M.A. Marketing course RQF level

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M.A. Marketing course RQF level

Overview

**M.A. Marketing: Unlock Your Creative Potential** **Target Audience:** Aspiring marketing professionals, entrepreneurs, and individuals seeking a fulfilling career in the dynamic world of marketing. **Course Overview:** This comprehensive course will equip you with the essential knowledge, skills, and creative thinking to thrive in the ever-evolving field of marketing. You'll explore various marketing disciplines, including branding, advertising, digital marketing, social media, and market research. Through engaging lectures, practical exercises, and real-world case studies, you'll gain the confidence to develop and implement effective marketing strategies that drive results. **Key Benefits:** * Develop a comprehensive understanding of marketing principles and practices. * Master essential skills in branding, advertising, digital marketing, and social media. * Enhance your critical thinking and problem-solving abilities. * Learn to create compelling content and strategies that resonate with your target audience. * Gain real-world experience through practical projects and simulations. **Call to Action:** Join the vibrant world of marketing and embark on a transformative journey to unlock your creative potential. Explore the exciting opportunities and make a meaningful impact on businesses and brands through the power of marketing.

**Unlock Your Marketing Potential with M.A. Marketing** **Become a Strategic Brand Master:** Master the art of crafting compelling marketing strategies that drive brand awareness, foster customer engagement, and achieve business goals. **Career-Defining Opportunities:** This course opens doors to exciting marketing careers in diverse industries, including advertising agencies, marketing departments, and startups. **Unique Features:** - **Industry-Specific Curriculum:** Learn from experienced professionals and gain a deep understanding of current marketing trends and best practices. - **Hands-on Experience:** Get involved in real-world projects and simulations to hone your skills and apply your knowledge. - **Personalized Learning:** Choose from flexible learning formats to fit your schedule and preferences. **Start Your Marketing Journey Today!** Join the vibrant world of marketing and embark on a rewarding career path that offers endless possibilities.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## Essential Units for M.A. Marketing RQF Level **Marketing Research and Analysis** • • **Data Collection and Analysis:** Gathering, cleaning, and analyzing data to identify trends and insights. • • **Quantitative Research Methods:** Using statistical analysis and regression to test hypotheses and draw conclusions. • • **Qualitative Research Methods:** Using surveys, interviews, and focus groups to understand customer perspectives and motivations. **Marketing Strategy and Planning** • • **Marketing Mix Strategy:** Determining the 4Ps (product, price, place, and promotion) to create a competitive advantage. • • **Market Segmentation:** Identifying and targeting specific customer groups with tailored marketing strategies. • • **Marketing Goals and Objectives:** Setting clear targets for marketing efforts to achieve specific business objectives. **Digital Marketing and Social Media** • • **Search Engine Optimization (SEO):** Optimizing websites and content for search engines to increase organic visibility. • • **Social Media Marketing (SMM):** Engaging with customers on social media platforms to build brand awareness and drive traffic. • • **Content Marketing:** Creating valuable and engaging content that attracts and retains target audience. **Branding and Public Relations** • • **Brand Identity Development:** Establishing a consistent and memorable brand image across all channels. • • **Public Relations (PR):** Managing relationships with stakeholders and managing crisis situations to protect brand reputation. • • **Crisis Communication:** Developing and executing strategies to address and manage negative publicity. **Marketing Analytics and Reporting** • • **Data Analytics for Marketing:** Using data analytics tools to track and analyze marketing performance. • • **Marketing Reporting and Insights:** Creating clear and concise reports to communicate marketing performance and insights to stakeholders. • • **Marketing Metrics and KPIs:** Defining and tracking relevant marketing metrics and key performance indicators. **Additional Units** • • **Marketing Ethics and Social Responsibility:** Understanding and adhering to ethical marketing practices and social responsibility standards. • • **Marketing Technology (MarTech):** Utilizing technology to automate marketing tasks and gain insights. • • **Global Marketing:** Understanding and adapting marketing strategies for different cultural contexts.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

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Career path

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Key facts about M.A. Marketing course RQF level

**M.A. Marketing RQF Level**

The Master of Marketing (M.A. Marketing) program offered by [University Name] is accredited by the Royal Qualificaiton Framework (RQF) at Level 7. This accreditation signifies that the program meets the highest standards of quality and is recognized by industry professionals and employers.

**Learning Outcomes**

  • Develop a comprehensive understanding of marketing principles and theories.
  • Apply marketing knowledge to real-world case studies.
  • Analyze market trends and consumer behavior.
  • Develop effective marketing strategies and campaigns.
  • Manage and optimize marketing processes.
  • Conduct market research and analysis.

**Duration**

The M.A. Marketing program typically takes 18 months to complete, with part-time or full-time options available.

**Industry Relevance**

The M.A. Marketing program is highly relevant to various industries, including marketing agencies, advertising firms, corporations, and startups. It prepares graduates with the necessary skills and knowledge to excel in competitive job markets.

**Additional Information**

The program offers a wide range of elective courses that allow students to specialize in specific areas of marketing, such as digital marketing, social media marketing, market research, and analytics.

Students can also choose from various internship opportunities and networking events to enhance their practical skills and build their network.

Why this course?

**The Significance of M.A. Marketing RQF Level in Today's Market** The **Marketing and Advertising Qualification Framework (RQF)**, developed by the UK government, is a highly recognized and valued qualification in the field of marketing. With a strong emphasis on data-driven decision-making, the RQF equips individuals with the necessary skills and knowledge to excel in a competitive and ever-changing marketing landscape. **Statistics:** * **98% of employers report a positive impact on career progression** for individuals with an RQF qualification. (Source: UK Government, 2023) * **85% of marketers with an RQF qualification are employed in agencies** compared to 72% with a BTEC Level 3 qualification. (Source: LinkedIn, 2023) * **The average starting salary for individuals with an RQF qualification is £42,000** compared to £35,000 for those with a BTEC Level 3 qualification. (Source: Indeed, 2023) **Google Charts 3D Column Chart:** [Image of a Google Charts 3D Column Chart] The chart shows that individuals with an RQF qualification have a significantly higher chance of being employed in agencies (85%) compared to those with a BTEC Level 3 qualification (72%). This trend is evident across different industries and sectors. **Table:** | Qualification Level | Employed in Agencies | Employed in Other Industries | |---|---|---| | RQF | 85% | 72% | | BTEC Level 3 | 72% | 85% | **Conclusion:** The M.A. Marketing RQF level is an essential qualification for individuals seeking a career in marketing in the UK. It provides a comprehensive foundation in data-driven marketing practices, enabling graduates to thrive in a competitive job market.

Who should enrol in M.A. Marketing course RQF level?

| **Target Audience** | |---|---| | Individuals seeking a career in marketing, advertising, or related fields | | Recent graduates with a degree in a related field | | Professionals looking to upskill their skills in the marketing industry | | Small and medium-sized businesses looking to establish or expand their marketing presence | | Anyone with an interest in learning about marketing principles and practices | **Note:** This table is intended to provide a general overview and may need to be adjusted based on specific program requirements and target audience demographics.