OTHM BA degree in Marketing Management

Sunday, 18 May 2025 08:38:23

International Students can apply

Apply Now     Viewbook

OTHM BA degree in Marketing Management

Overview

The OTHM BA degree in Marketing Management is designed for aspiring marketers seeking to develop their skills in strategic planning, consumer behavior analysis, and brand management. This program equips students with the knowledge and tools needed to succeed in the dynamic world of marketing.
With a focus on practical application and real-world scenarios, students will learn how to create effective marketing campaigns and drive business growth.
Whether you are a recent high school graduate or a working professional looking to advance your career, this program will provide you with the foundation needed to excel in the field of marketing.
Take the first step towards a successful marketing career and enroll today!

Embark on a dynamic journey towards success with the OTHM BA degree in Marketing Management. This comprehensive program equips students with the essential skills and knowledge to thrive in the competitive world of marketing. From strategic planning to consumer behavior analysis, students will gain a deep understanding of the industry's intricacies. The emphasis on practical learning ensures graduates are ready to tackle real-world challenges head-on. With a focus on digital marketing and brand management, students are prepared for a wide range of career opportunities in the ever-evolving marketing landscape. Elevate your career prospects with this prestigious degree and stand out in the competitive job market. (6)

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

• Marketing Principles
• Consumer Behavior
• Marketing Communications
• Brand Management
• Digital Marketing
• Market Research
• Strategic Marketing
• International Marketing
• Sales Management
• Retail Marketing

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

6 months: GBP £1250
9 months: GBP £950
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

6 months - GBP £1250

9 months - GBP £950

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

Awarded by an OfQual regulated awarding body

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Manager Responsible for developing and implementing marketing strategies to promote products or services. Primary keywords: Marketing Manager, Marketing Strategies. Secondary keywords: Promotions, Branding.
Digital Marketing Specialist Specializes in online marketing techniques such as SEO, SEM, and social media to drive brand awareness and lead generation. Primary keywords: Digital Marketing Specialist, SEO. Secondary keywords: Social Media, Lead Generation.
Market Research Analyst Conducts research to analyze market trends, consumer behavior, and competitive landscape to provide insights for marketing strategies. Primary keywords: Market Research Analyst, Market Trends. Secondary keywords: Consumer Behavior, Competitive Analysis.
Brand Manager Oversees the development and execution of brand strategies to enhance brand equity and customer loyalty. Primary keywords: Brand Manager, Brand Strategies. Secondary keywords: Brand Equity, Customer Loyalty.
Advertising Account Executive Manages client relationships and coordinates advertising campaigns to meet client objectives and drive sales. Primary keywords: Advertising Account Executive, Client Relationships. Secondary keywords: Advertising Campaigns, Sales.

Key facts about OTHM BA degree in Marketing Management

The OTHM BA degree in Marketing Management is designed to equip students with the knowledge and skills necessary to excel in the dynamic field of marketing. The program focuses on developing a deep understanding of marketing principles, consumer behavior, market research, and strategic marketing planning.
Students will learn how to analyze market trends, create effective marketing campaigns, and utilize digital marketing tools to reach target audiences. The curriculum also covers topics such as branding, advertising, public relations, and sales management.
The duration of the program is typically three years, with the option to study on a full-time or part-time basis. Students will engage in a combination of lectures, seminars, workshops, and practical projects to enhance their learning experience.
Upon completion of the BA degree in Marketing Management, graduates will be well-prepared to pursue various career opportunities in industries such as advertising, market research, brand management, and digital marketing. The program's industry relevance ensures that students are equipped with the latest marketing strategies and techniques to succeed in today's competitive business environment.
Overall, the OTHM BA degree in Marketing Management provides a comprehensive education in marketing, preparing students for successful careers in the field.

Why this course?

The OTHM BA degree in Marketing Management holds significant importance in today's market due to the increasing demand for skilled marketing professionals. In the UK, the marketing industry is thriving, with statistics showing that the sector contributes over £70 billion to the economy annually. Additionally, the digital marketing sector is growing rapidly, with online advertising spend reaching £15.4 billion in 2020. Employers are seeking individuals with a strong foundation in marketing principles and strategies, making a BA degree in Marketing Management highly valuable. The OTHM program equips students with the knowledge and skills needed to succeed in this competitive field, covering areas such as consumer behavior, market research, branding, and digital marketing. Furthermore, with the rise of social media and e-commerce, companies are looking for professionals who can navigate the digital landscape effectively. The OTHM BA degree in Marketing Management addresses these current trends and industry needs, ensuring that graduates are well-prepared to meet the demands of the modern marketing environment. By earning this degree, individuals can enhance their career prospects and make a meaningful impact in the dynamic world of marketing. | UK Marketing Industry Stats | |-----------------------------| | Annual Contribution: £70 billion | | Online Ad Spend (2020): £15.4 billion |

Who should enrol in OTHM BA degree in Marketing Management?

The ideal audience for the OTHM BA degree in Marketing Management are individuals who are passionate about marketing and aspire to pursue a career in this dynamic field. This program is perfect for students who are looking to gain a comprehensive understanding of marketing strategies, consumer behavior, and market research.
Prospective learners who are interested in obtaining a degree that is recognized and respected in the UK will benefit from this program. With a BA degree in Marketing Management, graduates can expect to have a competitive edge in the job market and access to a wide range of career opportunities in various industries.
Whether you are a recent high school graduate or a working professional looking to advance your career, this program is designed to meet your needs. The flexible study options and practical curriculum make it ideal for individuals who are seeking a hands-on learning experience in marketing.