OTHM BA Hons Marketing Management

Wednesday, 07 May 2025 02:39:45

International Students can apply

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OTHM BA Hons Marketing Management

Overview

Our OTHM BA Hons Marketing Management program is designed for aspiring marketers seeking a comprehensive understanding of strategic marketing principles.
With a focus on market research, branding, and digital marketing, students will develop the skills needed to excel in today's competitive business landscape.

Targeted towards individuals looking to enhance their marketing knowledge and advance their careers, this program offers a blend of theoretical knowledge and practical skills to prepare students for success in the dynamic field of marketing.

If you are ready to take your marketing career to the next level, explore our OTHM BA Hons Marketing Management program today!

Embark on a dynamic journey in the world of marketing with OTHM BA Hons Marketing Management. This comprehensive program equips students with the essential skills and knowledge to thrive in the competitive business landscape. From strategic planning to consumer behavior analysis, students will gain a deep understanding of marketing principles. The course also offers hands-on experience through industry projects and internships, preparing graduates for successful careers in marketing. With a focus on digital marketing and brand management, students will be well-equipped to excel in various roles such as marketing manager, market researcher, or advertising executive. Elevate your career prospects with this prestigious qualification. (9)

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

• Marketing Principles
• Consumer Behavior
• Marketing Communications
• Strategic Marketing
• Digital Marketing
• Brand Management
• Market Research
• International Marketing
• Marketing Strategy
• Retail Marketing

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

6 months: GBP £1250
9 months: GBP £950
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

6 months - GBP £1250

9 months - GBP £950

Our course fee is up to 40% cheaper than most universities and colleges.

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Accreditation

Awarded by an OfQual regulated awarding body

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  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Manager Responsible for developing and implementing marketing strategies to promote products or services. Primary keywords: Marketing, Manager. Secondary keywords: Strategy, Promotion.
Digital Marketing Specialist Focuses on online marketing efforts such as social media, email campaigns, and SEO. Primary keywords: Digital Marketing, Specialist. Secondary keywords: Social Media, SEO.
Brand Manager Oversees the development and execution of brand strategies to enhance brand awareness and loyalty. Primary keywords: Brand Manager. Secondary keywords: Brand Strategy, Awareness.
Market Research Analyst Collects and analyzes data to help companies understand market trends and consumer preferences. Primary keywords: Market Research Analyst. Secondary keywords: Data Analysis, Market Trends.
Advertising Account Executive Manages client relationships and coordinates advertising campaigns to meet client objectives. Primary keywords: Advertising, Account Executive. Secondary keywords: Client Relationships, Campaign Coordination.

Key facts about OTHM BA Hons Marketing Management

The OTHM BA Hons Marketing Management program equips students with the knowledge and skills needed to excel in the dynamic field of marketing. Through a comprehensive curriculum, students will develop a deep understanding of marketing principles, consumer behavior, market research, branding, and digital marketing strategies.
The duration of the program is typically three years, with the option to extend for an additional year for students who wish to undertake a placement or internship. This allows students to gain practical experience and apply their learning in real-world settings, enhancing their employability upon graduation.
Industry relevance is a key focus of the OTHM BA Hons Marketing Management program, with a curriculum designed in collaboration with industry experts to ensure that students are equipped with the latest knowledge and skills demanded by employers. Graduates of this program are well-prepared to pursue careers in various sectors such as advertising, public relations, market research, brand management, and digital marketing.
Overall, the OTHM BA Hons Marketing Management program offers a comprehensive education that combines theoretical knowledge with practical skills, preparing students for successful careers in the competitive field of marketing. With a strong emphasis on industry relevance and experiential learning, graduates are well-positioned to thrive in the ever-evolving marketing landscape.

Why this course?

The OTHM BA Hons Marketing Management program holds significant importance in today's market due to the increasing demand for skilled marketing professionals in the UK. According to recent statistics, the UK advertising industry is estimated to be worth £24.8 billion, with digital advertising accounting for over half of this revenue. This highlights the need for individuals with a strong foundation in marketing principles and strategies to navigate the ever-evolving landscape of digital marketing. Furthermore, with the rise of e-commerce and social media platforms, businesses are constantly seeking innovative marketing approaches to reach their target audience effectively. The OTHM BA Hons Marketing Management program equips students with the knowledge and skills necessary to develop comprehensive marketing campaigns, analyze consumer behavior, and utilize data-driven insights to drive business growth. By completing this program, graduates are well-positioned to pursue various career opportunities in marketing, advertising, public relations, and market research. The combination of theoretical knowledge and practical experience gained through this program makes it a valuable asset for individuals looking to thrive in the competitive marketing industry.

Who should enrol in OTHM BA Hons Marketing Management?

The ideal audience for OTHM BA Hons Marketing Management are individuals who are passionate about marketing and aspire to pursue a career in this dynamic field.
They may be recent high school graduates looking to kickstart their career or working professionals seeking to upskill and advance in their current roles.
With the UK marketing industry projected to grow by 11% by 2029, there is a high demand for skilled marketing professionals in the country.
This program is also suitable for individuals who are creative, analytical, and enjoy working in a fast-paced environment.