Level 7 Diploma in Strategic Marketing NVQ

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Level 7 Diploma in Strategic Marketing NVQ

Overview

The Strategic Marketing industry is rapidly evolving, and professionals need to stay ahead of the curve. The Level 7 Diploma in Strategic Marketing NVQ is designed for ambitious marketers who want to develop their skills and knowledge in this field.

This qualification is ideal for marketing professionals who want to demonstrate their expertise in strategic marketing planning, market research, and campaign execution.

Through a combination of theoretical and practical assessments, learners will gain a deep understanding of how to analyze market trends, develop effective marketing strategies, and measure campaign success.

By completing this diploma, learners will be equipped with the skills and knowledge to take on senior marketing roles or start their own marketing businesses.

Don't miss out on this opportunity to take your marketing career to the next level. Explore the Level 7 Diploma in Strategic Marketing NVQ today and discover how you can stay ahead of the competition.

Strategic Marketing is at the heart of this Level 7 Diploma in Strategic Marketing NVQ, equipping learners with the skills to drive business growth. This advanced qualification focuses on developing a deep understanding of marketing principles, including market analysis, brand management, and digital marketing. By gaining practical experience through NVQ assessments, learners will be able to apply theoretical knowledge to real-world scenarios, enhancing their employability and career prospects. Key benefits include enhanced career prospects in senior marketing roles, increased earning potential, and the ability to lead strategic marketing initiatives.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

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Unit 1: Marketing Mix (4DMs) - This unit focuses on the primary marketing mix (4Ps) and the digital mix (4Ds), which includes product, price, promotion, place, and people, as well as digital platforms, data, design, and delivery. Primary keyword: Marketing Mix, Secondary keywords: Digital Marketing, Strategic Marketing. •
Unit 2: Market Analysis and Research - This unit involves gathering and analyzing data to understand the target market, including market size, growth, trends, and customer needs. Primary keyword: Market Analysis, Secondary keywords: Market Research, Customer Needs. •
Unit 3: Brand Management - This unit explores the importance of branding in marketing, including brand positioning, brand identity, and brand management. Primary keyword: Brand Management, Secondary keywords: Brand Positioning, Brand Identity. •
Unit 4: Digital Marketing Strategies - This unit covers the latest digital marketing strategies, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and email marketing. Primary keyword: Digital Marketing, Secondary keywords: SEO, PPC, Social Media Marketing. •
Unit 5: Marketing Communications - This unit focuses on the various forms of marketing communications, including advertising, public relations, content marketing, and event marketing. Primary keyword: Marketing Communications, Secondary keywords: Advertising, Public Relations. •
Unit 6: Customer Relationship Management (CRM) - This unit explores the importance of CRM in building and maintaining customer relationships, including customer segmentation, customer service, and customer retention. Primary keyword: Customer Relationship Management, Secondary keywords: CRM, Customer Service. •
Unit 7: Marketing Planning and Control - This unit involves creating and implementing marketing plans, including setting marketing objectives, developing marketing strategies, and evaluating marketing performance. Primary keyword: Marketing Planning, Secondary keywords: Marketing Control, Performance Evaluation. •
Unit 8: International Marketing - This unit covers the principles of international marketing, including market research, product adaptation, pricing, and promotional strategies. Primary keyword: International Marketing, Secondary keywords: Market Research, Product Adaptation. •
Unit 9: Marketing Law and Ethics - This unit explores the legal and ethical aspects of marketing, including consumer protection, data protection, and marketing regulations. Primary keyword: Marketing Law, Secondary keywords: Consumer Protection, Data Protection. •
Unit 10: Marketing Metrics and Analysis - This unit involves measuring and analyzing marketing performance, including key performance indicators (KPIs), return on investment (ROI), and return on ad spend (ROAS). Primary keyword: Marketing Metrics, Secondary keywords: KPIs, ROI, ROAS.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

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:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

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Career path

**Career Role** Job Description
Digital Marketing Manager Develop and implement digital marketing strategies to achieve business objectives. Manage and optimize online campaigns, analyze results, and make data-driven decisions.
Marketing Analyst Analyze market trends, customer behavior, and campaign performance to inform marketing strategies. Develop and maintain databases, create reports, and present findings to stakeholders.
Brand Manager Develop and maintain brand identity, manage brand reputation, and create marketing materials. Collaborate with cross-functional teams to launch new products and services.
Social Media Specialist Create and implement social media strategies to engage with customers, build brand awareness, and drive website traffic. Monitor and analyze social media metrics to optimize campaigns.
Content Marketing Specialist Develop and distribute valuable, relevant, and consistent content to attract and retain a clearly defined audience. Create and curate content across multiple channels.
SEO Specialist Optimize website content and structure to improve search engine rankings and drive organic traffic. Conduct keyword research, analyze competitors, and implement SEO strategies.
Data Analyst (Marketing) Analyze and interpret marketing data to inform business decisions. Develop and maintain databases, create reports, and present findings to stakeholders.
**Career Role** Job Description
Digital Marketing Develop and implement digital marketing strategies to achieve business objectives. Manage and optimize online campaigns, analyze results, and make data-driven decisions.
Marketing Develop and implement marketing strategies to achieve business objectives. Manage and optimize marketing campaigns, analyze results, and make data-driven decisions.
Brand Management Develop and maintain brand identity, manage brand reputation, and create marketing materials. Collaborate with cross-functional teams to launch new products and services.
Social Media Create and implement social media strategies to engage with customers, build brand awareness, and drive website traffic. Monitor and analyze social media metrics to optimize campaigns.
Content Marketing Develop and distribute valuable, relevant, and consistent content to attract and retain a clearly defined audience. Create and curate content across multiple channels.
SEO Optimize website content and structure to improve search engine rankings and drive organic traffic. Conduct keyword research, analyze competitors, and implement SEO strategies.
Data Analysis Analyze and interpret data to inform business decisions. Develop and maintain databases, create reports, and present findings to stakeholders.

Key facts about Level 7 Diploma in Strategic Marketing NVQ

The Level 7 Diploma in Strategic Marketing NVQ is a high-level qualification that combines theoretical knowledge with practical skills, providing learners with a comprehensive understanding of strategic marketing principles.

Learning outcomes of this diploma include developing a strategic marketing plan, analyzing market trends and competitor activity, and creating effective marketing campaigns to achieve business objectives.

The duration of this diploma is typically 12-18 months, depending on the learner's prior experience and the number of hours committed to study and training.

The Level 7 Diploma in Strategic Marketing NVQ is highly relevant to the marketing industry, as it equips learners with the skills and knowledge required to drive business growth and success in a rapidly changing market environment.

Industry-recognized employers, such as multinational corporations and small businesses, value this diploma as it demonstrates a learner's ability to apply strategic marketing principles in a real-world setting.

Upon completion of this diploma, learners can expect to progress to senior marketing roles, such as marketing manager or director, or pursue further education and training in specialized areas, such as digital marketing or brand management.

The Level 7 Diploma in Strategic Marketing NVQ is accredited by a recognized awarding body, ensuring that learners receive a high-quality education that is recognized by employers and academic institutions alike.

Why this course?

Strategic Marketing is a vital skill in today's market, with the UK's marketing industry valued at £1.3 billion (Source: Marketing Week, 2022). The Level 7 Diploma in Strategic Marketing NVQ is a highly regarded qualification that equips learners with the knowledge and skills to drive business growth through effective marketing strategies. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers believe that data-driven decision-making is crucial for success (Source: CIM, 2020). The Level 7 Diploma in Strategic Marketing NVQ covers topics such as market research, competitor analysis, and digital marketing, providing learners with the skills to make data-driven decisions and drive business growth.
Year Number of Marketers
2020 1,433,000
2021 1,542,000
2022 1,655,000

Who should enrol in Level 7 Diploma in Strategic Marketing NVQ?

Ideal Audience for Level 7 Diploma in Strategic Marketing NVQ The Level 7 Diploma in Strategic Marketing NVQ is designed for ambitious marketing professionals and entrepreneurs in the UK, with a focus on those in the creative, digital, and business services sectors.
Key Characteristics: Individuals with 3+ years of experience in marketing, looking to advance their careers or start their own businesses, and those seeking to develop strategic marketing skills to drive business growth and innovation.
Industry Focus: The Level 7 Diploma in Strategic Marketing NVQ is particularly relevant to those working in the creative, digital, and business services sectors, including marketing managers, brand managers, and business development managers in the UK, with over 70% of graduates going on to secure senior marketing roles.
Learning Outcomes: Upon completion of the Level 7 Diploma in Strategic Marketing NVQ, learners can expect to develop advanced strategic marketing skills, including market analysis, brand management, and digital marketing, and be equipped to drive business growth and innovation in the UK marketing industry.