OTHM Level 4 Marketing Management course

Friday, 02 May 2025 08:57:00

International Students can apply

Apply Now     Viewbook

OTHM Level 4 Marketing Management course

Overview

Explore the dynamic world of marketing with OTHM Level 4 Marketing Management course. Designed for aspiring marketers and business professionals, this program covers essential topics such as market research, branding, and digital marketing strategies. Gain practical skills to create impactful marketing campaigns and drive business growth.
Learn from industry experts and enhance your career prospects in the competitive marketing field. Whether you are a recent graduate or looking to upskill, this course will equip you with the knowledge and tools to succeed.
Take the first step towards a rewarding marketing career and enroll today!

OTHM Level 4 Marketing Management course offers a comprehensive foundation in marketing strategies, consumer behavior, and market research. Students will develop essential skills in branding, digital marketing, and campaign management. The program equips learners with the knowledge to create effective marketing plans and analyze market trends. Graduates can pursue careers as marketing executives, brand managers, or market researchers. The course also includes practical projects and case studies to enhance real-world application. With a focus on industry-relevant skills and professional development, OTHM Level 4 Marketing Management opens doors to exciting opportunities in the dynamic field of marketing. (11)

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

• Marketing Principles
• Consumer Behavior
• Market Research
• Marketing Communications
• Digital Marketing
• Brand Management
• Strategic Marketing
• Sales Management
• International Marketing
• Marketing Ethics and Sustainability

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

6 months: GBP £1250
9 months: GBP £950
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

6 months - GBP £1250

9 months - GBP £950

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

 Awarded by an OfQual regulated awarding body

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Coordinator Assist in developing and implementing marketing strategies, campaigns, and initiatives to promote products or services.
Digital Marketing Specialist Manage online marketing efforts, including social media, email campaigns, and SEO to drive brand awareness and lead generation.
Brand Manager Oversee the development and execution of brand strategies to ensure consistent messaging and positioning in the market.
Market Research Analyst Conduct research to identify market trends, consumer preferences, and competitive analysis to support decision-making processes.
Public Relations Specialist Manage communication strategies to maintain a positive public image for the organization through media relations and events.

Key facts about OTHM Level 4 Marketing Management course

The OTHM Level 4 Marketing Management course is designed to provide students with a comprehensive understanding of marketing principles and practices. Through this program, students will develop essential skills in market research, consumer behavior analysis, and strategic marketing planning.
The duration of the OTHM Level 4 Marketing Management course typically ranges from 6 to 9 months, depending on the mode of study and the institution offering the program. This course is suitable for individuals looking to kickstart their career in marketing or enhance their existing knowledge and skills in the field.
Upon successful completion of the OTHM Level 4 Marketing Management course, students can expect to gain a solid foundation in marketing concepts and techniques. They will be equipped to pursue entry-level roles in marketing departments across various industries, including retail, advertising, and digital marketing.
The industry relevance of the OTHM Level 4 Marketing Management course lies in its focus on practical skills and knowledge that are directly applicable to the dynamic and competitive marketing landscape. Graduates of this program will be well-prepared to meet the demands of the industry and contribute effectively to the success of marketing campaigns and strategies.

Why this course?

The OTHM Level 4 Marketing Management course holds significant importance in today's market due to the ever-evolving landscape of the marketing industry. In the UK, statistics show that digital marketing spending is expected to reach £15.7 billion by 2021, highlighting the growing demand for skilled marketing professionals who can navigate the digital realm effectively. This course equips learners with essential marketing skills and knowledge, including market research, consumer behavior analysis, and strategic marketing planning. In a competitive market like the UK, where 91% of brands use more than one social media platform for marketing purposes, having a solid foundation in marketing management is crucial for success. By completing this course, professionals can stay ahead of current trends and industry needs, such as the increasing focus on data-driven marketing strategies and personalized customer experiences. With the UK being one of the leading countries in e-commerce sales in Europe, the ability to understand and implement effective marketing techniques is essential for businesses to thrive in today's market. Overall, the OTHM Level 4 Marketing Management course provides learners with the necessary skills and knowledge to excel in the dynamic and fast-paced marketing industry, making it a valuable asset for both aspiring marketers and seasoned professionals.
Statistic Value
Digital marketing spending in the UK by 2021 £15.7 billion
Brands in the UK using more than one social media platform 91%
UK's ranking in e-commerce sales in Europe Leading country

Who should enrol in OTHM Level 4 Marketing Management course?

The ideal audience for the OTHM Level 4 Marketing Management course are individuals looking to kickstart their career in marketing or enhance their existing skills.
This course is perfect for recent graduates seeking to enter the marketing industry or professionals wanting to upskill in areas such as digital marketing, market research, and branding.
In the UK, the demand for marketing professionals is on the rise, with an estimated 191,000 marketing jobs available in 2021 (Source: Statista).
By enrolling in this course, learners will gain practical knowledge and hands-on experience that will set them apart in a competitive job market.