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London School of International Business (LSIB)

What modules are covered in Level 7 Diploma in Business and Marketing Strategy SCQF Level 11 course?

Modules Covered in Level 7 Diploma in Business and Marketing Strategy SCQF Level 11 Course

Below is a comprehensive list of modules covered in the Level 7 Diploma in Business and Marketing Strategy SCQF Level 11 course:

Module Name Description
1. Strategic Marketing This module covers the fundamentals of strategic marketing, including market analysis, segmentation, targeting, and positioning.
2. Business Strategy Students will learn about formulating and implementing business strategies to achieve organizational goals and objectives.
3. Consumer Behavior This module focuses on understanding consumer behavior and its implications for marketing strategies.
4. Brand Management Students will learn how to build, manage, and measure the success of brands in the marketplace.
5. Digital Marketing Strategy This module covers the latest trends and strategies in digital marketing, including social media, SEO, and content marketing.

These modules are designed to provide students with a comprehensive understanding of business and marketing strategy at a high level, preparing them for successful careers in the field.