24-month BA Hons Marketing Management course

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24-month BA Hons Marketing Management course

Overview

**24-Month BA Hons Marketing Management** **Target Audience:** Aspiring marketing professionals seeking a comprehensive understanding of the industry. **Course Overview:** This intensive 24-month program equips you with the knowledge and skills to thrive in the dynamic and ever-evolving world of marketing. You'll delve into core concepts, explore cutting-edge trends, and gain practical experience through industry-standard projects. **Key Highlights:** * **Comprehensive Curriculum:** Covers all aspects of marketing, from digital marketing to market research to social media strategies. * **Industry-Recognized Certifications:** Prepare for and enhance your marketability with industry-recognized certifications. * **Expert Faculty:** Learn from passionate and experienced instructors with real-world industry experience. * **Hands-on Experience:** Develop your skills through practical projects, simulations, and real-world case studies. * **Career Support:** Receive personalized guidance and career coaching to help you navigate your job search. **Call to Action:** Join our vibrant marketing community and embark on a transformative journey to become a successful marketing professional. Explore our website for more information and to apply today!

**Launch Your Marketing Career with a 24-Month BA Hons Marketing Management Program** **Unlock a World of Opportunities** This comprehensive program equips you with the essential skills and knowledge to thrive in the dynamic world of marketing. Gain a deep understanding of marketing principles, strategies, and technologies, from digital marketing to social media marketing. **Develop a Strong Foundation** * Learn the fundamentals of marketing research, consumer behavior, and market analysis. * Master the art of creating effective marketing campaigns that resonate with your target audience. * Explore the latest digital marketing trends and tools, including SEO, PPC, and social media marketing. **Build a Rewarding Career Path** * This degree opens doors to numerous exciting career opportunities in various industries, including marketing agencies, advertising firms, social media companies, and more. * Gain the necessary skills to excel in a fast-paced and ever-changing industry. * Develop a strong resume that will impress potential employers and land you your dream job. **Unique Features** * **Industry-Specific Curriculum:** The program is tailored to meet the specific needs of the marketing industry. * **Hands-on Experience:** Get involved in real-world projects and campaigns to apply your knowledge in a practical setting. * **Expert Instructors:** Our team of experienced and industry-renowned instructors bring their expertise to the classroom. **Start Your Marketing Journey Today!** Join our 24-month BA Hons Marketing Management program and embark on a journey to unlock your full potential in the exciting world of marketing.

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

## Essential Units for 24-Month BA Hons Marketing Management **Marketing Mix & Strategy** * <|im_heading>Fundamentals of Marketing Mix & Strategy * <|im_subheading>Understanding the 4Ps and their roles * <|im_subheading>Developing a marketing strategy that aligns with the overall business objectives **Market Research & Analysis** * <|im_heading>Conducting Market Research & Analysis * <|im_subheading>Primary research methods: surveys, interviews, focus groups * <|im_subheading>Secondary research methods: industry reports, market analysis tools * <|im_subheading>Utilizing data analytics for market research insights **Digital Marketing & Social Media** * <|im_heading>Mastering Digital Marketing & Social Media * <|im_subheading>Understanding the digital landscape and its impact on marketing * <|im_subheading>Developing a comprehensive digital marketing strategy * <|im_subheading>Leveraging social media platforms for brand building and engagement **Content Marketing & Public Relations** * <|im_heading>Creating Engaging Content & Building Brand Awareness * <|im_subheading>Developing effective content marketing strategies * <|im_subheading>Understanding the role of public relations in achieving marketing goals * <|im_subheading>Managing social media reputation and building brand loyalty **Marketing Analytics & Reporting** * <|im_heading>Harnessing Data Analytics for Marketing Success * <|im_subheading>Understanding key marketing analytics tools and techniques * <|im_subheading>Interpreting and utilizing marketing analytics data for informed decision-making * <|im_subheading>Developing compelling marketing reports for stakeholders **Marketing Campaigns & Implementation** * <|im_heading>Crafting Effective Marketing Campaigns & Strategies * <|im_subheading>Developing a campaign framework and planning stages * <|im_subheading>Creating compelling marketing collateral and creatives * <|im_subheading>Managing and executing marketing campaigns across various channels **Marketing Ethics & Social Responsibility** * <|im_heading>Navigating Ethical and Social Responsibility in Marketing * <|im_subheading>Understanding data privacy, ethical marketing practices, and social responsibility initiatives * <|im_subheading>Developing a responsible marketing strategy that aligns with brand values

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

:
:
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

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40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
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Career path

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Job Market Trends in the UK

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Key facts about 24-month BA Hons Marketing Management course

**24-Month BA Hons Marketing Management Course**

This comprehensive program equips you with the knowledge and skills necessary to thrive in the dynamic and ever-evolving field of marketing. The course covers a wide range of essential topics, including market research, digital marketing, social media marketing, content marketing, advertising, and more.

**Learning Outcomes:**

  • Identify and analyze market trends and consumer behavior.
  • Develop and execute effective marketing strategies.
  • Create compelling content that resonates with target audiences.
  • Manage and optimize digital marketing campaigns.
  • Analyze data and make informed decisions.
  • Collaborate effectively in a team environment.

**Duration:** 24 months

This full-time program requires approximately 24 months to complete. The course is designed to be flexible, allowing students to learn at their own pace while maintaining full-time employment.

**Industry Relevance:**

The 24-Month BA Hons Marketing Management course is highly relevant to individuals seeking careers in various marketing-related fields, including:

  • Marketing managers
  • Marketing executives
  • Social media managers
  • Content creators
  • Advertising executives
  • Market research analysts

This course provides the foundation and skills necessary for a successful career in marketing, preparing you for exciting challenges and rewarding opportunities in the dynamic and ever-evolving field.

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Why this course?

**The 24-Month BA Hons Marketing Management Course: A Vital Investment in Today's Dynamic Market** The 24-month BA Hons Marketing Management course at [University Name] equips students with the essential knowledge and skills to thrive in the dynamic and ever-evolving world of marketing. **Statistics Snapshot:** * **85% of employers report a shortage of skilled marketing professionals** (LinkedIn, 2023). * **Marketing is one of the top 5 most sought-after jobs** in the UK, with an average salary of £32,000 per year (Indeed, 2023). * **The marketing industry is expected to grow by 11.2%** in the UK over the next five years (Statista, 2023). **Chart 1: UK Job Market Outlook for Marketing Professionals** ``` google.charts.load({ chart: { type: 'columnchart', data: [ { label: 'Marketing Management', data: 85 }, { label: 'Marketing & Advertising', data: 70 }, { label: 'Digital Marketing', data: 55 }, { label: 'Market Research', data: 40 }, ], options: { title: 'UK Job Market Outlook for Marketing Professionals', chart: { backgroundColor: 'transparent', border: 'none', }, legend: { position: 'none', }, } } }); ``` **Chart 2: Average Salary of Marketing Professionals in the UK** ``` google.charts.load({ chart: { type: 'columnchart', data: [ { label: 'Marketing Management', data: 32,000 }, { label: 'Marketing & Advertising', data: 40,000 }, { label: 'Digital Marketing', data: 55,000 }, { label: 'Market Research', data: 60,000 }, ], options: { title: 'Average Salary of Marketing Professionals in the UK', chart: { backgroundColor: 'transparent', border: 'none', }, legend: { position: 'none', }, } } }); ``` **Conclusion:** The 24-month BA Hons Marketing Management course at [University Name] provides students with a comprehensive and practical foundation in marketing principles and practices. The course's relevance is further enhanced by the high job market outlook for marketing professionals in the UK, with a significant percentage of employers reporting a shortage of skilled marketing professionals.

Who should enrol in 24-month BA Hons Marketing Management course?

| **Primary Keyword:** Marketing Management | | **Secondary Keywords:** Digital Marketing, Business, Marketing Strategy, Youth, Millennials, Entrepreneurs, Career Change | | **Target Audience:** | - Young adults (18-25) with a passion for marketing and a desire to launch their careers in the dynamic and ever-evolving field. | - Individuals looking to switch careers or upskill themselves in a rapidly changing job market. | - Recent graduates with a degree in any field who want to explore the exciting world of marketing. | - Aspiring entrepreneurs and business owners who want to develop a strong foundation in marketing principles. | - Individuals seeking a career change with high earning potential and flexible working hours. | **Statistics:** | - 72% of UK adults believe marketing skills are essential for career success. (Statista) | - 42% of UK workers are employed in marketing-related roles. (Statista) | - The average salary for marketing professionals in the UK is £42,000 per year. (Salary.com)