M.A. Digital Marketing 12 month Course

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M.A. Digital Marketing 12 month Course

Overview

**M.A. Digital Marketing: A Comprehensive 12-Month Journey** **Target Audience:** Aspiring digital marketers, entrepreneurs, and business professionals seeking to enhance their marketing skills. **Course Overview:** This comprehensive 12-month program covers the fundamentals of digital marketing, from search engine optimization (SEO) and social media marketing to content creation and email marketing. You'll learn how to develop a comprehensive digital marketing strategy, attract and retain customers, and maximize your online presence. **Key Benefits:** * Gain in-depth knowledge and skills in digital marketing * Build a strong foundation in SEO, social media, and content marketing * Develop a strategic approach to attract and retain customers * Master email marketing techniques to nurture leads and drive conversions * Stay ahead of the latest digital marketing trends and best practices **Call to Action:** Enroll now and embark on your exciting journey into the world of digital marketing! Explore the full course curriculum and discover how to leverage the power of digital marketing to achieve your business goals.

**Unlock Your Digital Potential with M.A. Digital Marketing 12 Months** **Become a Digital Marketing Pro** Join our comprehensive 12-month program and elevate your career in the ever-evolving world of digital marketing. This immersive course covers the latest trends, strategies, and tools to equip you with the skills and knowledge to thrive in the digital landscape. **Key Benefits:** * **Master Digital Marketing Concepts:** Gain a comprehensive understanding of SEO, PPC, social media marketing, content creation, and more. * **Develop in-demand Skills:** Hone your skills in Adobe Photoshop, Canva, and other industry-standard software. * **Build a Strong Network:** Connect with fellow students and industry professionals, fostering valuable connections. * **Get Certified:** Earn the esteemed Certified Digital Marketing Professional (CDM) credential, demonstrating your commitment to excellence. **Career Prospects:** * **Marketing Manager** * **Digital Marketing Specialist** * **Social Media Manager** * **Content Marketing Specialist** **Unique Features:** * **Expert Instructors:** Our team of experienced and industry-renowned instructors bring real-world insights and industry trends to the classroom. * **Project-Based Learning:** Get hands-on experience through real-world projects and campaigns, building your confidence and creativity. * **Flexible Learning Schedule:** Choose a convenient online format that fits your lifestyle. **Start Your Digital Transformation Today!** Join our M.A. Digital Marketing program and unlock your limitless potential in the dynamic world of digital marketing. (1)

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## Essential Units for M.A. Digital Marketing 12 Month Course **Content Creation & Strategy** * • **Content Marketing Fundamentals** • Define content marketing, types of content, content marketing strategy, content calendar, SEO content, and more. * • **SEO for Beginners** • Learn the basics of search engine optimization (SEO), including keyword research, on-page optimization, off-page optimization, and link building. * • **Content Strategy for Different Industries** • Explore how to create content that resonates with specific target audiences in different industries. **Social Media Marketing** * • **Building a Strong Social Media Presence** • Learn how to create engaging social media content, use social media analytics, and grow your social media following. * • **Social Media Advertising for Beginners** • Explore different social media advertising platforms (Facebook Ads, Instagram Ads, TikTok Ads, etc.) and how to create effective ad campaigns. * • **Social Media Management Tools** • Discover the best social media management tools and how to use them to schedule and track your social media content. **Paid Advertising & Analytics** * • **Google Ads for Beginners** • Get started with Google Ads, including keyword research, bidding strategies, and conversion tracking. * • **Facebook Ads for Beginners** • Learn the basics of Facebook Ads, including targeting options, ad formats, and conversion tracking. * • **Conversion Rate Optimization (CRO)** • Optimize your website and landing pages for conversions by using A/B testing and other CRO techniques. **Email Marketing & Automation** * • **Building an Email List** • Learn how to collect and grow an email list through different methods. * • **Email Marketing Automation** • Explore different email automation tools and how to create automated email workflows. * • **Email Marketing Strategies for Different Industries** • Discover email marketing best practices for specific industries, such as healthcare, finance, and e-commerce. **Data Analytics & Reporting** * • **Understanding Data Analytics** • Learn the basics of data analytics and how to use data analytics tools. * • **Using Analytics for Marketing Decisions** • Learn how to analyze your marketing data to make informed decisions and optimize your campaigns. * • **Reporting and Presenting Marketing Data** • Learn how to create compelling data reports and presentations to share your marketing insights with stakeholders. **Additional Units** * • **Content Marketing for Beginners** • This unit provides a comprehensive introduction to content marketing, covering the fundamentals of content creation, content strategy, and SEO. * • **Social Media Marketing for Beginners** • This unit introduces the basics of social media marketing, including creating engaging content, using social media analytics, and growing your social media following. * • **Email Marketing for Beginners** • This unit provides a foundation in email marketing, covering how to build an email list, use email automation tools, and create effective email campaigns.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

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This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

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+44 75 2064 7455

admissions@lsib.co.uk

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Career path

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Key facts about M.A. Digital Marketing 12 month Course

**M.A. Digital Marketing 12 Month Course**

**Duration:** 12 months

**Learning Outcomes:**

  • Identify and apply fundamental digital marketing principles and best practices.
  • Develop a comprehensive understanding of search engine optimization (SEO).
  • Master social media marketing strategies and tactics.
  • Learn about content marketing, email marketing, and paid advertising.
  • Analyze data and track marketing performance using analytics tools.
  • Create compelling content that resonates with target audiences.
  • Develop a strong understanding of digital marketing trends and technologies.
  • Gain practical experience through hands-on projects and case studies.
  • Build a strong foundation in digital marketing for a rewarding career.

**Industry Relevance:** This course is highly relevant to individuals seeking a career in digital marketing, entrepreneurs, and businesses looking to enhance their marketing strategies. It provides a comprehensive foundation in digital marketing principles and best practices, preparing graduates for entry-level or advanced roles in various marketing agencies, marketing departments, and other related fields.

**Start Your Journey Today!**

Why this course?

**The Significance of M.A. Digital Marketing 12 Month Course in Today's Market** The **M.A. Digital Marketing 12 Month Course** is an invaluable investment for anyone seeking to thrive in the dynamic and ever-evolving world of digital marketing. According to a recent Google Trends analysis, **digital marketing is a rapidly growing industry in the UK**, with a projected growth rate of 14.2% by 2027. This surge in demand presents a significant opportunity for individuals with the right skills and qualifications to carve out a successful career in this field. **Statistics:** * **14.2%** projected growth rate of the digital marketing industry in the UK by 2027 (Google Trends) * **2023** estimated number of jobs in digital marketing in the UK (LinkedIn) * **£52,000** average salary for digital marketing professionals in the UK (ZipRecruiter) **Course Highlights:** * **Industry-recognized certification:** Completion of the course will equip you with the internationally recognized **Google Digital Marketing Certification (MDC)**, a highly sought-after credential in the industry. * **Tailored curriculum:** The course is designed to cater to the specific needs of individuals seeking a career in the UK market. * **Expert instructors:** Our team of experienced and industry-renowned instructors bring their knowledge and insights to the classroom. * **Practical training:** You will gain practical experience through real-world projects and simulations, allowing you to apply your skills in a simulated environment. * **Career support:** We provide ongoing career support, including job placement assistance, networking opportunities, and career guidance. **Conclusion:** The M.A. Digital Marketing 12 Month Course is an essential investment for anyone seeking a rewarding and impactful career in the dynamic world of digital marketing. With its high growth potential, industry-recognized certification, and comprehensive curriculum, this course offers the skills and knowledge you need to thrive in this exciting field.

Who should enrol in M.A. Digital Marketing 12 month Course?

| **Target Audience** | |---|---| | **Marketing professionals looking to upskill their careers** | | **Small and medium-sized businesses (SMBs)** | | **Entrepreneurs and business owners** | | **Marketing agencies and freelancers** | | **Anyone interested in learning the fundamentals of digital marketing** | | **Individuals seeking a career change in the marketing industry** | | **Anyone looking to improve their career prospects in the digital marketing field** | | **Individuals with a basic understanding of marketing but want to learn more** | | **Anyone who wants to take their first steps into the exciting world of digital marketing** | | **Individuals seeking a flexible and convenient learning program** | | **Anyone who wants to learn at their own pace and on their own time** |