OTHM MSc in Strategic Marketing

Saturday, 26 April 2025 01:12:21

International Students can apply

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OTHM MSc in Strategic Marketing

Overview

The OTHM MSc in Strategic Marketing is designed for aspiring marketing professionals seeking to enhance their strategic skills and knowledge. This program focuses on
strategic marketing planning, market research, branding, and digital marketing strategies.
It is ideal for individuals looking to advance their careers in marketing management,
advertising, or public relations. Gain a competitive edge in the dynamic world of marketing
with this comprehensive and practical master's program. Take the next step in your
marketing career and enroll in the OTHM MSc in Strategic Marketing today!

Elevate your marketing career with the OTHM MSc in Strategic Marketing. This dynamic program equips students with the latest tools and techniques to excel in the competitive world of marketing. Gain a deep understanding of consumer behavior, market trends, and digital strategies. The emphasis on strategic planning sets this course apart, preparing graduates for leadership roles in top organizations. With a focus on practical skills and real-world applications, students develop a comprehensive marketing toolkit to drive business growth. Unlock exciting career prospects in brand management, market research, and digital marketing. Take your marketing expertise to the next level with this innovative MSc program. (45)

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

• Strategic Marketing Planning
• Consumer Behavior
• Brand Management
• Digital Marketing
• Market Research
• International Marketing
• Marketing Communications
• Sales Management
• Strategic Marketing Metrics
• Innovation and Product Development in Marketing

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

6 months: GBP £1250
9 months: GBP £950
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

6 months - GBP £1250

9 months - GBP £950

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

 Awarded by an OfQual regulated awarding body

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Opportunity Description
Marketing Manager Responsible for developing and implementing strategic marketing plans to drive business growth and increase brand awareness.
Brand Manager Oversees the development and execution of brand strategies to ensure consistent brand messaging and positioning in the market.
Digital Marketing Specialist Utilizes digital channels to create and implement marketing campaigns, analyze data, and optimize online presence to reach target audiences.
Market Research Analyst Conducts market research to identify consumer trends, preferences, and competitive landscape to inform marketing strategies and decision-making.
Product Marketing Manager Leads product marketing initiatives, including product launches, pricing strategies, and promotional activities to drive product sales and market share.

Key facts about OTHM MSc in Strategic Marketing

The OTHM MSc in Strategic Marketing is a comprehensive program designed to equip students with the knowledge and skills needed to excel in the dynamic field of marketing. The course focuses on developing strategic marketing plans, analyzing market trends, and implementing effective marketing strategies to drive business growth.
Students will learn how to conduct market research, develop brand strategies, and utilize digital marketing tools to reach target audiences. The program also covers topics such as consumer behavior, marketing communications, and international marketing, providing a well-rounded education in the field.
The duration of the OTHM MSc in Strategic Marketing is typically 12-18 months, depending on the study mode and individual pace of learning. The course is delivered through a blend of lectures, workshops, and practical assignments, allowing students to apply theoretical concepts to real-world marketing scenarios.
Upon completion of the program, graduates will be well-equipped to pursue various roles in the marketing industry, such as marketing manager, brand manager, or market research analyst. The industry relevance of the course ensures that students are prepared to meet the demands of today's competitive marketing landscape and drive business success through strategic marketing initiatives.

Why this course?

The OTHM MSc in Strategic Marketing holds immense significance in today's market, especially in the UK where the demand for skilled marketing professionals is on the rise. According to recent statistics, the UK marketing industry is worth over £20 billion, with digital marketing accounting for a significant portion of this revenue. In fact, digital marketing spend in the UK is expected to reach £15.7 billion by 2023, highlighting the growing importance of digital strategies in today's market. With the rapid evolution of technology and consumer behavior, businesses are constantly seeking innovative marketing strategies to stay ahead of the competition. The OTHM MSc in Strategic Marketing equips learners with the knowledge and skills needed to navigate this dynamic landscape, offering insights into consumer behavior, market trends, and strategic planning. By completing this program, professionals can enhance their career prospects and contribute effectively to their organizations' marketing efforts. The comprehensive curriculum covers a range of topics such as brand management, market research, and digital marketing, ensuring that graduates are well-prepared to meet the industry's evolving needs. In a competitive market like the UK, having a specialized qualification like the OTHM MSc in Strategic Marketing can give professionals a distinct advantage and open up new opportunities for career growth.
UK Marketing Industry Worth £20 billion
Digital Marketing Spend by 2023 £15.7 billion

Who should enrol in OTHM MSc in Strategic Marketing?

Ideal Audience for OTHM MSc in Strategic Marketing
The OTHM MSc in Strategic Marketing is perfect for individuals seeking to advance their career in marketing. Whether you are a recent graduate looking to specialize in marketing or a seasoned professional aiming to enhance your strategic marketing skills, this program is designed for you.
The UK marketing industry is booming, with a projected growth rate of 9% by 2024. This program is ideal for those looking to capitalize on this growth and take their marketing career to the next level. Whether you are interested in digital marketing, brand management, or market research, the OTHM MSc in Strategic Marketing will equip you with the knowledge and skills needed to succeed in this competitive field. Join us and become a marketing leader of tomorrow!