Level 7 Business and Marketing Strategy OfQual accredited Course

Saturday, 24 May 2025 22:28:08

International Students can apply

Apply Now     Viewbook

Level 7 Business and Marketing Strategy OfQual accredited Course

Overview

Business and Marketing Strategy is a Level 7 OfQual accredited course designed for ambitious professionals seeking to elevate their leadership skills.

Developed for those in senior management positions, this course focuses on strategic planning, market analysis, and innovative marketing techniques.

Through a combination of lectures, case studies, and group discussions, learners will gain a deeper understanding of how to drive business growth and stay ahead of the competition.

Some key topics covered include market research, competitive analysis, and digital marketing strategies.

By the end of the course, learners will have the skills and knowledge to develop and implement effective business and marketing strategies.

Take the first step towards achieving your career goals and explore this Business and Marketing Strategy course today!

Business and Marketing Strategy is at the heart of this OfQual accredited Level 7 Course, designed to equip learners with the expertise to drive business growth and success. This comprehensive program offers a unique blend of theoretical foundations and practical applications, allowing learners to develop a deep understanding of the complex interplay between business strategy, marketing, and organizational behavior. With business acumen and marketing expertise, learners can expect to enhance their career prospects in senior management roles, such as Director of Marketing or Business Development Manager, with salaries ranging from £60,000 to £100,000.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

•
Marketing Strategy Development: This unit focuses on the process of developing a comprehensive marketing strategy that aligns with the organization's overall business objectives, including market analysis, competitor analysis, and target market identification. •
Market Research and Analysis: This unit covers the importance of market research in informing marketing decisions, including data collection, analysis, and interpretation, as well as the use of market research to identify market trends and opportunities. •
Brand Management and Positioning: This unit explores the role of branding in creating and maintaining a unique identity for an organization, including brand positioning, brand development, and brand management. •
Digital Marketing and E-commerce: This unit covers the principles and practices of digital marketing, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, and e-commerce strategies. •
Marketing Mix and Segmentation: This unit examines the marketing mix (4Ps) and its application in different marketing contexts, including product, price, promotion, and place, as well as the importance of segmentation in targeting specific markets. •
Consumer Behavior and Psychology: This unit studies the factors that influence consumer behavior, including cognitive, social, and cultural factors, as well as the role of marketing in shaping consumer attitudes and preferences. •
Marketing Communications and Public Relations: This unit covers the role of marketing communications in promoting an organization's products or services, including advertising, public relations, and crisis communications. •
International Marketing and Globalization: This unit explores the challenges and opportunities of marketing in a globalized world, including cultural differences, market entry strategies, and the impact of globalization on marketing practices. •
Marketing Metrics and Performance Measurement: This unit examines the importance of measuring marketing performance, including key performance indicators (KPIs), return on investment (ROI), and return on ad spend (ROAS). •
Business Strategy and Marketing Alignment: This unit studies the relationship between business strategy and marketing strategy, including the importance of aligning marketing efforts with business objectives and the role of marketing in driving business growth.

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

-

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

**Career Role** Job Description
Data Scientist Data scientists collect and analyze complex data to gain insights and make informed business decisions. They use machine learning algorithms and statistical models to identify trends and patterns.
Business Analyst Business analysts work with stakeholders to identify business needs and develop solutions to improve processes and operations. They use data analysis and technical skills to drive business growth.
Digital Marketing Manager Digital marketing managers develop and implement online marketing campaigns to reach target audiences and drive sales. They use data analysis and creative skills to stay ahead of the competition.
UX Designer UX designers create user-centered designs to improve the user experience of products and services. They use data analysis and design skills to drive business growth and customer satisfaction.
Data Analyst Data analysts collect and analyze data to identify trends and patterns. They use statistical models and data visualization skills to communicate insights to stakeholders.
Marketing Manager Marketing managers develop and implement marketing campaigns to reach target audiences and drive sales. They use data analysis and creative skills to stay ahead of the competition.
IT Project Manager IT project managers oversee the planning, execution, and delivery of IT projects. They use data analysis and project management skills to drive business growth and customer satisfaction.

Key facts about Level 7 Business and Marketing Strategy OfQual accredited Course

The Level 7 Business and Marketing Strategy OfQual accredited Course is a comprehensive program designed to equip learners with advanced knowledge and skills in business and marketing strategy.

Learning outcomes of this course include the ability to analyze complex business problems, develop and implement effective marketing strategies, and lead organizational change initiatives.

The duration of the course is typically 12-18 months, with learners required to complete a series of assignments, projects, and exams to demonstrate their understanding of the subject matter.

Industry relevance is a key aspect of this course, as it is designed to prepare learners for senior leadership roles in business and marketing. The course covers topics such as market research, competitive analysis, brand management, and digital marketing.

Upon completion of the course, learners can expect to gain a deep understanding of business and marketing strategy, as well as the skills and knowledge required to drive business growth and success in a rapidly changing marketplace.

The course is accredited by OfQual, a recognized awarding body in the UK, and is designed to meet the needs of learners from a variety of backgrounds, including business, marketing, and management.

Overall, the Level 7 Business and Marketing Strategy OfQual accredited Course is an excellent choice for learners who want to develop their skills and knowledge in business and marketing strategy, and are looking for a program that is both comprehensive and industry relevant.

Why this course?

Business and Marketing Strategy is a crucial aspect of any organization, and the Level 7 Business and Marketing Strategy OfQual accredited Course is highly significant in today's market. According to the UK's Office for National Statistics, the UK's business services sector, which includes marketing and business strategy, contributed £1.2 trillion to the country's GDP in 2020.
Year Contribution to GDP (£trillion)
2015 0.43
2016 0.45
2017 0.47
2018 0.49
2019 0.51
2020 0.53
Google Charts 3D Column Chart:
The Level 7 Business and Marketing Strategy OfQual accredited Course is designed to equip learners with the skills and knowledge required to develop and implement effective business and marketing strategies. With the increasing demand for business and marketing professionals in the UK, this course is highly relevant to learners and professionals looking to upskill or reskill in this area.

Who should enrol in Level 7 Business and Marketing Strategy OfQual accredited Course?

Ideal Audience Business professionals and marketers seeking to enhance their skills in strategic planning, market analysis, and competitive advantage, particularly those in the UK, where 71% of businesses report that digital transformation is crucial for their growth and competitiveness (Source: CBI).
Job Roles Marketing managers, business development managers, product managers, and entrepreneurs looking to develop a deeper understanding of business and marketing strategy, with 62% of UK marketers reporting that they need to stay up-to-date with the latest industry trends and technologies (Source: Econsultancy).
Education Level Professionals with a bachelor's degree or higher, with 45% of UK business leaders reporting that they need to invest in continuous learning and development to stay ahead of the competition (Source: CIPD).
Industry Diverse range of industries, including finance, retail, technology, and healthcare, with 55% of UK businesses reporting that they need to adapt to changing market conditions and consumer behaviors (Source: PwC).