OTHM BA (Hons) Marketing Management Course

Sunday, 27 April 2025 11:24:16

International Students can apply

Apply Now     Viewbook

OTHM BA (Hons) Marketing Management Course

Overview

Explore the dynamic world of marketing with OTHM's BA (Hons) Marketing Management Course. Designed for aspiring marketers, this program equips students with essential skills in branding, consumer behavior, and digital marketing. Gain a deep understanding of market trends and develop strategic marketing plans to drive business growth.
Enhance your career prospects and stand out in the competitive marketing industry. Join us and unlock your potential as a marketing professional.
Take the first step towards a successful marketing career today. Enroll in our BA (Hons) Marketing Management Course and shape your future in the exciting world of marketing.

Embark on a transformative journey with the OTHM BA (Hons) Marketing Management Course and unlock a world of opportunities in the dynamic field of marketing. Gain a deep understanding of consumer behavior, market trends, and strategic marketing techniques through our comprehensive curriculum. Equip yourself with the skills to create impactful marketing campaigns, analyze market data, and drive business growth. Our industry-experienced faculty will guide you towards success, preparing you for a rewarding career in brand management, digital marketing, or market research. Stand out in the competitive job market with a globally recognized degree that opens doors to a multitude of exciting career prospects. (26)

Entry requirements




International Students can apply

Joining our world will be life-changing with a student body representing over 157 nationalities.

LSIB is truly an international institution with history of welcoming students from around the world. With us, you're not just a student, you're a member.

Course Content

• Marketing Principles
• Consumer Behavior
• Marketing Communications
• Strategic Marketing
• Digital Marketing
• Brand Management
• Market Research
• International Marketing
• Marketing Strategy
• Retail Marketing

Assessment

The assessment is done via submission of assignment. There are no written exams.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

6 months: GBP £1250
9 months: GBP £950
This programme does not have any additional costs.
The fee is payable in monthly, quarterly, half yearly instalments.
You can avail 5% discount if you pay the full fee upfront in 1 instalment

6 months - GBP £1250

9 months - GBP £950

Our course fee is up to 40% cheaper than most universities and colleges.

Apply Now

Accreditation

Awarded by an OfQual regulated awarding body

Apply Now

  • 1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  • 2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
  • Apply Now

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Opportunities for OTHM BA (Hons) Marketing Management Course | Role | Description | |---------------------|-----------------------------------------------| | Marketing Manager | Responsible for developing and implementing marketing strategies to promote products or services. Oversees marketing campaigns, analyzes market trends, and manages a team of marketing professionals. | | Digital Marketing Specialist | Focuses on online marketing strategies, including social media, email campaigns, and search engine optimization. Utilizes digital tools to reach target audiences and drive brand awareness. | | Brand Manager | Manages the overall image and reputation of a brand. Develops brand strategies, oversees product launches, and ensures brand consistency across all marketing channels. | | Market Research Analyst | Conducts research to gather data on consumer preferences, market trends, and competitor activities. Analyzes data to provide insights for marketing strategies and decision-making. | | Advertising Account Executive | Acts as a liaison between clients and advertising agencies. Develops advertising campaigns, coordinates with creative teams, and ensures client satisfaction with campaign results. |

Key facts about OTHM BA (Hons) Marketing Management Course

The OTHM BA (Hons) Marketing Management course is designed to equip students with the knowledge and skills necessary to succeed in the dynamic field of marketing. The program focuses on developing a deep understanding of marketing principles, strategies, and techniques, as well as honing critical thinking and analytical abilities.
Students will learn how to conduct market research, develop marketing plans, and implement effective marketing campaigns. They will also explore the role of digital marketing in today's business environment and gain practical experience through real-world projects and case studies.
The duration of the OTHM BA (Hons) Marketing Management course is typically three years, with the option to extend to four years for students who wish to undertake a placement year. This allows students to gain valuable work experience and enhance their employability upon graduation.
The course is highly relevant to the industry, with a curriculum that is constantly updated to reflect the latest trends and developments in marketing. Graduates will be well-prepared to pursue careers in a variety of marketing roles, such as marketing manager, brand manager, market researcher, or digital marketing specialist.
Overall, the OTHM BA (Hons) Marketing Management course provides a comprehensive education in marketing that prepares students for success in the competitive and fast-paced world of marketing. With a focus on practical skills and industry relevance, graduates will be well-equipped to thrive in a variety of marketing roles.

Why this course?

The OTHM BA (Hons) Marketing Management Course holds significant importance in today's market due to the increasing demand for skilled marketing professionals. In the UK alone, the marketing industry is projected to grow by 9% by 2024, creating numerous job opportunities for individuals with specialized marketing knowledge and skills. According to recent statistics, the average salary for a marketing manager in the UK is £42,000 per year, with experienced professionals earning up to £70,000 annually. This highlights the lucrative nature of the marketing field and the potential for career advancement for those with a solid educational background in marketing management. The OTHM BA (Hons) Marketing Management Course equips students with the necessary skills and knowledge to excel in the dynamic and competitive marketing landscape. From digital marketing strategies to consumer behavior analysis, the course covers a wide range of topics that are essential for success in today's market. By enrolling in this course, learners can stay ahead of current trends and industry needs, making them highly sought after by employers in the marketing sector. With a focus on practical skills and real-world applications, graduates of this program are well-prepared to meet the challenges of the modern marketing industry and drive business growth. | Average Salary for Marketing Manager in UK | £42,000 per year | | Projected Growth of Marketing Industry in UK by 2024 | 9% | | Maximum Salary for Experienced Marketing Professionals in UK | £70,000 per year |

Who should enrol in OTHM BA (Hons) Marketing Management Course?

The ideal audience for the OTHM BA (Hons) Marketing Management Course are individuals who are passionate about marketing and aspire to pursue a career in this dynamic field. They may be recent high school graduates looking to kickstart their career or working professionals seeking to enhance their skills and knowledge in marketing.
In the UK, the demand for marketing professionals is on the rise, with an estimated 191,000 marketing jobs available in 2021. This course is perfect for those who want to tap into this growing market and secure rewarding job opportunities in various industries.
Prospective learners should have a strong interest in consumer behavior, market research, branding, and digital marketing. They should also possess excellent communication skills, creativity, and analytical thinking to excel in this competitive field.