Fast track BA Hons Business Management Top up Online Course

• ## Essential Units for Fast Track BA Hons Business Management
• Top up Online Course **Marketing & Sales** Fundamentals of Marketing and Sales
• Understanding the marketing mix (7Ps) * Digital marketing strategies (SEO, PPC, social media) * Sales techniques and techniques * Customer relationship management (CRM) * Market research methods * Effective communication skills Advanced Marketing and Sales
• Social media marketing strategies * Content marketing and SEO best practices * Lead generation and conversion techniques * Digital advertising (paid ads, email marketing) * Market research and analysis * Negotiation and closing techniques * Strategic decision-making for businesses Sales Management & Leadership
• Leadership styles and principles * Building a high-performing team * Managing time and resources effectively * Coaching and mentoring skills * Performance management and feedback * Effective communication and delegation * Building trust and credibility Advanced Marketing & Sales Topics
• Influencer marketing and partnerships * Digital marketing trends and technologies * Customer experience and loyalty * Branding and positioning * Market analysis and competitive research * Strategic planning and implementation * Measuring and analyzing marketing performance Marketing & Sales Case Studies
• Real-world case studies of successful marketing and sales campaigns * Analyzing the strategies and tactics employed * Learning from best practices and lessons learned **Finance & Accounting** Fundamentals of Finance and Accounting
• Accounting principles and standards * Financial statements (income statement, balance sheet) * Financial analysis and interpretation * Budgeting and forecasting techniques * Depreciation and capital budgeting * Tax laws and regulations * Financial risk management Intermediate Finance and Accounting
• Financial analysis and modeling * Corporate finance and investment analysis * Financial planning and control * International finance and global markets * Accounting software and systems * Financial reporting and auditing * Corporate social responsibility and sustainability Advanced Finance and Accounting Topics
• Corporate finance and mergers and acquisitions * Investment banking and capital markets * Financial modeling and valuation * Accounting standards and reporting updates * Taxation and financial reporting for non-profit organizations * Financial risk management and insurance * Blockchain technology and its impact on finance **Management & Leadership** Fundamentals of Management and Leadership
• Leadership styles and principles * Communication and interpersonal skills * Motivation and employee engagement * Team building and collaboration * Decision-making and problem-solving * Strategic planning and implementation * Managing change and uncertainty Advanced Management and Leadership Topics
• Organizational behavior and culture * Strategic planning and implementation * Human resource management * Operations management and supply chain * Marketing and sales management * Project management and leadership * Entrepreneurship and innovation * Leading through change and adversity **Technology & Innovation** Fundamentals of Technology and Innovation
• Introduction to computer science and technology * Digital marketing and online platforms * Artificial intelligence and machine learning * Cloud computing and data analytics * Cybersecurity and data privacy * Emerging technologies and their impact * Project management and software development Advanced Technology and Innovation Topics
• Blockchain technology and cryptocurrency * Internet of Things (IoT) and smart devices * Artificial intelligence and machine learning * Big data analytics and data science * Cloud computing and data analytics * Cybersecurity and data privacy * Emerging technologies and their impact * Project management and software development

Assessment

The assessment is done via submission of assignment. There are no written exams.