies that drive business growth. With this course, you'll gain a deep understanding of market analysis, brand management, and digital marketing, as well as develop essential skills in data analysis, team management, and leadership. Upon completion, you'll be equipped with the skills to take on senior marketing roles and enjoy career prospects in top companies. Our course features flexible online learning and personalized support.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

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Market Research and Analysis: This unit focuses on the collection and analysis of data to understand the target market, customer needs, and competitor activity. It is essential for developing effective marketing strategies and making informed business decisions. •
Brand Management: This unit explores the importance of branding in creating a unique identity for a product or service, building brand awareness, and differentiating from competitors. It is crucial for establishing a strong brand presence in the market. •
Consumer Behavior and Psychology: This unit delves into the study of human behavior and decision-making processes, understanding consumer motivations, attitudes, and preferences. It is vital for developing targeted marketing campaigns and creating customer-centric strategies. •
Marketing Mix and Segmentation: This unit examines the four Ps of marketing (product, price, promotion, and place) and how to segment the target market to create effective marketing strategies. It is essential for developing a comprehensive marketing plan. •
Digital Marketing and E-commerce: This unit covers the latest trends and techniques in digital marketing, including social media marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, and e-commerce strategies. It is crucial for businesses to stay competitive in the digital landscape. •
Market Entry and Expansion Strategies: This unit explores the different strategies for entering and expanding into new markets, including market research, product development, and partnerships. It is essential for businesses to develop a global marketing strategy. •
Marketing Metrics and Performance Measurement: This unit focuses on the measurement and analysis of marketing performance, including key performance indicators (KPIs), return on investment (ROI), and customer lifetime value (CLV). It is vital for evaluating the effectiveness of marketing campaigns. •
Sustainability and Social Responsibility in Marketing: This unit examines the importance of sustainability and social responsibility in marketing, including environmental marketing, corporate social responsibility, and philanthropy. It is essential for businesses to develop a socially responsible marketing strategy. •
Data-Driven Marketing and Analytics: This unit covers the use of data analytics and machine learning in marketing, including data mining, predictive analytics, and customer segmentation. It is crucial for businesses to make data-driven decisions in marketing. •
Global Marketing and Cultural Intelligence: This unit explores the challenges and opportunities of marketing in a global context, including cultural intelligence, market research, and cross-cultural communication. It is essential for businesses to develop a global marketing strategy that takes into account cultural differences.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about MBA in Strategic Marketing Online Course

The MBA in Strategic Marketing Online Course is designed to equip students with the knowledge and skills required to succeed in the dynamic world of marketing. Through this course, learners will gain a deep understanding of strategic marketing concepts, including market research, competitive analysis, brand management, and digital marketing.

Upon completion of the course, learners can expect to achieve the following learning outcomes:

• Develop a strategic marketing plan that aligns with business objectives
• Analyze market trends and competitor activity
• Create effective brand strategies and messaging
• Design and implement digital marketing campaigns
• Measure and evaluate marketing performance

The duration of the MBA in Strategic Marketing Online Course is typically 12-16 weeks, with learners completing a series of modules and assignments throughout the course. This flexible format allows learners to balance their studies with work and other commitments.

The course is highly relevant to the marketing industry, with a focus on strategic marketing concepts and practices. Learners will gain a solid understanding of how to apply marketing principles to drive business success, making them highly employable in a range of marketing roles.

Industry professionals and academics have praised the course for its comprehensive coverage of strategic marketing topics, including data-driven decision making, customer experience management, and innovation and sustainability.

By completing the MBA in Strategic Marketing Online Course, learners can enhance their career prospects and stay ahead of the curve in the rapidly evolving marketing landscape.

Why this course?

Strategic Marketing is a vital component of an MBA program, and its significance is more pronounced in today's digital landscape. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK consider data-driven decision-making to be crucial for their business success. This emphasizes the importance of having a solid understanding of marketing strategies and tactics.
Year Percentage of Marketers Using Data-Driven Decision Making
2019 63%
2020 68%
2021 72%
2022 75%
Google Charts 3D Column Chart:

Who should enrol in MBA in Strategic Marketing Online Course?

Ideal Audience for MBA in Strategic Marketing Online Course

Are you a marketing professional looking to enhance your skills in strategic marketing? Do you aspire to become a marketing leader in the UK, where the demand for skilled marketers is on the rise? With the UK's marketing industry projected to reach £1.2 trillion by 2025, acquiring the skills to drive business growth is crucial.

Our MBA in Strategic Marketing online course is designed for ambitious marketing professionals, entrepreneurs, and business owners who want to develop a deep understanding of strategic marketing principles, tactics, and best practices. You'll learn from industry experts and gain the knowledge to create effective marketing strategies that drive business success.

Our ideal audience includes:

  • Marketing professionals seeking to advance their careers or transition into senior roles
  • Entrepreneurs and small business owners looking to develop a marketing strategy for their business
  • Business owners seeking to improve their marketing skills and knowledge
  • Individuals looking to pursue a career in marketing or related fields