Home (5)
In today's fast-paced business world, crisis communication is more important than ever. Companies need to be prepared to handle any unexpected events that may arise and communicate effectively with their stakeholders. Here are some best practices for crisis communication in corporate settings:
| Best Practices | Statistics |
|---|---|
| 1. Have a Crisis Communication Plan | 70% of companies without a crisis plan go out of business within 2 years of a major crisis |
| 2. Designate a Spokesperson | 64% of consumers say CEOs should take the lead during a crisis |
| 3. Be Transparent and Honest | 85% of consumers are more likely to give a company a second chance if it handles a crisis well |
| 4. Use Multiple Communication Channels | 78% of consumers expect companies to respond to a crisis within an hour |
| 5. Monitor Social Media | 67% of consumers use social media for customer service |
By following these best practices, companies can effectively navigate through crises and maintain the trust of their stakeholders. Remember, communication is key in times of crisis.
Source: Data compiled from various industry reports and studies.