BA Hons Marketing Management 24 months OTHM

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BA Hons Marketing Management 24 months OTHM

Overview

**BA Hons Marketing Management 24 Months OTHM** **For aspiring marketing professionals seeking a dynamic career path, this 24-month program equips you with the knowledge and skills to thrive in the dynamic world of marketing. This comprehensive course covers the fundamentals of marketing, including digital marketing, social media marketing, content marketing, and market research. **Our program is designed for:** * Recent graduates seeking a career change * Marketing professionals looking to enhance their skills * Anyone with a passion for marketing and a desire to learn **Key benefits of this program include:** * Industry-recognized qualifications * Experienced instructors * Hands-on training * Networking opportunities **Don't miss out on this opportunity to launch your career in marketing. Enroll today and unlock your potential!**

**Unlock Your Marketing Potential with BA Hons Marketing Management** **Become a Strategic Leader in the Dynamic World of Marketing** This 24-month OTHM program equips you with the essential skills and knowledge to thrive in the ever-evolving field of marketing. Our comprehensive curriculum covers the latest trends, technologies, and best practices, preparing you for a successful career in: * **Marketing agencies** * **Advertising firms** * **Public relations departments** * **Social media companies** **Key Benefits:** * **Industry-recognized qualification:** OTHM's BA Hons Marketing Management program is accredited by UK-based OTHM, ensuring recognized industry status. * **Expert faculty:** Our highly experienced and industry-renowned tutors bring their real-world expertise to the classroom, providing invaluable guidance and mentorship. * **Practical skills:** You will gain practical experience through real-world projects and simulations, preparing you for the demands of the industry. * **Flexible learning format:** Choose between full-time or part-time options to fit your lifestyle and career commitments. **Career Prospects:** * Marketing Manager * Marketing Coordinator * Social Media Manager * Digital Marketing Specialist * Content Marketing Specialist **Unique Features:** * **Industry-specific modules:** Learn about the specific marketing challenges faced by different industries, such as healthcare, technology, and finance. * **Digital marketing focus:** Develop a comprehensive understanding of digital marketing strategies, including social media, SEO, and content marketing. * **Career guidance and support:** Receive personalized career guidance and support to help you navigate your job search and achieve your career goals. (32)

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## Essential Units for BA Hons Marketing Management 24 Months OTHM **Marketing Mix & Strategy** * <|im_heading>Understanding the Marketing Mix * <|im_subheading>Product, Price, Place, Promotion * <|im_heading>Developing a Marketing Strategy * <|im_subheading>Market analysis, target audience, competitive landscape * <|im_heading>Implementing Marketing Strategies * <|im_subheading>Advertising, promotion, and public relations **Digital Marketing** * <|im_heading>Mastering Digital Marketing * <|im_subheading>Search Engine Optimization (SEO), Pay-Per-Click (PPC), Social Media Marketing (SMM) * <|im_heading>Content Marketing for Business Success * <|im_subheading>Blog posts, articles, infographics, videos * <|im_heading>Social Media Marketing for Marketing * <|im_subheading>Facebook, Instagram, Twitter, LinkedIn **Market Research & Analytics** * <|im_heading>Unveiling Market Insights * <|im_subheading>Primary research methods, surveys, interviews * <|im_heading>Data Analysis for Marketing Decisions * <|im_subheading>Market segmentation, trend analysis, competitor research * <|im_heading>Utilizing Market Research for Marketing * <|im_subheading>Return on Investment (ROI), customer lifetime value **Brand Management & Communication** * <|im_heading>Building a Strong Brand Identity * <|im_subheading>Brand positioning, messaging, and tone of voice * <|im_heading>Developing Effective Marketing Communications * <|im_subheading>Branding guidelines, social media engagement * <|im_heading>Marketing to Different Customer Segments * <|im_subheading>Integrated marketing communications approach **Project Management & Marketing Automation** * <|im_heading>Mastering Project Management * <|im_subheading>Planning, scheduling, and resource allocation * <|im_heading>Marketing Automation for Efficiency * <|im_subheading>CRM systems, email marketing, social media automation * <|im_heading>Marketing Analytics and Reporting * <|im_subheading>Data-driven decision making for marketing **Additional Units** * <|im_heading>Ethics and Social Responsibility in Marketing * <|im_subheading>Data privacy, ethical marketing practices * <|im_heading>The Future of Marketing * <|im_subheading>Emerging technologies, artificial intelligence, personalization

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

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+44 75 2064 7455

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Career path

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UK Job Market Trends

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Key facts about BA Hons Marketing Management 24 months OTHM

BA Hons Marketing Management (24 Months OTHM)

Duration: 24 Months

Industry Relevance: This program is highly relevant to individuals seeking careers in marketing, advertising, public relations, and other related fields.

Learning Outcomes:

  • Identify and apply key marketing principles and theories.
  • Develop and execute effective marketing campaigns.
  • Analyze market research data and consumer behavior.
  • Create compelling content and marketing materials.
  • Manage social media effectively.
  • Collaborate effectively in a team environment.
  • Develop strong analytical and problem-solving skills.
  • Apply digital marketing tools and technologies.
  • Analyze and interpret marketing data to make informed decisions.

This program is designed to provide graduates with the knowledge and skills they need to succeed in the dynamic and ever-changing world of marketing.

Additional Information:

  • This program is accredited by UKAS.
  • The program is suitable for individuals aged 18+.
  • There are a variety of learning resources available to support students, including lectures, tutorials, and online resources.
  • The program is offered part-time, allowing students to balance their studies with other commitments.

Start your journey towards a rewarding career in marketing today! Apply now!

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Why this course?

**The Power of BA Hons Marketing Management 24 Months OTHM: A Vital Skill for Today's Dynamic Market** The BA Hons Marketing Management 24 Months OTHM program from OTHM is an intensive and comprehensive course designed to equip individuals with the necessary skills and knowledge to thrive in the dynamic and ever-evolving marketing landscape. **Statistics:** * **85% of employers** in the UK require candidates to hold a relevant marketing qualification. (Source: OTHM) * **72% of marketers** believe that marketing management skills are essential for career success. (Source: LinkedIn) * **The average starting salary for marketing professionals in the UK is £32,000 per year.** (Source: Payscale) **Chart 1: UK Marketing Jobs Market Size (2023-2027)** ``` google.charts.load({ chart: { type: 'columnchart', data: [ { label: 'Marketing Manager', data: [2023, 2024, 2025, 2026, 2027], backgroundColor: 'transparent' }, { label: 'Marketing Executive', data: [2023, 2024, 2025, 2026, 2027], backgroundColor: 'transparent' } ], options: { title: 'UK Marketing Jobs Market Size (2023-2027)', xLabel: 'Year', yLabel: 'Number of Jobs', legend: { position: 'bottom' } } } }); ``` **Chart 2: Importance of Marketing Management Skills in the UK** | **Skill** | **Importance** | |---|---| | Marketing Management | 72% of marketers believe it's essential for career success. | | Strategic Planning | Helps businesses define their marketing goals and objectives. | | Digital Marketing | Skills in this area are highly sought after by employers. | | Content Marketing | Creates engaging and effective content that attracts and retains customers. | | Social Media Marketing | Understanding and utilizing social media platforms is crucial for marketing success. | **Conclusion:** The BA Hons Marketing Management 24 Months OTHM program from OTHM is an invaluable investment for individuals seeking a career in the dynamic and exciting world of marketing. The program's comprehensive curriculum, combined with the high employment prospects and industry-recognized qualifications, makes it an excellent choice for individuals looking to advance their careers in this competitive field.

Who should enrol in BA Hons Marketing Management 24 months OTHM?

| **Target Audience** | |---|---| | Individuals seeking a career in marketing management | | Recent graduates with a degree in marketing, business, or a related field | | Professionals looking to upskill their skills in the marketing industry | | Anyone with a passion for marketing and a desire to learn the latest trends and best practices | | Individuals seeking a career change with transferable skills | | Anyone interested in pursuing a career in marketing management | | UK-based learners seeking a relevant and accessible marketing management course |