Level 7 Strategic Marketing Top up course

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Level 7 Strategic Marketing Top up course

Overview

Strategic Marketing is a critical component of any successful business. This Level 7 Top-up course is designed for marketing professionals and entrepreneurs who want to enhance their skills in developing and implementing effective marketing strategies.

With a focus on advanced marketing techniques, this course covers topics such as market research, brand management, and digital marketing. It is ideal for those who have a solid understanding of marketing principles and want to take their skills to the next level.

Through a combination of lectures, case studies, and group discussions, learners will gain a deeper understanding of how to analyze market trends, develop targeted marketing campaigns, and measure their effectiveness.

By the end of this course, learners will be equipped with the knowledge and skills to create and implement a comprehensive marketing strategy that drives business growth and success.

Don't miss out on this opportunity to elevate your marketing skills. Explore our Level 7 Strategic Marketing Top-up course today and discover how to take your marketing to the next level!

Strategic Marketing is the key to unlocking business success in today's competitive landscape. Our Level 7 Top-up course in Strategic Marketing equips you with the skills and knowledge to drive growth, innovation, and customer engagement. With a focus on data-driven decision making, you'll learn to analyze market trends, develop effective marketing strategies, and measure campaign success. Career prospects are vast, with opportunities in management, consulting, and entrepreneurship. Unique features include one-to-one mentoring and industry networking events, ensuring you stay ahead of the curve. Boost your career with our Strategic Marketing Top-up course.

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Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

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Digital Marketing Strategy: This unit focuses on developing a comprehensive digital marketing strategy that aligns with the organization's overall business objectives, incorporating key concepts such as digital marketing mix, target audience analysis, and performance measurement. •
Data-Driven Decision Making: This unit emphasizes the importance of data analysis in strategic marketing, covering topics such as data collection, analysis, and interpretation, as well as the application of data-driven insights to inform marketing decisions. •
Brand Management and Reputation: This unit explores the role of branding in strategic marketing, examining the development and maintenance of a strong brand identity, brand positioning, and reputation management in a digital age. •
Market Research and Analysis: This unit covers the principles and practices of market research, including market segmentation, target audience analysis, competitor analysis, and market trend analysis, to inform strategic marketing decisions. •
Customer Experience and Engagement: This unit focuses on creating and delivering exceptional customer experiences, incorporating key concepts such as customer journey mapping, customer persona development, and engagement strategies. •
Social Media Marketing: This unit explores the role of social media in strategic marketing, examining the development and implementation of social media marketing campaigns, social media analytics, and social media management. •
Content Marketing and Storytelling: This unit covers the principles and practices of content marketing, including content strategy, content creation, and content distribution, as well as the art of storytelling in marketing communications. •
Influencer Marketing and Partnerships: This unit examines the role of influencer marketing and partnerships in strategic marketing, covering topics such as influencer identification, partnership development, and partnership measurement. •
Digital Transformation and Innovation: This unit explores the impact of digital technologies on strategic marketing, examining the opportunities and challenges of digital transformation, innovation, and disruption in the marketing landscape. •
Global Marketing and Cultural Intelligence: This unit covers the principles and practices of global marketing, including market research, cultural intelligence, and cross-cultural communication, to inform strategic marketing decisions in a global context.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

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This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
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Career path

Key facts about Level 7 Strategic Marketing Top up course

The Level 7 Strategic Marketing Top-up course is designed for marketing professionals seeking to enhance their skills in strategic marketing planning, market research, and campaign execution.

Learning outcomes of this course include developing a deep understanding of strategic marketing principles, learning how to conduct market research, and creating effective marketing campaigns that drive business growth and revenue.

The duration of the course is typically 12-16 weeks, allowing students to balance their studies with their existing work commitments.

The course is highly relevant to the marketing industry, as it provides students with the skills and knowledge required to drive business success in today's competitive market landscape.

Strategic marketing is a critical function in any business, and this top-up course is designed to equip students with the skills and expertise needed to succeed in this field.

By completing this course, students can enhance their career prospects and take on more senior roles in marketing, such as marketing manager or marketing director.

The course is delivered through a combination of lectures, workshops, and online learning, allowing students to learn at their own pace and on their own schedule.

Industry relevance is a key aspect of this course, as it is designed in collaboration with industry experts and takes into account the latest trends and best practices in strategic marketing.

Why this course?

Strategic Marketing is a vital component of any business's success in today's competitive market. According to a survey by the Chartered Institute of Marketing (CIM), 75% of UK businesses believe that marketing is crucial to their overall success. The Level 7 Strategic Marketing Top-up course is designed to equip learners with the skills and knowledge required to develop and implement effective marketing strategies. Statistics on the importance of marketing in the UK are as follows:
Year Marketing Spend as a Percentage of Total Revenue
2019 4.8%
2020 5.1%
2021 5.3%
The Level 7 Strategic Marketing Top-up course is designed to address the current trends and industry needs in the UK market. It covers topics such as market research, segmentation, targeting, and positioning, as well as digital marketing and data analysis. By completing this course, learners will gain the skills and knowledge required to develop and implement effective marketing strategies, making them more competitive in today's market.

Who should enrol in Level 7 Strategic Marketing Top up course?

Ideal Audience for Level 7 Strategic Marketing Top-up Course

Strategic marketing professionals, business owners, and entrepreneurs in the UK are ideal candidates for this course. With the UK's marketing industry valued at £1.2 trillion, and 1 in 5 jobs in the sector at risk due to automation, this top-up course can help you stay ahead of the curve and drive business growth.

Those with a Level 3 qualification in marketing or a related field, or those who have completed a Level 4 or 5 qualification in marketing and wish to enhance their skills, are also well-suited for this course. By the end of the course, you'll be able to develop and implement effective marketing strategies, analyze market trends, and make data-driven decisions to drive business success.
Key Characteristics:

Professionals with a passion for marketing and a desire to enhance their skills and knowledge

Business owners and entrepreneurs looking to drive growth and stay ahead of the competition

Those who have completed a Level 4 or 5 qualification in marketing and wish to specialize in strategic marketing